Millions of people around the world will be watching bad money. Arguably, the biggest music act in the world right now will take the world's biggest stage at the Super Bowl halftime show. But there will also be a football game going on and of course, If Bad Bunny is not your jam, Turning Point USA is putting on what they consider to be a competing show.And I'm sure you can guess who the headliner is, Kid Rock. The Nightcap is still here. Christina, you're most in touch with the Youngs.Your college students, ...

Bad Bunny headlining the Super Bowl halftime show this weekend isn't just a cultural moment. It's a strategic business move. I'm Brennon Gomez at CNBC.And if you're tuning in this weekend for Bad Bunny at the halftime show, you'll also be watching some of the most expensive advertising on television with 30 secondond spots going for roughly $10 million. So, booking one of the world's most streamed artists with massive appeal among younger and Latino audiences isn't just about entertainment. It's about expan ...

Core Viewpoint - The NFL is exploring partnerships with non-traditional media companies to sell live game rights, indicating a shift towards digital platforms in response to changing media consumption habits [1][2]. Group 1: NFL's Strategy - NFL Media chief Hans Schroeder stated that the league is open to discussions with various media companies, both large and small, to understand potential partnerships for live game broadcasts [1][2]. - The NFL previously sold a week one game to YouTube for approximately $100 million, showcasing a willingness to experiment with digital platforms [2]. - The shift towards streaming has positioned digital platforms as significant competitors to traditional broadcast TV, which has historically been the NFL's primary distribution method [2][3]. Group 2: Market Dynamics - The emergence of large digital platforms capable of reaching broadcast-level audiences has created more options for the NFL in terms of media partnerships [3]. - The NFL aims to evaluate all available options to determine the best model for its fans and teams moving forward [2].

And here inside Levi Stadium, the banners are up, the vibes are high ahead of a highly anticipated Super Bowl rematch. And it takes thousands of people worldwide to put together a super production of this scale. >> This is our crown jewel event.And we want to make sure that we're bringing the best brains to deliver this thing. >> The NFL says security planning alone took 18 months with a lot of help from federal agencies like the Coast Guard. >> At this time, there was no credible threat.As for the game, fa ...

FanDuel and DraftKings, official partners of the NFL, are front and center here at Radio Row. Even though gamblers can't place wagers on their sportsbook apps, but their prediction platforms are up and running. The sports betting giants entered this prediction freight in the fourth quarter of last year, unwilling just to, you know, sit on the sidelines as Koshi, Poly Market, Robin Hood, and others entered sports the prediction markets. Um, and and Koshi made a big splash with its advertising before last yea ...

Core Insights - Early testing indicates that 2026 could be the strongest year for Big Game advertising, with brands like the NFL, Budweiser, and Ring leading the way in audience engagement and emotional response [1] Group 1: Advertising Performance - System1's platform ranks early-release ads, revealing that the top ads elicit strong positive emotional responses, with the highest-ranking ads including NFL, Budweiser, Ring, Dove, and Pepsi [1] - The average score for early-release Big Game ads is 3.2 Stars, significantly higher than the 2.3-Star average for all U.S. ads, indicating strong brand-building potential [1] - Only seven Big Game ads since 2020 have achieved a 5-Star rating, with two brands reaching this milestone already this year [1] Group 2: Creative Strategies - Successful ads utilize exaggeration and parody, with humor being a key driver of long-term growth, yet still underutilized in advertising [1] - Melodic music plays a crucial role in engaging viewers, with brands like Hellmann's and Pepsi effectively using soundtracks to enhance emotional impact [1] - Pop culture references are prevalent, with brands like Budweiser and Pepsi creatively leveraging cultural cues to strengthen their messaging [1] Group 3: Brand Recall Challenges - Brand recall, or Fluency, has dropped to a record low of 77%, highlighting the need for brands to employ distinctive codes and memorable characters to stand out [1] - The top ads are ranked by Star Rating, with the highest-rated ads including Budweiser's "American Icon" at 5.6 Stars and the NFL's "You Are Special" at 5.9 Stars [1]

the co-host of the Acquired podcast publishing a deep dive into the business of the NFL ahead of this weekend's big game. Join us right now to discuss the Super Bowl and so much more. Ben Gilbert and David Rosenthal.Good morning to you. Um you had published um a whole episode on the NFL. So this is really an an update uh if you will.When did you when did you guys do the first episode >> on the NFL back in the day. >> Before the Super Bowl. >> Three years ago.Yeah. And what so the the biggest thing is I mean ...

There's a whole lot that goes into hosting the Super Bowl. I don't mean at your house, I mean at a stadium. You need two great teams, a killer halftime guest, tons of food and amenities, and of course, a Mega-sized stadium to hold it all.The Super Bowl isn't just the most watched sporting event in America, it's also the highest revenue generating media asset in all of television. Last year's game attracted more than 127 million viewers, breaking its own record set just one year prior. Nationwide, viewers of ...

FOR TODAY'S SHOW. HIS MOTHER POLICE COMBING THROUGH HUNDREDS OF LEADS MORE THAN 48 HOURS AFTER NANCY GUTHRIE WAS TAKEN FROM HER HOME. WE'RE WITH THE TEAM SEARCHING FOR CLUES LEADING TO THE 84 YEAR OLD, WHAT POLICE ARE NOW SAYING ABOUT DNA FOUND AT THE SCENE AS THEY TRIED TO PIECE TOGETHER WHAT HAPPENED, AND THE MESSAGE OF HOPE FROM SAVANNAH HERSELF.ALSO TONIGHT, U.S. FORCES SHOOTING DOWN AN IRANIAN DRONE APPROACHING A U.S. AIRCRAFT CARRIER. THE GROWING TENSION IN THE REGION, AS THE PRESIDENT SAYS NEGOTIATIO ...

Core Insights - The article highlights the significant American companies that have shaped the nation's identity and economy as it approaches its 250th birthday, emphasizing their cultural and historical impact rather than just financial metrics [1][2]. Group 1: Visa - Visa was established in 1958 as BankAmericard, launching the first consumer credit card in the U.S. [3][6] - The company rebranded as Visa in 1976 and went public in 2008, currently holding a market cap of $632 billion [4][6]. - Visa operates in over 220 countries and territories, accepted at more than 175 million merchants [7]. Group 2: Meta (Facebook) - Facebook was founded in 2004 by Mark Zuckerberg and quickly grew to 1 billion users by 2012, later rebranding to Meta in 2021 [9][13][14]. - The platform has faced controversies regarding user data and misinformation but remains a dominant social media service with over 3 billion regular users [15]. Group 3: Boeing - Boeing, established in 1916, is a leading aerospace company known for producing commercial jets and military aircraft [15][16]. - The company has faced challenges in recent years, including safety allegations and COVID-19 impacts, but continues to be a major player in the industry with a market cap of $185 billion [20][21]. Group 4: Tesla - Tesla was founded in 2003, with Elon Musk joining in 2004, and has become synonymous with electric vehicles, launching the Model 3 in 2017 as the best-selling electric car [23][27]. - The company has a market cap of $1.4 trillion and is recognized for driving electric vehicles into the mainstream [28]. Group 5: Patagonia - Patagonia was founded in 1973 by Yvon Chouinard, known for its commitment to sustainability and donating 1% of sales to environmental causes [30][33]. - The company has expanded from climbing gear to a wide range of outdoor apparel and is estimated to have a market cap of $3 billion [33]. Group 6: Intel - Intel was founded in 1968 and became a leader in semiconductor technology, introducing the first programmable microprocessor in 1971 [34][35]. - The company has maintained a significant market presence, controlling approximately 75% of the CPU market as of 2025 [38]. Group 7: HP - HP was established in 1939, initially focusing on sound equipment and later becoming a leader in personal computers and printers [40][42]. - The company split into HP Inc. and Hewlett Packard Enterprises in 2015, with HP Inc. having a market cap of $18 billion [45]. Group 8: Nike - Nike was founded in 1964 as Blue Ribbon Sports and rebranded in 1971, becoming a dominant player in the sportswear market with a 14% share in 2024 [46][50]. - The company gained fame through its endorsement deal with Michael Jordan, significantly boosting its brand recognition [48]. Group 9: Kodak - Kodak was founded in 1888 and became a pioneer in photography, introducing innovations like roll film and the first digital camera [51][54]. - The company filed for bankruptcy in 2012 and now focuses primarily on commercial printing and imaging [56]. Group 10: IBM - IBM was established in 1911 and became synonymous with computing, initially focusing on tabulating machines and later dominating the PC market [59][62]. - The company has shifted its focus to consulting, software, and cloud computing, with a market cap of $291 billion [67]. Group 11: Paramount Pictures - Paramount Pictures, founded in 1912, is recognized as the longest-operating major studio in Hollywood, producing numerous iconic films [68][70]. - The studio has undergone various mergers and continues to be a significant player in the entertainment industry with a market cap of $12 billion [74]. Group 12: Netflix - Netflix was founded in 1997 as a DVD rental service and transitioned to streaming in 2007, becoming a leader in the industry [77][80]. - The company has a market cap of $351 billion and announced plans to acquire Warner Bros. Discovery in 2025 [81]. Group 13: FedEx - FedEx was founded in 1971, revolutionizing overnight delivery with a centralized hub model [83][84]. - The company has introduced several innovations in the shipping industry and has a market cap of $74 billion [88]. Group 14: Motown - Motown Records, established in 1959, played a crucial role in integrating Black artists into mainstream pop music [91][92]. - The label produced numerous hits and helped launch the careers of many iconic artists, although it faded in prominence during the 1970s [94][96]. Group 15: PepsiCo - PepsiCo was formed in 1965 through the merger of the Pepsi-Cola Company and Frito-Lay, becoming a leading global food and beverage brand [99][100]. - The company is known for its innovative marketing strategies and has a significant rivalry with Coca-Cola [101]. Group 16: Levi Strauss - Levi Strauss, founded in 1853, is known for creating the first riveted blue jeans, which have become a cultural staple [104][106]. - The company continues to sell a wide range of apparel and remains a significant player in the fashion industry [106]. Group 17: Microsoft - Microsoft was founded in 1975 and became a leader in software development, particularly with its Windows operating system [109][110]. - The company has expanded into gaming, cloud services, and AI, with a market cap of $7.8 billion [112]. Group 18: The Home Depot - The Home Depot was established in 1978, focusing on providing a wide range of building supplies and home improvement products [115][116]. - The company has a strong commitment to community initiatives, particularly supporting veterans, and has a market cap of $3.2 trillion [118]. Group 19: WK Kellogg Company - WK Kellogg Company was formed from the original Kellogg's brand, known for its iconic cereals and snacks [121][123]. - The company underwent a reorganization in 2023, with its cereal business spun off into a new entity [123].