Core Viewpoint - PLBY Group, the owner of the Playboy brand, rejected a $100 million buyout offer from Cooper Hefner, citing that the proposal undervalues the company's assets and is not in the best interest of stockholders [1][2]. Company Overview - The board's decision to reject the offer was unanimous, and the CEO expressed confidence in the company's asset-light model to support long-term value for stockholders [1]. - Playboy's stock price fell as much as 11% following the news but closed down 3% at 81 cents per share [2]. - The company went public in 2021 through a special acquisition company, with its stock initially trading at $50, but it has been losing money and relevance over the years [3]. Historical Context - Playboy has struggled to maintain its relevance in a changing media landscape, losing key demographics to competitors like Penthouse and Hustler since the 1980s [4]. - The magazine ceased publication in 2020, citing supply chain disruptions during the pandemic as a reason [3]. - In 2015, Playboy attempted to rebrand by stopping the publication of nude images, but this move did not yield the desired results [4]. Leadership and Future Prospects - Cooper Hefner, who made the buyout offer, expressed a personal connection to the brand and a desire to reinvigorate it, stating that the company's decline is due to mismanagement and a lack of resonance with consumers [2][6]. - Hefner's investor group includes a hedge fund and a former licensing partner of Playboy, and he indicated a willingness to assume the role of CEO if the acquisition were successful [2].

Core Viewpoint - PLBY Group's Board of Directors has unanimously rejected an unsolicited offer from Cooper Hefner and Hefner Capital to acquire the Playboy assets, stating that the proposal significantly undervalues these assets and is not in the best interest of the company's stockholders [1][2] Company Overview - PLBY Group, Inc. is a global pleasure and leisure company that connects consumers with products, content, and experiences aimed at enhancing their lives [2] - The company's flagship brand, Playboy, is recognized worldwide and generates billions of dollars in global consumer spending, with offerings available in approximately 180 countries [2] Strategic Direction - The Board of PLBY Group is committed to pursuing an asset-light model focused on Playboy, which is believed to better support long-term value for stockholders [2] - The company will continue to evaluate all options and opportunities for the Playboy brand [2]

Hugh Hefner’s youngest son is offering to buy back the Playboy brand for $100 million, according to a report.Cooper Hefner, 33, told The Wall Street Journal that he and a group of investors submitted an offer to Playboy Group that would see the brand once again family-owned more than seven decades after it was founded by his late father.“It’s a great American company and a great American brand, outside of my personal connection to it,” Hefner, whose mother is former Playmate and Hugh Hefner’s second wife Ki ...

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q (Mark One) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended June 30, 2024 Title of each class Trading Symbol Name of each exchange on which registered Common Stock, $0.0001 par value per share PLBY Nasdaq Global Market Large accelerated filer £ Accelerated filer ☒ Non-accelerated filer £ Smaller reporting company ☒ Emerging growth company £ or ☐ TRANSITION ...

PLBY Group, Inc. (NASDAQ:PLBY) Q2 2024 Earnings Conference Call August 8, 2024 5:00 PM ET Company Participants Matt Chesler - IR Ben Kohn - CEO Marc Crossman - COO and CFO Conference Call Participants Jason Tilchen - Cannacord Genuity Salil Sanjiv - Jefferies Operator Good afternoon, everybody, and welcome to PLBY Group's Second Quarter 2024 Earnings Conference Call. Hosting today's call are Ben Kohn, Chief Executive Officer, and Marc Crossman, Chief Financial Officer and Chief Operating Officer. The compan ...

Exhibit 99.1 PLBY Group Reports Second Quarter 2024 Financial Results Enters Exclusivity Period to Repay Senior Debt at a Significant Discount Announces Return of Playboy Magazine and Playmate Franchise Launches New Playboy.com Website Featuring Original Content LOS ANGELES – August 8, 2024 (GLOBE NEWSWIRE) – PLBY Group, Inc. (NASDAQ: PLBY) ("PLBY Group" or the "Company"), a leading pleasure and leisure lifestyle company and owner of Playboy, one of the most recognizable and iconic brands in the world, toda ...

The Company will publish a press release discussing the quarter, including remarks from management, and then, at 5 p.m. Eastern Time, will host an analyst question and answer session, which will be webcast. This format allows the webcast to be conversational and more focused on top questions rather than on prepared remarks. PLBY Group, Inc. is a global pleasure and leisure company connecting consumers with products, content, and experiences that help them lead more fulfilling lives. PLBY Group's flagship co ...

This press release includes "forward-looking statements" within the meaning of the "safe harbor" provisions of the United States Private Securities Litigation Reform Act of 1995. The Company's actual results may differ from their expectations, estimates, and projections and, consequently, you should not rely on these forwardlooking statements as predictions of future events. Words such as "expect", "estimate", "project", "budget", "forecast", "anticipate", "intend", "plan", "may", "will", "could", "should", ...

PLBY Group, Inc. (NASDAQ:PLBY) Q1 2024 Earnings Conference Call May 9, 2024 5:00 PM ET Company Participants Matt Chesler - Investor Relations Ben Kohn - Chief Executive Officer Marc Crossman - Chief Operating Officer and Chief Financial Officer Conference Call Participants Jason Tilchen - Cannacord Genuity Greg Pendy - Chardan Operator Good day and welcome to the PLBY Group's [First] (ph) Quarter 2024 Earnings Conference Call. All participants will be in listen-only mode. [Operator Instructions] After today ...

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q (Mark One) ☒ QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the quarterly period ended March 31, 2024 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to Commission File Number 001-39312 PLBY Group, Inc. (Exact name of registrant as specified in its charter) Delaware 37-1958714 (State or other jurisdiction o ...