2025.11. 20 本文字数：1372，阅读时长大约2分钟 作者 | 第一财经 郑娜 封面图 | 已竖起围挡的梅龙镇广场 作为上海核心商圈南京西路"金三角"之一，梅龙镇广场自2024年8月停止运营以来就备受外界关注。 有市场消息称，这一沪上老牌商场的运营权将花落恒隆集团（00010.HK）。 近日，第一财经记者在南京西路上看到，梅龙镇广场周边围挡已经立起，现场也有施工工人在作业。 现场施工铭牌显示，项目开工日期为2025年7月4日，预计竣工日期为2028年7月3日。不过，施工 铭牌上目前所标示建设单位为"上海九百（集团）有限公司"（以下简称为"上海九百"）。据公开信 息，上海九百由静安国资委100%控股，是静安区区属商业集团公司。 早在今年8月7日，梅龙镇广场商业运营合作项目招标结果就已出炉，恒隆旗下子公司恒宜商商业经 营管理（上海）有限公司参与投标，且符合项目需求，"拟推荐其作为本项目商业运营合作方"。记者 也从知情人士处获悉，恒隆已拿下梅龙镇广场运营权，或将于近期正式对外公布。对于当前为何尚未 官宣，有业内人士向记者表示，这可能是由于部分手续流程还没走完所致。 梅龙镇广场会被改造出怎样的新面貌呢？招标 ...

改造后的梅龙镇广场商业部分将于2027年初开业。 作为上海核心商圈南京西路"金三角"之一，梅龙镇广场自2024年8月停止运营以来就备受外界关注。有市场消息称，这一沪上老牌商场的运营权将花落恒隆 集团（00010.HK）。 近日，第一财经记者在南京西路上看到，梅龙镇广场周边围挡已经立起，现场也有施工工人在作业。 （已竖起围挡的梅龙镇广场） 现场施工铭牌显示，项目开工日期为2025年7月4日，预计竣工日期为2028年7月3日。不过，施工铭牌上目前所标示建设单位为"上海九百（集团）有限公 司"（以下简称为"上海九百"）。据企查查信息，上海九百由静安国资委100%控股，是静安区区属商业集团公司。 早在今年8月7日，梅龙镇广场商业运营合作项目招标结果就已出炉，恒隆旗下子公司恒宜商商业经营管理（上海）有限公司参与投标，且符合项目需 求，"拟推荐其作为本项目商业运营合作方"。记者也从知情人士处获悉，恒隆已拿下梅龙镇广场运营权，或将于近期正式对外公布。对于当前为何尚未官 宣，有业内人士向记者表示，这可能是由于部分手续流程还没走完所致。 梅龙镇广场会被改造出怎样的新面貌呢？招标文件披露的合作方式和内容揭示了未来的一角。据披露， ...

Core Insights - The article highlights the revitalization of high-end consumption in Jing'an District, driven by innovative events and collaborations among brands, shopping malls, and the local government [1][3][10] Brand Resonance - The "Louis Vuitton Extraordinary Journey" and "HOME TO LUXURY" events exemplify successful brand collaborations, showcasing numerous luxury brands and launching hundreds of new and limited-edition products, creating a synergistic effect among brands [5][11] - The strategy includes attracting younger consumers by integrating trendy brands and local high-end offerings, leading to steady sales growth at key venues like Hang Lung Plaza [5][11] Shopping Mall Collaboration - The district's efforts to enhance commercial synergy include the development of the "Nanjing West Road Fashion Consumption Corridor," promoting complementary functions among various commercial entities [7][11] - Events like "Jing'an Fashion Consumption Season" and the introduction of new retail concepts have contributed to a vibrant shopping atmosphere, with extended operating hours and themed markets enhancing consumer engagement [7][8] Market Vitality through Business Model Innovation - Jing'an District is transitioning from short-term promotional activities to a sustainable consumption ecosystem, focusing on integrating "first-release economy" and "experience economy" [10][11] - The district's approach emphasizes the importance of a resilient commercial environment, with high-end consumption showing consistent growth despite market pressures [11][12] Mechanism Innovation and Ecosystem Building - The successful model in Jing'an is characterized by a collaborative mechanism involving government support, joint efforts among commercial entities, and mutual benefits for brands [11][12] - The district's strategy fosters deep trust and shared goals among stakeholders, enhancing the overall competitiveness of the commercial landscape [11][12]

股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 | 截至月份: | 2025年10月31日 | 狀態: 新提交 | | --- | --- | --- | | 致：香港交易及結算所有限公司 | | | | 公司名稱: | 恒隆集團有限公司 | | | 呈交日期: | 2025年11月6日 | | | I. 法定/註冊股本變動 不適用 | | | | 備註： | | | | 恒隆集團有限公司並無法定股本，及其股本並無股份面值。 | | | FF301 第 1 頁 共 10 頁 v 1.1.1 | 1. 股份分類 | 普通股 | 股份類別 | 不適用 | | 於香港聯交所上市 (註1) | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 00010 | 說明 | 不適用 | | | | | | | | 已發行股份（不包括庫存股份）數目 | | 庫存股份數目 | | 已發行股份總數 | | | 上月底結存 | | | 1,361,618,242 | | 0 | | 1,361,618,242 ...

Core Insights - The commercial real estate sector is undergoing a structural change rather than a cyclical one, with a shift from a "buy-buy-buy" mentality to addressing unmet spiritual and social needs [1] - The upcoming peak in shopping center openings is expected around the National Day holiday in 2025, with over 60 projects set to launch nationwide [1] Industry Trends - The golden era of commercial real estate appears to be fading, with increasing homogenization and significant pressure on the sector due to slow recovery in employment and income expectations [2] - Developers are adapting to the new market dynamics by focusing on strategic adjustments while maintaining a stable operational approach [2] Developer Strategies - Developers are shifting from traditional land acquisition and rapid construction to urban renewal projects due to high land costs and intense competition [4][6] - Companies like 恒隆集团 (Hang Lung Group) are focusing on deep participation in urban renewal to maximize asset value rather than merely engaging in light asset output [4][6] Market Opportunities - Despite challenges, there are still significant opportunities in the commercial real estate sector, particularly in second-tier cities where consumer demand is expected to grow [8][10] - The focus on community development and strategic partnerships is seen as a way to enhance business resilience and expand market presence [7][10] Financial Considerations - The recovery of the real estate market is anticipated to be gradual, influenced by global interest rates and local economic conditions [13][14] - Companies are prioritizing debt reduction and maintaining liquidity to navigate the current market uncertainties [15]

Core Insights - The article highlights the competitive landscape of commercial real estate in China, focusing on Hang Lung Group's strategic approach to maintaining its market position through selective expansion and partnerships [1][6]. Company Strategy - Hang Lung Group has signed a 20-year operating lease with Baida Group for the South and North buildings of Hangzhou Department Store, significantly increasing the retail space of Hangzhou Hang Lung Plaza by 40% and street-facing area by over 200% [1][7]. - The company emphasizes a shift from aggressive expansion to enhancing existing assets and customer experience, focusing on core cities to improve investment returns [1][6]. - The current strategy, termed "Hang Lung V.3," reflects a move away from a growth model based solely on quantity, recognizing the saturation of commercial space in various cities [6][8]. Market Conditions - The office market is experiencing downward pressure on rents, with CBRE projecting a 9.9% decline in national office rents by 2025, an increase of 3.2 percentage points from earlier predictions [5]. - The retail market shows signs of recovery, with Hang Lung's Shanghai Plaza maintaining a high occupancy rate of 98% despite ongoing renovations [5][6]. Project Developments - The Hangzhou project is the 11th comprehensive commercial project for Hang Lung in mainland China, with a retail pre-leasing rate of 83% and plans for phased openings starting in late 2025 [7][8]. - The company plans to complete renovations within a year of acquiring the properties, aiming to integrate the new space into the existing Hangzhou Hang Lung Plaza [9]. Competitive Landscape - Hang Lung aims to collaborate with local competitors like Hangzhou Tower to enhance the overall commercial environment rather than engage in direct competition [9].

股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 | 截至月份: | 2025年9月30日 | 狀態: | 新提交 | | --- | --- | --- | --- | | 致：香港交易及結算所有限公司 | | | | | 公司名稱: | 恒隆集團有限公司 | | | | 呈交日期: | 2025年10月8日 | | | | I. 法定/註冊股本變動 不適用 | | | | | 備註： | | | | | 恒隆集團有限公司並無法定股本，及其股本並無股份面值。 | | | | FF301 第 1 頁 共 10 頁 v 1.1.1 FF301 II. 已發行股份及/或庫存股份變動 | 1. 股份分類 | 普通股 | 股份類別 | 不適用 | | 於香港聯交所上市 (註1) | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 00010 | 說明 | 不適用 | | | | | | | | 已發行股份（不包括庫存股份）數目 | | 庫存股份數目 | | 已發行股份總數 | | | 上月底結存 ...

Group 1 - The core point of the article is that Chen Xiumei, an independent non-executive director of Hang Lung Group, increased her shareholding by purchasing 150,000 shares at an average price of HKD 14.4501 per share, totaling approximately HKD 2.1675 million [1] - Following the purchase, Chen Xiumei's total shareholding increased to 300,000 shares, raising her ownership percentage from 0.01% to 0.02% [1]

Core Viewpoint - The real estate market continues to face challenges in 2023, with many companies reporting a year-on-year decline in revenue and net profit attributable to shareholders. However, there are signs of recovery, particularly in the retail sector, with expectations for gradual improvement in tenant sales as market conditions stabilize. Group 1: Financial Performance - In the first half of 2023, Hang Lung Group and Hang Lung Properties reported a 3% year-on-year decline in total property leasing income, amounting to HKD 4.912 billion and HKD 4.678 billion respectively, due to challenges in the Hong Kong and mainland operating environments [1] - The overall income and occupancy rates in the mainland office and retail markets have also decreased [1] Group 2: Market Outlook - CEO Lu Weibo expressed cautious optimism for the retail market in the second half of the year, anticipating a more sustained recovery in the fourth quarter as tenant sales improve following project adjustments and a rebound in consumer spending [1][2] - Chairman Chen Wenbo noted that while the mainland market faces pressure, operational data has shown growth in recent months [1] Group 3: Investment Strategy - The company focuses on operating super-grade, internationally-standard office buildings, which continue to see stable demand and higher occupancy rates compared to market averages. However, rental adjustments may be necessary [2] - Lu Weibo emphasized that China remains one of the best investment markets globally, citing political stability and a growing consumer base as key factors for long-term growth [2] Group 4: Financial Management - The company has maintained a conservative approach to financing, holding onto a significant cash reserve to navigate market uncertainties without being forced to sell assets at unfavorable prices [3] - Following the completion of the Hangzhou project, the company expects a significant reduction in capital expenditures, allowing for debt repayment through operational income [4] Group 5: Strategic Focus - The company has shifted its strategy from aggressive expansion to enhancing the value of existing assets, recognizing that the era of relying solely on quantity expansion is over [7] - Lu Weibo highlighted the importance of collaboration within commercial districts to enhance overall market value, as seen in the positive impact of nearby high-profile projects on sales performance [7]

恒隆 集 團有 限 公司 HANG LUNG GROUP LIMITED (Incorporated in Hong Kong with limited liability) 於香港註冊成立之有限公司 ) (Stock Code 股份代號: 00010) N O T I F I C AT I O N L E T T E R 通知信函 Dear Non-registered Shareholder* , Hang Lung Group Limited (the "Company") - Notice of Publication of 2025 Interim Report We are pleased to inform you that the English and Chinese versions of the 2025 Interim Report of the Company are now available on the Company's website at www.hanglunggroup.com (the "Company's website") and the website of ...