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Super Bowl Ads cost $10 million for 30 seconds
Bloomberg Television· 2026-02-09 22:01
More broadly. I mean, what we do at IDO is understand how ads impact people's behaviour. We call it outcome measurement.So like Nielsen measures audiences, we measure the behavioural changes from every ad across all of linear and streaming. How do you do that. We're looking at massive panels of people who are privacy in a privacy safe way, are being tracked through their day.We're also a huge consumer of Google's anonymous data that comes out through what they call Google Trends. And we're aggregating all t ...
Carlyle's Currie Says There Is No Oil Supply Glut
Bloomberg Television· 2026-02-09 21:56
The Carlyle Group's Jeff Currie says the oil and metals markets are “substantially underinvested” and have significant upside. “If you are having to scrape the data to find evidence of the glut, it is not an oil supply glut,” Currie said on "Bloomberg The Close." -------- More on Bloomberg Television and Markets Like this video? Subscribe and turn on notifications so you don't miss any videos from Bloomberg Markets & Finance: https://tinyurl.com/ysu5b8a9 Visit http://www.bloomberg.com for business news & an ...
Markets Are Ripe for Disappointment, Slimmon Says
Bloomberg Television· 2026-02-09 21:34
Andrew, it's great to see you. And I wanna talk about that rotation that we're seeing because whether you're looking at the equal weight S and P 500, whether you're looking at the small caps, it seems like you are seeing that broadening out. And it's interesting that you have the S and P 500 pretty much at record highs even though it's been kind of patchy performance when it comes to the magnificent seven.So what do you make of the market action so far this year. Do you think that this is sustainable. It's ...
Novo Sues Hims to Halt Obesity Drug Copycats | Bloomberg Businessweek Daily 2/09/2026
Bloomberg Television· 2026-02-09 21:22
>> THIS IS "BLOOMBERG BUSINESS WEEK DAILY." REPORTING FROM THE MAGAZINE THAT HELPS GLOBAL LEADERS STAY AHEAD, WITH INSIGHT ON THE PEOPLE, COMPANIES, AND TRENDS SHAPING TODAY’S COMPLEX ECONOMY. PLUS GLOBAL BUSINESS, FINANCE, AND TECH NEWS AS IT HAPPENS. "BLOOMBERG BUSINESS WEEK DAILY" WITH CAROL MASSAR AND TIM STENOVEC.LIVE ON BLOOMBERG RADIO, TELEVISION, YOUTUBE, AND BLOOMBERG ORIGINALS. CAROL: VERY GOOD AFTERNOON, EVERYBODY, ACROSS BLOOMBERG PLATFORMS, WELCOME TO "BLOOMBERG BUSINESS WEEK DAILY." I’M CAROL ...
Are Central Banks Underpinning Gold’s Surge? | Presented by CME Group
Bloomberg Television· 2026-02-09 20:48
In 2022, global central bank purchases of gold eclipsed a thousand tons for the first time since 1967. This rapid pace has shown little signs of slowing down with countries like China, Poland, Turkey, and Russia leading the way. At last glimpse, the World Gold Council estimated that global central banks held $4.7% trillion worth of gold, which is now higher than their net holdings of US treasuries.Although that statistic is shocking, it's relevant to note that it's not solely due to the amount of net purcha ...
“This was the AI Super Bowl,” says EDO head #shorts #superbowl #ai #superbowlliv #commercial
Bloomberg Television· 2026-02-09 20:24
AI. com led the pack in consumer engagement, generating roughly 9.1% times the interaction of a median Super Bowl ad. >> Well, there's this heated rivalry going on between Anthropic and Open AI.And then suddenly this dark horse AI. com that no one had heard of comes in and is trolling both of them along with Mark Zuckerberg mentioning, you know, all these folks by name. And what you've got is that perfect formula of introducing something totally new to people, but it's completely on trend.Um, this was the A ...
UK Cabinet Tries to Steady PM Starmer
Bloomberg Television· 2026-02-09 19:58
It's also important to note that lawmakers today in Washington are getting their first look at the unredacted Epstein files. They have to go to the Department of Justice. Apparently, a room has been set up.No electronic devices are allowed. And so we may be hearing from Rovzana, Tom Epstein, and others who were pushing for these files to be released. They're, I guess, gonna have a briefing when they emerge later.But this is bringing some major ripple effects overseas as Kriz Starmor fights for his political ...
Homeland Security Funding Deadline Looms | Balance of Power: Early Edition 2/09/2026
Bloomberg Television· 2026-02-09 19:52
>> LIVE FROM WASHINGTON, D. C. , THIS IS "BALANCE OF POWER" WITH JOE MATHIEU.JOE: STILL NO DEAL ON ICE WITH FIVE DAYS TO ANOTHER PARTIAL GOVERNMENT SHUTDOWN. WELCOME TO THE MONDAY EDITION OF "BALANCE OF POWER" HERE ON BLOOMBERG TV AND RADIO AS DEMOCRATS AND REPUBLICANS FAIL TO MAKE PROGRESS ON ICE RESTRICTIONS UP AGAINST A FRIDAY NIGHT DEADLINE. WE WILL GET YOU UP-TO-DATE ON ALL OF THE STORIES WE ARE COVERING WITH TYLER KENDALL AND HAVE INSIGHTS FROM OUR POLITICAL PANEL WITH CONTRIBUTORS RICK DAVIS AND JEAN ...
Activist Investor Pushes for Change at Swatch
Bloomberg Television· 2026-02-09 19:50
American activist investor Steven Wood is on a one-man mission to shake up Swatch Group — but the clock is ticking. After Swatch stunned markets with a bullish outlook and sent its heavily-shorted stock soaring, the company fired back, nominating its own board pick and urging shareholders to stick with management. Steven Wood, the Founder of Greenwood Investors, joined Bloomberg Open Interest to talk about why he's pushing for change. -------- More on Bloomberg Television and Markets Like this video? Subscr ...
Bitcoin ETFs face First Real Stress Test, Opportunities in Live Sports | ETF IQ 2/9/2026
Bloomberg Television· 2026-02-09 19:46
>> WELCOME TO BLOOMBERG ETF IQ. KATIE: LAST WEEK WENT PRETTY WELL. HERE WE ARE.WE HAVE A LOT TO TALK ABOUT. LET'S GET TO THE BIGGEST STORIES RIGHT NOW. $20 TRILLION GLOBAL ETF STOCKS BACK IN THE GREEN BUT BITCOIN BACK IN THE RED FOLLOWING A ROLLER COASTER RIDE AT THE END OF LAST WEEK.SCARLETT: WE WILL CHECK IN WITH BOB MICHELE ON CONCERNS CHINESE BANKS ARE BEING TOLD TO PULL BACK ON THEIR HOLDINGS OF U.S. GOVERNMENT BONDS. KATIE: WE SPEAK TO CHRIS MARANGI ON HIS SPORTS ETF AFTER THE SEATTLE SEAHAWKS DOMINAT ...