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外企看中国丨深化本土布局 碧迪医疗拟在津投建北方创新中心
Zhong Guo Jing Ji Wang· 2025-11-06 03:25
Core Insights - The 8th China International Import Expo (CIIE) opened on November 5 in Shanghai, showcasing global medical technology company BD's immersive "CIIE Ship" exhibition, featuring key areas such as smart connected monitoring, surgical intervention, cancer diagnosis, and innovative basic medical care [1][2]. Group 1: Product Launches - BD launched several innovative products, including the Venclose RF catheter, Ferghana safety IV catheter, and 3DMax hernia repair mesh, targeting critical areas like venous treatment, tumor diagnosis, and intraoperative management [2]. - The upgraded "Enjoy Silver Hair Health Living Pavilion" focuses on chronic disease management and care solutions tailored for the elderly, reflecting the national strategy of the "silver economy" [2]. Group 2: Market Strategy - BD has witnessed and participated in the "exhibits turning into products" effect at CIIE, rapidly transforming exhibition items into mature products and treatment solutions for Chinese patients, creating an efficient closed-loop path from innovation display to market conversion [2]. - The 3CG PICC magnetic navigation catheter, previously showcased at CIIE, has already been applied in routine clinical use in multiple hospitals across China [2]. Group 3: Local Development - BD is leveraging its long-term investment in the Chinese market to establish a localized ecosystem that addresses broader medical needs and connects deeper resource chains [2]. - The company plans to invest in a "BD Northern Innovation Center" in Tianjin, expected to open next year, aiming to enhance public health levels and contribute sustainable innovation towards the "Healthy China 2030" goal [3].
深化本土布局 碧迪医疗拟在津投建北方创新中心
Zhong Guo Jing Ji Wang· 2025-11-06 03:15
Core Insights - The 8th China International Import Expo (CIIE) opened on November 5 in Shanghai, showcasing innovative medical technologies from global companies like Becton Dickinson (BD) [1] - BD launched several innovative products, including the Venclose catheter and Ferghana needleless IV catheter, targeting key areas such as venous treatment and cancer care [1] - The "Silver Health Living Pavilion" was highlighted, focusing on chronic disease management solutions tailored for the aging population in China [1] Group 1 - BD has participated in CIIE for multiple years, witnessing the "exhibition-to-commerce" effect, which accelerates the transition of showcased products into market-ready solutions [2] - The company has successfully implemented the 3CG PICC magnetic navigation catheter in several hospitals across China, demonstrating its effective market conversion strategy [2] - BD is establishing a "Northern Innovation Center" in Tianjin, expected to open next year, to enhance its localized healthcare solutions and contribute to the "Healthy China 2030" initiative [2] Group 2 - BD's localized strategy encompasses research, manufacturing, distribution, and industry incubation, creating a comprehensive ecosystem to meet diverse healthcare needs [2] - The company has developed a robust infrastructure network across the Yangtze River Delta and other regions, enhancing its operational capabilities [2]