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杭州亚运会溢出效应显著 多产业积极探索以体育赋能发展
Xin Hua Wang· 2025-08-12 05:48
Group 1 - The Hangzhou Asian Games showcased the immense potential of sports economy and provided a model for interaction between sports and other industries [1] - The event led to the emergence of new technologies in sports, such as AI restoration of historical footage and the first cloud-based Asian Village [1] - China Mobile Migu, as the official broadcaster, utilized various technologies like 5G and XR to enhance the viewing experience, promoting a new level of intelligent spectator engagement [1] Group 2 - Large sports events enhance urban public facilities and services, creating a talent pool for the sports industry, benefiting companies, industries, and cities [2] - The Asian Games significantly boosted the local tourism economy, with hotel bookings in the "Asian Games Six Cities" increasing over 60% compared to 2019 [2] - Emerging sports included in the Asian Games are expected to have broader development potential, while large events will drive public fitness enthusiasm and highlight the demand for quality sports services [2] Group 3 - China Mobile Migu has actively participated in major sports events, witnessing and contributing to the development of the sports economy [3] - The integration of audiovisual and sports is increasingly demanded, with Migu enhancing the spectator experience through technological innovations [3] - Large events positively impact surrounding economies by improving infrastructure and promoting tourism, media, and advertising sectors [3]