Group 1 - TVB is collaborating with mainland institutions to promote high-quality development of the cultural industry in the Greater Bay Area [1] - The company has established film production centers in Shenzhen and Guangzhou, creating a localized operational system from creative incubation to production [1] - TVB aims to deepen cooperation with various cities in the Greater Bay Area and produce quality works that showcase national development achievements [1] Group 2 - The Hong Kong government emphasizes that the cultural and creative industries are vital for economic growth and cultural exchange, enhancing soft power [2] - Hong Kong's unique position can further drive cultural innovation and talent exchange within the Greater Bay Area [2] - The government supports the promotion of outstanding films and cultural brands from the Bay Area to the global stage [2]

Core Viewpoint - TVB is actively embracing the mainland market and focusing on deepening its integration within the Guangdong-Hong Kong-Macao Greater Bay Area as a key part of its overall strategy [1][2]. Group 1: Strategic Collaborations - TVB has announced strategic partnerships with Tencent Video, Huawei, and iFlytek, indicating a comprehensive approach to enhance its presence in the mainland market [1][2]. - The company has established film production centers in Shenzhen and Guangzhou, creating a localized operational system from creative incubation to production [3]. Group 2: Financial Performance and Future Outlook - TVB has faced continuous losses for seven years since 2018, but it projects a positive EBITDA of HKD 295 million for 2024 and anticipates a profit for the fiscal year 2025 [2]. - The company aims to leverage its integration with the mainland market as a crucial pathway to reversing its financial downturn [2]. Group 3: Content Development and Innovation - TVB is focusing on producing locally filmed series, with over ten shows created in the past two years, which have achieved good ratings in the mainland market [3]. - The company is integrating AI technology into its production processes, claiming a 50% increase in post-production efficiency through the application of AIGC technology [4]. Group 4: Talent Development and Market Adaptation - TVB plans to enhance the recognition of Hong Kong artists in the mainland by adopting a mentorship model to provide opportunities for newcomers [4]. - The company recognizes the need for a cultural shift towards innovation and experimentation, particularly in the context of AI applications and market demands [5]. Group 5: Upcoming Projects - TVB's 77 Studio has entered a strategic collaboration with Tencent Video to produce key projects, including adaptations of Jin Yong's classic works and contemporary urban dramas [6][8].

Group 1 - TVB has announced collaborations with Tencent, Huawei, and iFlytek to expand its business in the mainland market, focusing on film production, music creation, and AI technology [1] - The strategic partnership between TVB and Tencent includes a memorandum for joint production of TV series, aiming to create content with both artistic value and market potential [1] - Two major projects announced for collaboration are the classic martial arts series "The Smiling, Proud Wanderer" and the urban emotional drama "Rose War" [1] Group 2 - TVB's revenue from mainland operations increased by 17% year-on-year to 851 million yuan, primarily driven by co-production projects with partners like Youku and Tencent Video [2] - "News Queen 2" is expected to be broadcast this year [2] - TVB anticipates continued growth in EBITDA for 2025, projecting a positive net profit attributable to shareholders for the full year [2]

Core Viewpoint - TVB has announced a strategic partnership with Tencent, Huawei, and iFlytek to expand its business in the mainland market, focusing on film and television production, music creation, and AI technology development [1][8]. Group 1: Strategic Partnerships - TVB has signed a memorandum of cooperation with Tencent Video to jointly produce television series, marking a significant collaboration between the two content production platforms [8]. - The partnership aims to create projects with both artistic value and market potential, with two key projects announced: the classic martial arts series "The Smiling, Proud Wanderer" and the urban emotional drama "Rose War" [8]. - TVB is also collaborating with Huawei and iFlytek to develop advanced technologies such as ultra-high-definition broadcasting and intelligent dubbing, promoting the digital transformation of the broadcasting and television industry [8]. Group 2: Business Performance - In the 2024 fiscal year, TVB reported a revenue of HKD 3.258 billion, a decrease of 2% year-on-year, while the loss attributable to shareholders narrowed significantly from HKD 763 million to HKD 491 million, a reduction of 35.63% [9][10]. - The revenue from mainland operations increased by 17% to HKD 851 million, primarily driven by co-production projects with mainland video platforms like Youku and Tencent Video [10]. - TVB anticipates that its EBITDA will continue to rise in 2025, projecting a return to positive net profit for shareholders [10]. Group 3: Industry Trends - TVB's strategy reflects a focus on strengthening collaborations with mainland partners and diversifying its business operations, including participation in variety shows and live streaming [4][9]. - The company has established a model for co-production that integrates a significant number of mainland professionals, with an average of 300-350 crew members involved in each co-production project [9].

Core Viewpoint - TVB is attempting to revitalize its brand and audience engagement through innovative live streaming collaborations, particularly with Douyin, to attract younger viewers and address declining revenues [14][21][22]. Group 1: TVB's Current Situation - TVB has faced continuous profit declines since 2014, with significant losses reported in 2018, primarily due to shrinking advertising revenues [16]. - The rise of streaming platforms like iQIYI and Tencent Video has diversified content consumption, drawing younger audiences away from traditional TV [16]. - Internal challenges include negative press regarding low artist salaries and management issues, leading to talent drain as many artists seek opportunities elsewhere [16][17]. Group 2: Live Streaming Initiative - The recent live streaming event, "Tonight's Good Sharp," featured a "TVB male idol group" and utilized a fan interaction format, achieving over 19 million views and 35 million likes [11][14]. - The event successfully combined nostalgia for classic Hong Kong dramas with modern entertainment trends, appealing to both older and younger demographics [20][21]. - TVB's collaboration with Douyin has resulted in over 2.3 million followers for the official account, indicating a positive shift towards a younger audience [21]. Group 3: Future Prospects - The success of the live streaming initiative suggests that TVB's intellectual property remains valuable, and its veteran stars still possess significant appeal [21]. - The company is exploring new content presentation methods and engaging with younger audiences, which could pave the way for a brand rejuvenation [21][22]. - However, challenges remain in sustaining quality content, innovating revenue models, and developing a robust talent pipeline to ensure long-term success [21].

Core Viewpoint - TVB is facing significant challenges as it transitions from a period of prosperity to decline, with its traditional programming losing influence and viewership, leading to a search for new revenue streams such as group broadcasting [4][14]. Group 1: TVB's Current Situation - TVB has experienced a continuous decline in profitability since 2014, culminating in a loss of HKD 4.91 billion in 2024, marking seven consecutive years of losses [4][11]. - The company has attempted various self-rescue strategies, including partnerships with mainland Chinese platforms and the introduction of new programming formats [4][6]. - Despite some successes in collaboration with mainland platforms, the overall impact on TVB's core business remains limited, and the influence of Hong Kong dramas continues to wane [6][10]. Group 2: Group Broadcasting as a Strategy - Group broadcasting, a new form of live streaming featuring multiple hosts, is being explored by TVB as a potential revenue source, leveraging the popularity of its veteran actors [8][10]. - While group broadcasting has attracted attention and generated viewer engagement, it risks damaging the actors' reputations and does not address the fundamental issues facing TVB's traditional programming [10][12]. Group 3: Future Outlook - TVB is optimistic about the potential for recovery in 2025, projecting a significant increase in EBITDA compared to 2024, with hopes of returning to profitability [11][12]. - However, the company faces several challenges, including a weak advertising market, underperformance of its OTT streaming services, and uncertainty in the co-production market with mainland China [11][12][14]. - The success of TVB's recovery efforts will largely depend on the performance of its co-produced dramas and the ability to regain its competitive edge in content production [14].

Financial Performance - The company reported a total revenue of HKD 3,258 million for 2024, a decrease of 2% compared to HKD 3,323 million in 2023[2]. - The electronic commerce business revenue dropped significantly by 74%, from HKD 486 million in 2023 to HKD 127 million in 2024[2]. - The total assets decreased by 13% from HKD 6,249 million in 2023 to HKD 5,446 million in 2024[2]. - The company experienced a 36% reduction in shareholder losses, from HKD 763 million in 2023 to HKD 491 million in 2024[2]. - The total expenses decreased by 15% from HKD 3,844 million in 2023 to HKD 3,279 million in 2024, reflecting cost management efforts[2]. - In 2024, the company achieved a positive EBITDA of HKD 295 million, marking a significant breakthrough after several years of challenging operations[62]. - The company recorded a net profit attributable to shareholders of HKD 53 million in the second half of 2024, excluding any non-recurring items, representing an important milestone in its recovery and transformation journey[62]. - The segment revenue for Hong Kong Television Broadcasting increased by 17% year-on-year to HKD 1.638 billion, driven by a 14% growth in advertising revenue from free-to-air channels despite a weak overall advertising market[73]. - The segment EBITDA turned from a loss of HKD 272 million in 2023 to a profit of HKD 110 million in 2024, benefiting from revenue growth and cost reduction efforts[73]. - The company achieved significant recognition at the 2024 Asia Content Awards, with "News Queen" winning multiple awards including Best Actress and Best Supporting Actress[28]. User Engagement and Digital Presence - MyTV SUPER has reached 10.8 million users, with 2 million monthly active users, showcasing strong user engagement[3]. - The company has over 64 million followers across various social media platforms, indicating a robust online presence[3]. - The company conducted over 1,280 live streaming sessions on Douyin and Taobao, attracting 264 million views, highlighting its effective e-commerce strategy[3]. - The average weekly reach of self-operated digital terrestrial television channels was 15 million viewers, with a prime time average rating of 21.02 points, capturing 79% of the total audience share[78]. - The new TVB Plus channel launched on channel 82 combines traditional TV programming with digital platforms, enhancing viewer engagement and experience[79]. - The myTV SUPER app has achieved a total of 420,000 downloads, indicating that viewers primarily watch content on large-screen televisions[134]. - The company continues to enhance its digital content integration, providing a more immersive viewing experience for audiences[113]. Content Production and Awards - The company received multiple awards for its productions, including "Best Actress" for the series "News Queen" at the 29th Asian Television Awards[24]. - The company is committed to developing new technologies and content to adapt to changing viewer preferences[22]. - The program "News Perspective: Let Me Breathe for Two Hours" won the Best Current Affairs Program award in the Asian specific market[29]. - "News Queen" also won the Global Best Series award and Sheren Tang was recognized as the Global Best Actress[36]. - The company received accolades for its innovative programming and creative industry contributions at the 15th Macau International Television Festival[39]. - The company continues to expand its market presence and enhance its content offerings through strategic awards recognition and program development[29]. - The company produced a special program to celebrate the 75th anniversary of the founding of the People's Republic of China, which attracted a large audience and enhanced national pride[128]. - The documentary series "The Endless Road" has completed its fourth season, showcasing significant developments along the Belt and Road Initiative[129]. Strategic Partnerships and Market Expansion - The company has entered into strategic partnerships with Youku and Tencent for co-production and distribution of programs[22]. - The company aims to expand its market presence through acquisitions and partnerships in the entertainment sector[21]. - The partnership with Youku expanded to a total of nine co-produced dramas, including the highly anticipated "News Queen 2," set to begin filming in Q2 2025[157]. - Tencent Video has also increased its order to eight co-produced dramas, reflecting the popularity of Hong Kong dramas in mainland China[158]. - The company is focusing on closer integration of e-commerce with its television channels to create sales conversion opportunities[149]. Challenges and Future Outlook - The company anticipates continued challenges in the retail environment in Hong Kong for 2024, despite cost-saving measures taken[200]. - The company has written off all goodwill and related intangible assets totaling HKD 94 million due to low recoverability in the current market environment[200]. - The cumulative expected credit loss provision for promissory notes increased to HKD 656 million from HKD 312 million in 2023 due to the assessment of ITT's repayment ability[198]. - The company is currently producing seven dramas at various stages, including "Justice Goddess" and "Couple's Game," to continue driving revenue growth from co-productions[167]. - The company plans to enhance digital advertising revenue and maintain a solid subscription revenue base by launching a new upgraded free service[146].

Core Viewpoint - TVB is facing multiple crises including talent loss, declining performance, and transformation challenges, reflecting the overall shrinkage of the Hong Kong film and television industry [2] Talent Issues - Veteran actors have publicly criticized TVB for low income, with one stating that "washing dishes pays more" than acting [4] - Internal conflicts and factional struggles within TVB have been likened to a real-life version of "Empresses in the Palace" [4] - Many former top actors, including award winners, have left TVB, leading to a significant talent drain that weakens the company's competitive edge [6] Financial Performance - TVB's revenue for 2024 is projected at HKD 33.23 billion, down over 40% from its peak of HKD 57.73 billion in 2014, marking a continuous loss for seven years with a cumulative loss of HKD 34.84 billion [8][11] - The company's advertising revenue has significantly declined from a peak of HKD 39.98 billion in 2014 to HKD 10.76 billion in 2020, reflecting the broader decline of traditional television advertising [10] Cost Management - TVB has implemented cost-cutting measures, reducing operational costs by approximately HKD 4.58 billion in 2023 and further by HKD 5.65 billion in 2024 [11] - The number of contracted artists and staff has decreased by about 15% from 2023 to 2024, indicating a strategy to streamline operations [11] Transformation Efforts - TVB has attempted to pivot towards e-commerce and live streaming to find new growth avenues, but these efforts have not yielded the expected results [12] - E-commerce revenue plummeted by 74% in 2024, falling to HKD 1.27 billion from HKD 4.86 billion in 2023, indicating challenges in the retail environment [13] Market Dynamics - The shift in focus to e-commerce has not compensated for the decline in traditional broadcasting, and the live streaming business has shown signs of fatigue [14][17] - The competitive landscape for live streaming has become saturated, making it difficult for TVB to maintain viewer engagement and attract new audiences [17]

演员控诉收入低： "洗碗都比我钱多" 2025 年对于 TVB 而言可谓多事之秋，多位资深艺人公开炮轰公司内部管理问题，将长期 积累的矛盾彻底暴露，最引人注目的是近期两位老戏骨的连续发声。 老牌演员鲁振顺在内部会议上向管理层大吐苦水，指出近年因不时裁节目致收入大减。他其 后接受媒体采访时表示，"我也要交租和正常生活，全职洗碗都比我钱多。" 此番言论随后引发广泛关注。面对舆论压力， TVB 总经理曾志伟回应，"长江后浪推前 浪，公司尽力保留旧人，但艺人需接受现实。" 文 | 《 BUG 》栏目 徐苑蕾 曾经叱咤华语影视圈的 TVB （香港电视广播有限公司），如今正深陷艺人流失、业绩下滑 与转型困局的多重危机。 近日，有老牌演员公开控诉 TVB 收入微薄，直言"全职洗碗都比当演员赚得多"，也有演员 炮轰公司内部派系斗争激烈，犹如现实版《甄嬛传》。这些争议不仅暴露了 TVB 长期存在 的管理问题，更折射出香港影视行业的整体萎缩。 在此背景下，近年来， TVB 头部艺人加速离巢，包括多位"视帝""视后"相继出走，导致公 司核心人才断层。与此同时， TVB 业绩持续低迷， 2024 年营收仅 33.23 亿港元，较 2 ...

4月3日，TVB总经理（节目内容营运）曾志伟回应老戏骨鲁振顺称收入大减，诉求得到公平 对待。 曾志伟回应称，做艺人必定是长江后浪推前浪，能够保留多少旧人，其实TVB已经尽力做到 最好。曾志伟称，其实没有一位艺人可以做到老，希望TVB能够陪着大家成长，到大家觉得 需要离开，就离开。 6 7岁T V B老戏骨："洗碗都比我钱多" 此前，在TVB内部会议上， 鲁振顺 喊话高层希望得到公平对待。 "我也要交租和正常生活， 全职洗碗随时都比我钱多。 " 鲁 振 顺 说 ， 希 望 公 司 能 珍 惜 员 工 ， " 看 到 有 时 让 年 轻 演 员 扮 老 人 家 ， 为 何 不 找 老 人 一 辈 去 做 呢"。他透露，近日正与公司沟通续约，没打算离巢，"我今年6 7岁了，做生不如做熟"。 T V B不少艺人转行或做副业 今年3月3 1日，4 2岁香港女星陈思齐在短视频账号上宣布：决定在佛山摆摊卖鸡爪。陈思齐在 TVB期间，曾参演过《学警出更》《迎妻接福》《搜神传》《公主嫁到》等多部剧集，被称 为"TVB御用丫鬟"。 图 / 陈思齐剧照 陈 思 齐 还 与 前 TVB 艺 人 蔡 淇 俊 在 夜 市 摊 位 同 框 ...