Group 1: Product Launch and Innovation - BASF SE has launched three new natural-based products for personal care: Verdessence Maize, Lamesoft OP Plus, and Dehyton PK45 GA/RA [1][2] - Verdessence Maize is a plant-based styling polymer made from renewable feedstocks, offering performance comparable to synthetic polymers [3] - Lamesoft OP Plus is a biodegradable opacifier dispersion that enhances the appearance of formulations, while Dehyton PK45 GA/RA is a betaine derived from Rainforest Alliance Certified coconut oil, suitable for shampoos and cleansers [3] Group 2: Market Position and Performance - BASF's focus on biodegradable solutions aims to capture the conscious consumer market in the personal care sector [3] - The company's stock has declined by 18.4% over the past year, slightly worse than the industry average decline of 17.1% [4] - BASF currently holds a Zacks Rank of 3 (Hold), with better-ranked stocks in the Basic Materials sector including Ingevity Corporation, Axalta Coating Systems, and Carpenter Technology Corporation [5]