(Incorporated in the Cayman Islands with Limited Liability 於開曼群島註冊成立之有限公司) Stock Code 股份代號：2255 2 0 2 4 年 度 報 告 A N N U A L R E P O R T ABOUT HAICHANG OCEAN PARK HOLDINGS LTD. 有關海昌海洋公園控股有限公司 Haichang Ocean Park Holdings Ltd. (2255.HK) (the "Company" and together with its subsidiaries, the "Group") is a leading group in China specialising in providing integrated oceanic culture-based tourism and leisure services. The Group owned and operated seven large- and medium-scale marine culture-based tourism and leis ...

2024年，海昌海洋公园（02255.HK）交出了一份营收微增但亏损大幅扩大的成绩单。财报显示，公司 全年营收18.18亿元，同比仅增长0.1%，但净亏损却从2023年的1.97亿元激增至7.40亿元，同比扩大 275%。 过去一年，公司旗下公园入园人次共计约1079万人，同比增长16.1%，公园门票销售收入却下降 0.84%，二次消费未能有效提升，导致公园运营收入同比微降0.13%。与此同时，公司流动负债净额高 达29.53亿元，4.97亿元借款逾期未还。尽管公司已与产业基金签署1亿美元可转债融资意向，但融资落 地前，流动性风险仍如"悬顶之剑"。 中国城市专家智库委员会常务副秘书长林先平接受《华夏时报》记者采访时指出，海昌的OAAS（文旅 服务及解决方案）模式在轻资产运营方面具有优势，但同时也存在回报周期长和利润空间有限的问题。 林先平认为，公园运营收入下降而入园人次增长的问题，可能反映公司过度依赖低价促销，而二次消费 （餐饮、零售）未能有效提升。 海昌海洋公园2024年财报数据显示，其门票销售、食品及饮品销售、货品销售、来自酒店营运的收入以 及咨询、管理及游乐收入均有所下滑，唯有园内游乐收费收入同比上升。 ...

3月30日，海昌海洋公园控股有限公司(股份代号：2255.HK，简称"海昌海洋公园")发布截至2024年12月 31日止年度之经审核综合业绩。 截至2024年12月31日，海昌海洋公园在全国范围内自持并运营7家以"海昌"为品牌、以海洋文化为主的 大中型文旅项目。 新开业的郑州海昌海洋公园成为业绩增长的又一来源，2024年内各小长假表现优秀，五一假期入园超 16.5万人次，单日最高客流量达3.8万人次，各小长假期间酒店均满房。2024年1月，郑州海昌海洋公园 奥特曼主题酒店开业纳客，开业首周酒店客房全部预定满房，打造了"四海昌龘龙腾中国"、"海洋精灵 季"、"极地纳凉节"等节庆活动，并全新推出海洋演艺大秀《豫见海洋》在光影变幻间，实现海洋世界 与河南悠久历史的无缝对接，给游客带来惊艳的视听感受和沉浸观感。 目前，郑州海昌二期力争于2025年开业，建成后中原地区将首次迎来海上霸主"虎鲸";还有全球首创的 多层转马"世纪大转马"、全新升级的旋转塔"环球巨塔"，及国际知名IP主题餐厅等多个全国乃至全球首 创的内容。 2024年，得益于郑州海昌海洋公园贡献全年业绩，以及OAAS项目增加，海昌海洋公园实现整体增长。 20 ...

海昌海洋公园表示，2024年，由于OAAS（文旅服务及解决方案业务）新项目的增加，该板块收入增长约2.8%，达1.33亿元。据了解，轻资产运营方面，目 前正在推进中的项目包括上海海昌海洋公园二期、北京海昌海洋公园项目、福州海昌海洋公园项目、宁波前湾新区海昌IP乐园及沙特阿拉伯海昌海洋公园。 其中，上海海昌海洋公园二期包括东方海洋项目总建筑面积约14万平方米，预计于2026年开业。 除了主题公园外，海昌海洋公园指出，公司在运营中发现度假酒店是IP落地的一个重要载体，未来会着重拓展IP酒店这条业务线。此外，也会探索IP主题 馆、IP主题店（FEC）、IP快闪店、IP赛事及嘉年华等不同形态的IP产品。数据显示，上海公园的奥特曼主题酒店2024年入住率超70%，节假日旺季经常实 现100%入住率。2024年1月，郑州公园奥特曼主题酒店开业首周全部预订满房。 海昌海洋公园表示，未来将持续加大OAAS+IP运营模式。未来两年，上海公园二期和郑州公园二期的开业，将为业绩增长提供确定性支持。海昌海洋公园 将在北京及福州分别落地两个大型轻资产主题公园项目，通过由国资合作方负责土地获取及投资建设、由海昌负责项目运营且实现收入并表 ...

HAICHANG OCEAN PARK HOLDINGS LTD. （於開曼群島註冊成立之有限公司） （股份代號：2255） 截至2024年12月31日止年度 全年業績公佈 香港交易及結算所有限公司及香港聯合交易所有限公司對本公佈的內容概不負責，對其準確性 或完整性亦不發表任何聲明，並明確表示概不就因本公佈全部或任何部份內容而產生或因依賴 該等內容而引致的任何損失承擔任何責任。 海昌海洋公園控股有限公司 業績 海昌海洋公園控股有限公司（「本公司」）之董事（「董事」）會（「董事會」）欣然宣佈 本公司及其附屬公司（統稱「本集團」或「海昌」或「海昌海洋公園」）截至2024年12 月31日止年度之經審核綜合業績連同2023年之可比較數字。 1 合併損益表 截至2024年12月31日止年度 | | | 2024年 | 2023年 | | --- | --- | --- | --- | | | 附註 | 人民幣千元 | 人民幣千元 | | 收入 | 5 | 1,818,358 | 1 816 842 , | | | | | , | | 銷售成本 | | (1,399,393) | (1,359,387) | | 毛利 | ...

据"北京发布"消息，2025年北京城市副中心将再添多个重大文旅项目，包括环球主题公园二三期、顶点 公园、海昌海洋公园等项目建设，"湾里"商业项目开业。 据相关负责人介绍，北京环球影城副中心文化旅游区已取得一系列阶段性成果，"湾里"项目计划2025年 下半年建成开业。 早在2024年2月1日，北京市通州区文旅局副局长盖畅曾表示，环球影城主题公园已成为国内主题公园流 量之王，顺利进入旅游人数、营业收入增长快速道。通州区2023年文体娱乐业实现增加值同比增长 37.3%，连续两个季度增幅超30%。目前正加紧环球影城二期、三期建设，三期建成后每年将达到3000 万人流量。 "湾里"项目定位为超级商业娱乐综合体，位于度假区核心区内，紧邻环球度假区，总建筑面积约16万平 方米，地上4层、地下2层。其中的王府井welltown建成开放后，将是北京最大的奥特莱斯商业中心，计 划引入国内外知名品牌500余个。 另外，在环球影城强势IP的带动下，有更多知名文旅产业选择在北京副中心文旅区发展，包括顶点公 园、海昌海洋公园等项目。两个项目将于2026年建成开放。 北京海昌海洋公园项目是北京市自2000年后唯一一个新建的大型海洋主题公 ...

Financial Performance - Revenue increased by 15% year-over-year, driven by strong sales in the North American market [1]. - Net profit margin improved to 12%, up from 10% in the previous quarter [2]. - Operating expenses rose by 8%, primarily due to increased marketing and R&D investments [3]. Market Expansion - The company successfully entered the European market, with initial sales exceeding expectations [4]. - A new distribution center was opened in Asia to support growing demand in the region [5]. - Strategic partnerships were formed with local retailers to enhance market penetration [6]. Product Development - Launched three new products in the tech segment, which contributed to 20% of total revenue [7]. - R&D spending increased by 10% to accelerate innovation and product differentiation [8]. - Customer feedback on the new product line has been overwhelmingly positive [9]. Operational Efficiency - Implemented new supply chain management software, reducing logistics costs by 5% [10]. - Streamlined manufacturing processes, resulting in a 7% increase in production output [11]. - Employee training programs were expanded to improve operational efficiency and reduce errors [12]. Customer Satisfaction - Customer retention rate improved to 85%, up from 80% last year [13]. - Net Promoter Score (NPS) increased by 10 points, reflecting higher customer satisfaction [14]. - Enhanced customer support services led to a 15% reduction in complaint resolution time [15]. Strategic Initiatives - Announced a new sustainability initiative aimed at reducing carbon emissions by 20% over the next five years [16]. - Acquired a smaller competitor to expand market share and diversify product offerings [17]. - Board approved a new five-year strategic plan focusing on digital transformation and global expansion [18]. Financial Health - Total assets grew by 12%, driven by increased investments in property and equipment [19]. - Debt-to-equity ratio improved to 0.5, down from 0.7, indicating stronger financial stability [20]. - Cash flow from operations increased by 18%, providing more liquidity for future investments [21].

Financial Performance - Revenue for the six months ended June 30, 2024, was RMB 799,801,000, an increase of 6.8% compared to RMB 748,727,000 for the same period in 2023[2] - Gross profit decreased to RMB 194,872,000, down 4.9% from RMB 202,937,000 year-on-year[2] - Net loss for the period was RMB 87,193,000, compared to a net loss of RMB 84,711,000 in the previous year, reflecting a slight increase in losses[2] - The company reported other income and gains of RMB 96,297,000, up 47.9% from RMB 65,120,000 in the prior year[2] - For the six months ended June 30, 2024, total revenue was RMB 799,801 thousand, an increase from RMB 748,727 thousand for the same period in 2023, representing a growth of approximately 6.8%[14] - The operating segment "Park Operations" generated revenue of RMB 735,866 thousand for the six months ended June 30, 2024, compared to RMB 697,599 thousand for the same period in 2023, reflecting an increase of about 5.5%[14] - The operating segment "Operating Services" reported a profit of RMB 9,649 thousand for the six months ended June 30, 2024, compared to RMB 7,096 thousand for the same period in 2023, showing an increase of approximately 36.0%[14] - The pre-tax loss for the six months ended June 30, 2024, was RMB 83,408 thousand, an improvement from a pre-tax loss of RMB 96,556 thousand for the same period in 2023, indicating a reduction in losses of about 13.5%[14] - The company reported a net loss attributable to equity holders of RMB (84,226,000) for the six months ended June 30, 2024, compared to a loss of RMB (88,990,000) for the same period in 2023[26] - The company’s income tax expense for the six months ended June 30, 2024, was RMB 3,785,000, compared to an income tax credit of RMB (11,845,000) for the same period in 2023[24] - The company reported a total impairment loss of RMB (5,448,000) for the six months ended June 30, 2024, compared to an impairment loss of RMB 807,000 for the same period in 2023[19] - Overall gross profit was approximately RMB 194.9 million for the six months ended June 30, 2024, with a gross profit margin of 24.4%, down from RMB 202.9 million and 27.1% in the same period of 2023[44] - The gross profit margin for park operations decreased from 28.1% to 25.2% due to the impact of new project openings[45] Assets and Liabilities - Total non-current assets as of June 30, 2024, amounted to RMB 8,966,087,000, an increase from RMB 8,804,621,000 at the end of 2023[5] - Current liabilities totaled RMB 2,394,980,000, a decrease from RMB 2,915,502,000 at the end of 2023[5] - The total assets as of June 30, 2024, amounted to RMB 11,163,031 thousand, a decrease from RMB 11,522,744 thousand as of December 31, 2023, indicating a reduction of approximately 3.1%[15] - The total liabilities as of June 30, 2024, were RMB 8,729,532 thousand, down from RMB 9,004,382 thousand as of December 31, 2023, representing a decrease of about 3.0%[15] - The total trade payables decreased from RMB 1,401.7 million as of December 31, 2023, to RMB 1,258.4 million as of June 30, 2024[28] - The current portion of trade payables decreased from RMB 735.6 million as of December 31, 2023, to RMB 648.4 million as of June 30, 2024[28] - As of June 30, 2024, the company's current assets were approximately RMB 2,196.9 million, down from RMB 2,718.1 million as of December 31, 2023[52] Investments and Future Projects - The company has secured additional bank loans of RMB 50,000,000 maturing after June 30, 2025, to support operations[9] - Anticipated government subsidies of RMB 214,500,000 are expected to be granted before June 30, 2025, to support park operations[9] - The company has unutilized bank and credit facilities totaling RMB 2,163,000,000, valid until after June 30, 2025[9] - The company is actively seeking new investment and business opportunities to achieve operational profitability and positive cash flow[9] - The company plans to expand the Shanghai Haichang Ocean Park with a second phase project, covering approximately 140,000 square meters, expected to open in 2025[33] - The Beijing Haichang Ocean Park project, with a total construction area of approximately 150,000 square meters and an estimated total investment of RMB 4.2 billion, is set to become the first international large-scale marine cultural tourism project in Beijing's sub-center[35] - The second phase of Zhengzhou Haichang Ocean Park is expected to open in 2025, with the project being fully owned and operated by Haichang[40] - Future projects include the Fuzhou Haichang Ocean Park and Ningbo Qianwan New Area Haichang IP Park, both expected to open by 2028[40] - The company plans to open the Jin Qiao Haichang Penguin Resort Hotel in July 2024, which has already pre-sold over 20,000 rooms[36] - The Dalian Forest Zoo Ultraman Ice World is set to open in July 2024, marking the first Ultraman ice world globally[38] - The company is exploring innovative financing models for existing heavy asset projects to support rapid growth and asset appreciation through operational empowerment[41] Operational Highlights - The total number of visitors to the parks reached approximately 4.635 million for the six months ended June 30, 2024, an increase of 21.2% compared to the same period in 2023[31] - The group operates 7 theme parks, with the Zhengzhou Haichang Ocean Park contributing to revenue since its opening in the second half of 2023[31] - The online sales channel has significantly improved, with Douyin platform's GMV exceeding RMB 100 million, a year-on-year increase of over 50%[32] - The occupancy rate of the Ultraman-themed hotel in Shanghai exceeded 70%, with peak holiday periods achieving 100% occupancy[33] - Zhengzhou Park opened as a new growth driver, with over 165,000 visitors during the May Day holiday and a peak daily attendance of 38,000[34] - Revenue from customer contracts for the park operations segment was RMB 716,756,000, while the operation service segment generated RMB 63,935,000, contributing to the total revenue[20] - Revenue from cultural tourism services and solutions rose by approximately 25.0% to RMB 63.9 million for the six months ended June 30, 2024, driven by the opening of Changsha Haichang Xiangjiang Happy Ocean Park in December 2023[43] Governance and Compliance - The company has adopted the Corporate Governance Code as per the Hong Kong Stock Exchange's Listing Rules and has complied with its provisions for the six months ending June 30, 2024, except for the separation of the roles of Chairman and CEO[60] - The Audit Committee, consisting of three independent non-executive directors, has reviewed the unaudited interim financial information for the six months ending June 30, 2024[62] - The company emphasizes that forward-looking statements involve risks and uncertainties, and actual results may differ significantly from those projected[63] - The company expresses gratitude to management, employees, shareholders, business partners, clients, and professional advisors for their support and trust, contributing to a promising future[65] - The company has confirmed that all directors have strictly adhered to the standard code of conduct for securities trading during the six months ending June 30, 2024[61] - The Chairman and CEO, Mr. Qu Naijie, believes that holding both roles enhances the efficiency of strategy formulation and execution[60] - The company’s interim results announcement is available on the Hong Kong Stock Exchange and the company’s website[64] - The company did not provide specific financial performance metrics or user data in the disclosed documents[63] - The company plans to continue focusing on corporate governance to protect shareholder interests and enhance corporate value[60] Expenses - Total sales cost increased by approximately 10.8% to RMB 604.9 million for the six months ended June 30, 2024, from RMB 545.8 million for the same period in 2023[44] - Selling and marketing expenses rose by approximately 16.5% to RMB 26.7 million for the six months ended June 30, 2024, from RMB 23.0 million for the same period in 2023[47] - Administrative expenses decreased by approximately 11.5% to RMB 166.9 million for the six months ended June 30, 2024, compared to RMB 188.6 million for the same period in 2023[48] - The company did not declare any interim dividends for the six months ended June 30, 2024, consistent with the previous year[25] - No interim dividend has been proposed for the six months ending June 30, 2024, consistent with the previous period ending June 30, 2023[63]

港股公司报告 | 公司点评 海昌海洋公园（02255） 证券研究报告 2024年05月 10日 投资评级 23 年营收同比+129%，归母净利亏损收窄向好改善 行业 非必需性消费/旅游及 消闲设施 6个月评级 买入（维持评级） 事件：公司发布23年年报。23年实现营收18.17亿元/yoy+129.1%，较19 当前价格 0.79港元 年恢复度 64.8%；归母净利润-1.97 亿元，较 22 年同期大幅收窄；经调整 目标价格 港元 后EBITDA利润4.59亿元，较22年由负转正有较大改善。 基本数据 各业务板块持续恢复回升。（1）公园运营业务：截止 23 年底，公司共拥 港股总股本(百万股) 8,114.00 有并运营7家主题公园。23年旗下公园入园人次共计约929万人，除去新 港股总市值(百万港元) 6,410.06 开业的郑州公园外，总入园人次同比22年大幅增长101.9%，较19 年恢复 每股净资产(港元) 0.33 度108.0%。23年公园板块合计收入16.9亿元/yoy+125.3%，除去新开业的 资产负债率(%) 78.14 郑州公园外，同比22年同样大幅增长118.6%，较19 年恢复度1 ...

(Incorporated in the Cayman Islands with Limited Liability 於開曼群島註冊成立之有限公司) Stock Code 股份代號：2255 2023 年度報告 ANNUAL REPORT ABOUT HAICHANG OCEAN PARK HOLDINGS LTD. 有關海昌海洋公園控股有限公司 Haichang Ocean Park Holdings Ltd. (2255.HK) is a leading group in China specialising in providing integrated tourism and leisure services with oceanic culture as its core. The Group owned and operated seven large-scale marine culture-based theme parks under the brand name of "Haichang" in China. While improving visitors' experience and ...