Xperia 1 Ⅶ

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消费类电子产品,到底需不需要“品牌信仰”
Sou Hu Cai Jing· 2025-05-18 10:15
当"信仰"一个品牌的时候,我们到底在想什么?早在2017年7月30日,我们三易生活在《为什么我们信仰 索尼》中简单地介绍了索尼的历史,以及他们(曾经的)工程师至上的文化,还有过去在音频算法,电视 画质芯片等领域的产业积淀。 从未发布的索尼Walkman手机 即便是到了近8年后的现在,我们也依然对索尼的部分技术和产品抱有敬意与好奇心,并收藏了一些少见 的、索尼出品或是与索尼工程师相关的产品。 我们收藏的索尼笔记本电脑和索尼旗舰耳机 但在最近看到索尼刚刚发布的Xperia 1 Ⅶ之后,我们开始对这种"信仰"产生了进一步的思考,并因此有了 今天这个可以说是暌违多年的"续篇"。 Xperia 1 Ⅶ并非"烂活",但却背叛了用户的"信仰" 首先必须承认,站在整个手机行业的角度来说,Xperia 1 Ⅶ并不是一款"一无是处"的旗舰产品。比如它搭 载了骁龙8至尊版移动平台,最高提供16GB+512GB的内置存储组合,而且还有当下已经非常罕见的TF卡 存储扩展;又比如它具备索尼招牌的1/1.3英寸双层晶体管CMOS主摄,以及如今在行业里确实称得上大底 的1/1.56英寸超广角,还有更少见的85mm-170mm连续可变潜望式长 ...
看过索尼Xperia 1 Ⅶ的预热后,老索粉更害怕了
3 6 Ke· 2025-05-12 23:29
Core Viewpoint - Sony is positioning its upcoming flagship smartphone, Xperia 1 Ⅶ, by emphasizing its integration with other Sony product lines, which raises both excitement and concern among long-time fans [1][3][19] Group 1: Product Features and Marketing - Xperia 1 Ⅶ's promotional content highlights its audio experience derived from Walkman, imaging technology from Alpha cameras, and calibration related to BRAVIA TVs [3][7] - Unlike previous marketing strategies, Sony explicitly names the technology references in the promotional materials, showcasing detailed features of the referenced devices [7][9] - There is skepticism regarding whether the Xperia 1 Ⅶ will genuinely incorporate the advanced technologies from other Sony products, as past experiences have shown a lack of true integration [9][19] Group 2: Historical Context and Consumer Expectations - Sony has a history of promoting cross-departmental technology integration, as seen with the Xperia Tablet S, which featured the S-Master audio chip but did not carry over to subsequent Xperia smartphones [9][11] - Despite the introduction of the S-Master MX chip aimed at mobile devices, Xperia smartphones have not utilized proprietary audio technology, leading to disappointment among consumers [13][15] - The expectation remains that future Xperia models should incorporate genuine Sony technologies, such as the S-Master HX amplifier and BIONZ-X image processor, rather than merely branding them [19]