Creative Realities(CREX)

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Creative Realities(CREX) - 2024 Q4 - Earnings Call Transcript
2025-03-17 13:00
Financial Data and Key Metrics Changes - The company reported revenue of $11 million for Q4 2024, down from $14.5 million in Q4 2023, with a gross profit of $4.9 million compared to $7.5 million last year [7] - Adjusted EBITDA for Q4 2024 was approximately $500,000, a decrease from $2.8 million in the previous year, with annual recurring revenue (ARR) at a run rate of $16.8 million [7][10] - The company achieved a record annual revenue exceeding $50 million with an adjusted EBITDA margin of 10% for the full year [6] Business Line Data and Key Metrics Changes - The company completed 56 site installations in Q4 at an average sale price of $30,000, with expectations for a moderate increase in installations in the second half of 2025 [18] - The introduction of the AdLogic CPM plus platform is expected to enhance targeting precision and reduce costs for customers, positioning the company as a comprehensive ad tech solution provider [9] Market Data and Key Metrics Changes - The company is experiencing strong demand for its solutions, particularly in the quick-service restaurant and retail sectors, with significant projects in the pipeline [12][16] - The sports and entertainment sector has seen growth, with three MLB projects awarded in Q1 2025 and additional POCs ongoing at various venues [17] Company Strategy and Development Direction - The company aims to accelerate revenue growth in the second half of 2025, driven by better economies of scale and higher margins [10] - The focus is on enhancing customer experience through innovative solutions and expanding the retail media network offerings [12][16] Management's Comments on Operating Environment and Future Outlook - Management expressed confidence in overcoming the current operational challenges and anticipates a strong performance in 2025, despite a weaker Q1 [52] - The company is optimistic about the resolution of contingent liabilities, which will provide financial flexibility and allow a focus on growth [10][11] Other Important Information - The company has settled its contingent liability related to the acquisition of Reflex Systems, involving a $3 million cash payment and a $4 million promissory note [10][11] - The company achieved SOC2 Type one compliance, with expectations to reach Type two certification by year-end, enhancing its credibility with enterprise customers [19] Q&A Session Summary Question: Commentary on customer conversations regarding the frozen pipeline - Management noted that customers are beginning to move projects forward after a period of stagnation, with expectations for several projects to finalize soon [21][22] Question: Impact of tariffs on business - Management indicated that while there are concerns about tariffs, most components are domestically sourced, and only slight increases in costs are expected [24] Question: Adoption of the new AdLogic platform by existing customers - Customers are embracing the AdLogic platform as it enhances their digital operations, leading to potential margin improvements [34] Question: Visibility and flexibility from the new ERP system - The new ERP system is expected to provide significant cost management benefits and improve operational metrics [37][38] Question: Progress with channel partners - The company is actively recruiting and signing new channel partners, with demand for licenses increasing [42] Question: Details on the contingent consideration settlement - The settlement includes a six-year warrant with a strike price of $3.25, totaling approximately $800,000 [48] Question: Expectations for revenue growth in 2025 - Management expects year-over-year revenue growth in 2025 to exceed 2024 levels, with adjusted EBITDA profitability anticipated in Q1 [52][53] Question: Dynamics of customer adjustments impacting ARR - Two large customers made adjustments that led to a temporary decline in ARR, but management expects to recover this revenue in 2025 [101][102] Question: Future cash flow dynamics on major projects - Cash flow can vary significantly based on whether projects are privately or publicly funded, with deposits typically required for private projects [78] Question: Clarification on adjusted EBITDA margin expectations - Management aims to achieve a 15% adjusted EBITDA margin by the end of the year, with expectations for revenue growth to support this target [81][84]
Creative Realities Announces Reflect Settlement Agreement
Newsfilter· 2025-03-17 11:30
Core Viewpoint - Creative Realities, Inc. has settled its dispute with former stockholders of Reflect Systems, resolving its obligation to pay contingent supplemental cash payments related to the merger with Reflect [1][2] Group 1: Settlement Details - The settlement includes a cash payment of $3 million, a $4 million 30-month promissory note, and the issuance of warrants to purchase common stock [1][2] - The promissory note is unsecured, accrues interest at 14.0% per annum, and requires a balloon payment of $2.3 million on September 14, 2027 [1][2] Group 2: Management Commentary - The CEO expressed satisfaction with the settlement, highlighting its benefits for the company, investors, and former Reflect stockholders [2] - The settlement is seen as providing financial flexibility and removing uncertainty, allowing the company to focus on growth and improved operating results for fiscal 2025 [2] Group 3: Company Overview - Creative Realities designs and deploys digital signage solutions for enterprise-level networks, utilizing platforms like Clarity™, ReflectView™, and iShowroom™ [3] - The company provides recurring SaaS and support services across various sectors, including retail, automotive, and digital-out-of-home advertising [3] - It aims to enhance customer experiences and productivity through place-based digital media and Retail Media Networks [3]
Wireless Ronin Technologies Inc. (CREX) Reports Q4 Loss, Tops Revenue Estimates
ZACKS· 2025-03-14 22:20
Group 1 - Wireless Ronin Technologies Inc. reported a quarterly loss of $0.27 per share, which was worse than the Zacks Consensus Estimate of a loss of $0.11, and compared to earnings of $0.21 per share a year ago, representing an earnings surprise of -145.45% [1] - The company posted revenues of $11.01 million for the quarter ended December 2024, exceeding the Zacks Consensus Estimate by 6.40%, but down from $14.46 million in the same quarter last year [2] - Wireless Ronin Technologies has surpassed consensus revenue estimates three times over the last four quarters [2] Group 2 - The stock has underperformed, losing about 25.7% since the beginning of the year, compared to the S&P 500's decline of -6.1% [3] - The company's earnings outlook is mixed, with the current consensus EPS estimate for the coming quarter at $0.01 on $14 million in revenues, and $0.32 on $60.25 million in revenues for the current fiscal year [7] - The Zacks Industry Rank for Internet - Software is currently in the top 30% of over 250 Zacks industries, indicating a favorable outlook for the industry [8]
Creative Realities(CREX) - 2024 Q4 - Annual Report
2025-03-14 20:20
Financial Performance and Profitability - The company reported a significant loss, indicating ongoing challenges in achieving profitability[18] - The company has generally incurred losses and may never become profitable[18] - The company has never paid dividends and does not anticipate doing so in the foreseeable future[23] Market and Industry Challenges - The digital marketing business is evolving in a rapidly changing market, impacting long-term operational success[18] - The company anticipates continued consolidation in the industry, which could affect access to financing and customers[18] - Uncertain global macro-economic conditions could materially adversely affect results of operations[23] Operational Risks - The company lacks sufficient capital for material research and development, which may hinder long-term growth[18] - There is a variable sales cycle for some products, complicating the prediction of operating results[18] - The lengthy sales cycle, especially during economic downturns, makes it difficult to predict operating results[20] - Most contracts are terminable by customers with limited notice, posing risks to financial stability[20] Technological and Cybersecurity Risks - The company faces risks related to technological changes and competition, particularly in AI and ML[20] - Cybersecurity risks are a concern, with potential impacts on operational disruption and financial loss[20] - The company is subject to cyber security risks that could lead to operational disruptions and financial loss[20] Human Resources and Management - The reliance on key personnel is critical for future success and growth[20]
Creative Realities Reports Fiscal 2024 Fourth Quarter Results
Newsfilter· 2025-03-14 20:10
Core Insights - Creative Realities, Inc. reported its financial results for the fiscal fourth quarter and year ended December 31, 2024, highlighting a decline in hardware revenue but an increase in service revenue, indicating a mixed performance for the company [1][4][7]. Financial Performance - Total sales for the fourth quarter of fiscal 2024 were $11.0 million, down from $14.5 million in the same period of fiscal 2023 [4][8]. - Hardware revenue decreased to $3.9 million from $7.7 million year-over-year, while service revenue increased to $7.2 million from $6.8 million [4][8]. - Consolidated gross profit was $4.9 million, compared to $7.5 million in the prior-year period, resulting in a gross margin of 44.2%, down from 51.8% [5][8]. - The company reported an operating loss of approximately $0.7 million in the fourth quarter, contrasting with an operating income of $2.0 million in fiscal 2023 [7][8]. - Net loss for the quarter was $2.8 million, or $(0.27) per diluted share, compared to net income of $1.4 million, or $0.14 per diluted share, in the prior-year period [7][8]. Annual Performance - For the full year 2024, total sales were $50.9 million, up from $45.2 million in 2023, driven by a significant increase in service revenue [4][8]. - Annual recurring revenue (ARR) at the end of the fourth quarter was approximately $16.8 million, slightly up from $16.3 million at the end of 2023 [5][8]. Cost Structure - Sales and marketing expenses decreased to $1.4 million from $1.6 million year-over-year, while general and administrative expenses rose to $4.2 million from $3.9 million [6][8]. - The gross margin on hardware revenue improved to 26.3% from 22.5% in the prior-year period, while gross margin on service revenue decreased to 53.9% from 85.2% [5][8]. Balance Sheet - As of December 31, 2024, the company had cash on hand of approximately $1.0 million, down from $2.9 million at the end of 2023 [8][9]. - Outstanding debt was approximately $13.0 million, with trailing twelve-month gross and net leverage ratios of 2.59x and 2.39x, respectively [9][8]. Strategic Outlook - The CEO expressed optimism for fiscal 2025, anticipating solid revenue growth, particularly in the second half, as new deployments come online [3][4]. - The recent launch of the AdLogic CPM+ platform is expected to enhance the company's advertising capabilities and drive additional SaaS revenue [3][4].
Creative Realities, Inc. Announces Fourth Quarter and Full Year 2024 Earnings Release Date and Conference Call Information
Newsfilter· 2025-03-13 11:30
Company Overview - Creative Realities, Inc. is a leading provider of digital signage and media solutions, focusing on enterprise-level networks [3] - The company utilizes platforms such as Clarity™, ReflectView™, and iShowroom™ for its digital signage experiences [3] - Creative Realities offers recurring SaaS and support services across various vertical markets, including retail, automotive, and digital-out-of-home advertising [3] Financial Results Announcement - The company will release its financial results for the quarter and full year ended December 31, 2024, after market close on March 14, 2025 [1] - A conference call to review these results is scheduled for March 17, 2025, at 9:00 am Eastern Time, featuring management remarks and a live Q&A session [1] Business Strategy and Services - Creative Realities assists clients in leveraging place-based digital media to achieve business objectives such as increased revenue and enhanced customer experiences [3] - The company designs, deploys, and manages Retail Media Networks to monetize on-premise foot traffic using its AdLogic™ and AdLogic CPM+™ programmatic advertising platforms [3]
Wireless Ronin Technologies (CREX) Upgraded to Buy: Here's What You Should Know
ZACKS· 2025-02-25 18:05
Core Viewpoint - Wireless Ronin Technologies Inc. (CREX) has received a Zacks Rank 2 (Buy) upgrade, indicating a positive outlook due to an upward trend in earnings estimates [1][4]. Earnings Estimates and Ratings - The Zacks rating system is based on the Zacks Consensus Estimate, which reflects EPS estimates from sell-side analysts for the current and following years [2]. - Changes in earnings estimates are strongly correlated with near-term stock price movements, making the Zacks rating system useful for investors [3][5]. Impact of Institutional Investors - Institutional investors utilize earnings estimates to determine the fair value of a company's shares, influencing stock price movements through their large transactions [5]. Business Improvement Indicators - The upgrade in Zacks Rank for Wireless Ronin Technologies suggests an improvement in the company's underlying business, which could lead to increased stock prices as investors respond positively [6]. Earnings Estimate Revisions - Wireless Ronin Technologies is projected to earn -$0.17 per share for the fiscal year ending December 2024, reflecting a year-over-year change of 51.4% [9]. - Over the past three months, the Zacks Consensus Estimate for the company has increased by 142.3%, indicating a significant upward revision in earnings estimates [9]. Zacks Rank System Overview - The Zacks Rank system categorizes stocks into five groups based on earnings estimates, with a strong historical performance of Zacks Rank 1 stocks generating an average annual return of +25% since 1988 [8]. - The upgrade to Zacks Rank 2 places Wireless Ronin Technologies in the top 20% of Zacks-covered stocks, suggesting potential for market-beating returns in the near term [10][11].
Is Wireless Ronin Technologies (CREX) Stock Outpacing Its Computer and Technology Peers This Year?
ZACKS· 2025-02-07 15:46
Group 1 - Wireless Ronin Technologies Inc. (CREX) has shown a year-to-date return of approximately 6.9%, outperforming the Computer and Technology sector average return of 2.2% [5] - The Zacks Rank for Wireless Ronin Technologies Inc. is currently 2 (Buy), indicating a positive outlook for the stock [3] - Over the past three months, the Zacks Consensus Estimate for CREX's full-year earnings has increased by 110%, reflecting improved analyst sentiment [4] Group 2 - Wireless Ronin Technologies Inc. is part of the Internet - Software industry, which consists of 151 individual stocks and currently ranks 73 in the Zacks Industry Rank [7] - The Internet - Software industry has gained about 17.2% year-to-date, indicating that CREX is slightly underperforming its industry [7] - Akamai Technologies, another stock in the Computer and Technology sector, has returned 4.1% year-to-date and also holds a Zacks Rank of 2 (Buy) [5][6]
All You Need to Know About Wireless Ronin Technologies (CREX) Rating Upgrade to Buy
ZACKS· 2025-01-23 18:01
Core Viewpoint - Wireless Ronin Technologies Inc. (CREX) has been upgraded to a Zacks Rank 2 (Buy), indicating a positive outlook on its earnings estimates, which is a significant factor influencing stock prices [1][3]. Earnings Estimates and Stock Performance - The Zacks rating system is based on changes in earnings estimates, which are strongly correlated with near-term stock price movements [4][6]. - An increase in earnings estimates typically leads to higher fair value calculations by institutional investors, resulting in buying or selling pressure that affects stock prices [4]. Recent Developments for Wireless Ronin Technologies - The company is projected to earn -$0.17 per share for the fiscal year ending December 2024, reflecting a year-over-year change of 51.4% [8]. - Over the past three months, the Zacks Consensus Estimate for Wireless Ronin Technologies has increased by 110%, indicating a significant upward revision in earnings expectations [8]. Zacks Rank System - The Zacks Rank system classifies stocks into five groups based on earnings estimates, with Zacks Rank 1 (Strong Buy) stocks historically generating an average annual return of +25% since 1988 [7]. - The upgrade to Zacks Rank 2 places Wireless Ronin Technologies in the top 20% of Zacks-covered stocks, suggesting a strong potential for market-beating returns in the near term [10].
Creative Realities Expands into Live Venue and IPTV Verticals, Welcomes Michael Baez as VP of Business Development
Newsfilter· 2025-01-21 12:30
Core Insights - Creative Realities, Inc. is expanding into live venue and IPTV verticals, building on significant success over the past 18 months [1][2] - The company has appointed Michael Baez as Vice President of IPTV Business Development to drive this expansion [1][3] Group 1: Expansion Strategy - The expansion aims to deliver integrated solutions for live venues and broaden reach into new sectors such as convention centers, transit hubs, casinos, hospitality, and corporate communications [2] - Creative Realities has established a strong presence in the sports and entertainment sector, with notable projects for teams like the San Antonio Spurs and Dallas Cowboys [2] Group 2: Leadership and Expertise - Michael Baez brings over a decade of IPTV experience and a results-driven approach to the company, focusing on technology offerings and monetization strategies [3][6] - The addition of Baez is seen as a pivotal moment for the company's growth, enhancing its sales and engineering capabilities [4] Group 3: Unique Value Proposition - Creative Realities differentiates itself by providing comprehensive "Day 2" support, ensuring systems are optimized post-installation without relying on third-party vendors [4][5] - The company leverages its procurement power with global partners like Samsung and LG to offer competitive pricing, enhancing value for clients [5] Group 4: Client-Centric Approach - The company focuses on maximizing ROI for clients through tailored content creation and monetization plans, helping clients unlock the potential of their investments [5][6] - Creative Realities positions itself as a comprehensive provider of live venue and IPTV solutions, ensuring consistent performance and measurable success for clients [6]