Workflow
话语权
icon
Search documents
中企出海如何构建“能力矩阵”
Jing Ji Guan Cha Wang· 2025-07-12 00:17
李铭俊、皮鑫/文 中国企业新一轮出海潮正如火如荼。2024年,德勤发布的《中国企业全球化新纪元白皮书》显示,仅德勤一家公司,2024年便助力超过2000家中资企业在全 球96个国家出海并实现国际化发展,这折射出中国企业全面开启出海征程的深度与广度。 出海机遇与挑战并存,从技术壁垒到文化鸿沟,从供应链重构到合规性迷宫,能力建设正成为决定企业成败的关键因素。企业要以长期主义的战略定力,用 好既有优势、追求高阶目标、打造全局能力。 既有优势 当前阶段,中国企业在科技创新、规模制造与供应链组织上具有较强优势,制胜的关键在于将这些优势发挥到极致,转化为在国际市场上的核心竞争力。 首先是科技创新能力。 目前,中国企业在新能源、人工智能等新兴领域的技术实力已经跻身全球第一梯队,这是产业出海的关键法宝。比亚迪的刀片电池技术凭借卓越的安全性和 能量密度,成为全球新能源汽车电池市场的标杆;大疆的无人机飞控系统以其精准的操控性能,占据全球消费级无人机市场的大半江山;字节跳动的推荐算 法能够精准捕捉用户兴趣,使TikTok在全球社交媒体市场独树一帜。 除了单点技术领先,技术应用的范围,即用户生态和应用场景的广度,是筑牢科技创新能力优 ...
极氪9X重构豪华车市场,技术平权下的中国式颠覆
36氪· 2025-07-11 13:48
7月9日,极氪9X发布了一系列黑科技,并同步开启先享计划。计划启动仅2小时,便有1万用户支付定金加入。这款定位豪华的国产全尺寸SUV,一经亮相 便获得广大消费者的认可。 一场由900V混动架构引发的产业地震。 豪华汽车市场暗流涌动,中国市场再次出现强将。 然而,汽车市场的另一端,车企纷纷发布2025年二季度销量报告。其中,传统豪华品牌的全球销量,尤其是中国市场的销量继续出现下降。 从市场表现看,如今中国新能源品牌价位不断攀升,在50万元及更高价位占领更多市场。这场豪车争夺战,看似是燃油与新能源的动力形式之争,但豪车消 费者的价值取向其实始终如一:追求最先进且稀缺的技术、享受最创新最独特的体验。 而汽车领域的顶尖核心技术,过去的确长期被传统豪华品牌牢牢掌握着主导权。凭借领先的产品和技术,这些欧美品牌占领了全球豪华车市场。 车企在近乎"垄断"的市场中攫取丰厚利润,竞争的赢弱使得豪华车企逐渐放慢技术创新的步伐,有限的购车选择下,消费者的审美疲劳其实也在日益加重。 新能源汽车的蓬勃发展,开始撼动传统豪华品牌铸造的坚固神坛。 豪华汽车市场的洗牌,实质上是汽车技术话语权的更迭。 在新能源时代,中国汽车已经在多个市场获得亮 ...
美越“关税局”:越南踩钢丝,美国打明牌,中国亮底牌
Sou Hu Cai Jing· 2025-07-07 08:35
7 月 2 号,特朗普在社交平台扔炸弹——美国货免税!越南货,正常贸易交 20% 税,转口货直接 40%! 这哪里是谈判,分明是拿大棒敲桌子。 ——越南咋就点头认了? 消息一出,美股先热闹起来,越南代工的服装股跟着涨。但这就是虚火。等真要严查转口货物,美国老百姓就得为高价商品掏腰包,通胀一上来,市场立马 凉半截。越南自己也清楚,省下眼前这点税,却把产业升级的路堵死了,怎么算都是亏本买卖。 这场戏早就不是美越两个人的局。美国拿越南当 "试验田",四处兜售 "关税霸权";中国用反制划出红线;东盟其他国家看得直冒冷汗,生怕被当枪使。关 税涨涨跌跌都是幌子,背后争的是全球产业链的话语权。 没办法,越南被掐住了命脉。这国家经济全靠外贸吊着一口气,出口占 GDP 快一半,三成都卖给美国。去年经济能涨 7%,全是美国市场喂出来的。结果 特朗普翻脸比翻书快,越南出口的衣服、玩具、小家电,关税一夜之间从 0 飙到 46%。货卖不出去,经济直接踩急刹车。 更阴的是 40% 转口税,明摆着卡死中国货 —— 想借道越南进美国?门儿都没有。 但这协议就是个大坑。核查转口货物来源?对越南来说比登天还难。原料从哪来?组装厂是哪家?没技术、 ...
中国打出稀土王牌,福特产线突遭断供!美急签协议换资源
Sou Hu Cai Jing· 2025-07-05 01:16
Group 1 - The core issue is the dependency of the U.S. automotive and military industries on Chinese rare earth elements, particularly high-power magnets, which has led to production halts in companies like Ford [1][3] - Rare earth elements, once considered cheap, are now critical for advanced technologies, with significant quantities required for products like Tesla vehicles and military aircraft [3][4] - China's recent export controls on key rare earth elements have exposed vulnerabilities in the U.S. supply chain, with military stockpiles only sufficient for 18 months and a projected $300 billion needed to rebuild the supply chain over a decade [4][6] Group 2 - The U.S. has rare earth mines but lacks the refining capacity for critical heavy rare earths, forcing reliance on China for processing [6][8] - The geopolitical struggle over rare earths has led to secret agreements between the U.S. and China, revealing the limitations of Western efforts to reduce dependence on Chinese supplies [6][10] - China controls 70% of global rare earth supply and 95% of refining technology, giving it significant leverage in the global market [8][10] Group 3 - The value chain of rare earths shows that raw materials are worth significantly less than processed products, highlighting the economic importance of refining and manufacturing capabilities [8][10] - The price of Chinese rare earth permanent magnets has surged by 40% in the past year, indicating a shift in market dynamics and the realization of their true value [8]
大美丽法案,最终会成就了谁的风光?
雪球· 2025-07-04 07:55
Core Viewpoint - The article emphasizes that energy is the fundamental structure shaping civilization and geopolitics, with a focus on the transition from fossil fuels to renewable energy in the 21st century [1][4][9]. Energy Transition and Its Implications - The 19th century was dominated by coal, which established Britain's global manufacturing supremacy [2]. - The 20th century saw oil as the key resource, enabling the United States to maintain its position as the world's leading economy through extensive use and control of fossil fuels [3]. - The article raises questions about how renewable energy will reshape the world both materially and geopolitically in the 21st century [4][6]. Renewable Energy Developments - The transition to renewable energy is characterized by a fundamental shift in energy production models from centralized to distributed systems, allowing households to generate power [11][12]. - Smart grids will replace traditional grids, creating a new "energy internet" and redefining energy infrastructure [13]. - The manufacturing ecosystem will undergo a complete transformation, with industries moving towards electrification and new production cost structures emerging [14][19]. Geopolitical Shifts - The article discusses the potential weakening of the petrodollar system as renewable energy transactions may bypass dollar settlements, impacting traditional energy-exporting nations [24][25]. - China is positioned as a leader in the renewable energy supply chain, controlling over 70% of global photovoltaic capacity and 60% of wind power capacity, which could lead to a shift in geopolitical power dynamics [26]. - The competition for setting new energy standards, similar to the 5G standard battle, will have significant implications for global influence [27]. Conclusion - The article concludes that the 21st century is moving away from fossil fuels, and the ability to dominate the renewable energy landscape will shape global power structures for the foreseeable future [28].
最高层会面 京东方、三星或捐弃前嫌迎合作新阶段
中经记者 吴清 北京报道 7月2日,据韩媒报道,三星电子社长龙锡宇(Yong Suk-yol)计划于7月4日与京东方(BOE)董事长陈 炎顺会面。这一会晤被解读为两家面板(半导体显示)龙头企业重启合作的开始。此前,两家公司的合 作曾因2023年以来的专利诉讼而受冲击。 《中国经营报》记者注意到,近年来,三星和京东方就专利问题多次提起互诉。两者最近一次专利互诉 是在今年5月底,京东方和三星都在美国向对方提起了专利诉讼。不过此前,双方就出现了接触和缓和 的迹象,今年4月底时,业内就曾传出双方人员互访的消息。 多位业内人士在接受记者采访时表示,专利互诉反映的是面板市场竞争渐趋激烈,背后实际上是面板市 场话语权的争夺。虽然两者在专利上陷入多起诉讼纠纷,但京东方和三星电子并非简单的竞争关系。从 京东方角度看,在包括三星在内的韩国面板巨头纷纷退出LCD(液晶显示器)领域后,三星电子和LG 电子等都可能成为其LCD产品的主要客户。对于三星电子而言,不仅可以实现其LCD供应链的稳定及多 元化,还有利于其进一步打开中国市场。 高层互动的考量 据知情人士透露,此次,三星电子是为了和京东方讨论获取LCD面板的问题而会面的。由于负责 ...
【招银研究】稳定币:运行机制、应用场景与影响
招商银行研究· 2025-07-03 10:34
稳定币不仅是法定货币信用在数字空间的延伸,更是连接加密世界的关键入口。在欧盟、美国、中国香港相继出台监管法规,大力发展稳定币的背景下,稳定币成 为国家数字金融话语权的战略博弈。本报告系统梳理稳定币运行机制和应用场景,分析其与央行数字货币的差异以及对传统金融体系的影响。 ■ 稳定币是国家数字金融话语权的战略博弈。 稳定币是基于区块链技术、价格相对稳定的加密数字货币。在DeFi生态、RWA交易、跨境支付等新兴领域高速发展的 背景下,发展稳定币已成为各国抢占Web3时代制高点、强化数字金融话语权的战略博弈。中国香港《稳定币条例》的核心创新在于 严准入、强储备、保赎回。 中 美欧三大司法管辖区的监管制度呈现差异化战略导向: 中国香港侧重开放与兼容,美国强化美元主导地位,欧盟追求统一与安全。 ■ 稳定币的运行机制及应用场景。 (1) 基于锚定机制的不同,稳定币主要有法币抵押型、加密资产抵押型和算法型三种类型,其中法币抵押型占据稳定币市场主 导地位。 (2) 稳定币市场呈现出"一超一强,百花齐放"的格局,USDT与USDC合计占比86%,两者又因发展轨迹和运行机制的差异,具有不同的应用场景。 (3) 稳定币生态由发行、运 ...
“50%付费率是国内的5倍”,中国短剧如何让白人大妈上头?
凤凰网财经· 2025-06-25 13:06
Core Insights - The article highlights the rapid rise of Chinese short dramas in the North American market, contrasting it with the failure of Quibi, a $1.75 billion investment in short-form content in Hollywood [1][2] - Chinese short dramas have become a lifeline for unemployed film industry workers during the Hollywood strike, with significant increases in daily wages for actors and directors [1][3] - The article discusses the cultural differences affecting the reception of short dramas in various regions, noting that while 80% of overseas projects are still losing money, there is a significant influx of capital into the industry [2][5] Group 1: Market Performance - A Chinese short drama produced for $170,000 generated $2 million in revenue, showcasing the profitability potential of this format [3] - In the UAE market, daily revenue from short dramas can reach $40,000 to $50,000, indicating strong demand [5] - The Chinese short drama market is projected to reach 50 billion yuan by 2024, surpassing the film box office revenue of 42.5 billion yuan [5] Group 2: Cultural Impact - The article emphasizes that the success of Chinese short dramas is attributed to a mature web novel IP adaptation system and vertical storytelling experience [5] - The rise of short dramas is seen as a cultural shift, with the potential to redefine entertainment industry standards and challenge Hollywood's dominance [6] - The article notes that the audience's desire for "爽感" (a sense of satisfaction) is a driving force behind the popularity of short dramas [8] Group 3: Industry Challenges - Despite the growth, the industry faces challenges such as content homogenization and over-reliance on data-driven formulas for success [7][8] - The article points out the need for diversification in content types to avoid stagnation and to cater to different cultural preferences [8][19] - The Middle Eastern market presents unique challenges due to its complex cultural landscape, requiring careful localization of content [19] Group 4: Future Outlook - The Middle Eastern market is identified as a significant opportunity, with a potential market size of $100 billion, driven by high GDP and a growing demand for content [17][19] - The article suggests that the future of the entertainment industry may not be defined by Hollywood, as new entertainment empires emerge [6] - The integration of AI in production is seen as a way to reduce costs and address the challenges of international markets [5]
从地面到天空 快递巨头竞逐航空货运赛道
本报记者 王镜茹 快递巨头加速"上天",航空货运领域再添新军。 天眼查APP显示,近日,中通航空有限公司成立,注册资本6亿元,经营范围包括公共航空运输、道路 货物运输、保税物流中心经营、智能无人飞行器销售等。股东信息显示,该公司由中通快递股份有限公 司(以下简称"中通快递")全资持股。中通航空有限公司相关负责人表示,组建本土货运航空公司是中 通快递全产业链布局的关键一环。 "这是中通快递从'地面+仓储'扩展到'空地一体'的新尝试,也预示着快递行业的竞争重心正进一步从规 模扩张向构建完整服务链闭环延伸。"中国数实融合50人论坛智库专家洪勇对《证券日报》记者表示。 面对挑战,我国快递企业选择了更为灵活的策略,通过合作与联盟实现资源互补。以顺丰航空为例,为 强化国际干线运输能力,6月上旬,顺丰航空与阿提哈德航空在德国慕尼黑签署货运联营协议。根据协 议,顺丰航空与阿提哈德航空将基于"运能中性"原则打造一个无缝衔接的共享网络,携手拓展关键航线 的连通性与运力,提升联营合作的运营效率与服务质量。 此前,已有多家快递企业涉足航空货运领域。例如,顺丰航空有限公司(以下简称"顺丰航空")作为国 内首家民营快递航空公司,自200 ...
2025陆家嘴论坛点评:对外开放更加确定,金融助力科创包容性提升
Orient Securities· 2025-06-20 01:36
宏观经济 | 动态跟踪 对外开放更加确定,金融助力科创包容性 提升 2025 陆家嘴论坛点评 研究结论 首次明确平准基金定位,关注稳定资本市 场的战略力量 2025-04-11 报告发布日期 2025 年 06 月 20 日 | 有关分析师的申明,见本报告最后部分。其他重要信息披露见分析师申明之后部分,或请与您的投资代表联系。并请阅读本证券研究报告最后一页的免责申明。 | | --- | 陈至奕 021-63325888*6044 chenzhiyi@orientsec.com.cn 执业证书编号:S0860519090001 香港证监会牌照:BUK982 孙金霞 021-63325888*7590 sunjinxia@orientsec.com.cn 执业证书编号:S0860515070001 孙国翔 sunguoxiang@orientsec.com.cn 执业证书编号:S0860523080009 ⚫ 5 月末陆家嘴论坛公告即将举行之际,曾对"中央金融管理部门将发布若干重大金融 政策"作过预告,市场对金融继续支持宏观总量增长的期待有所抬升,但从论坛公 布的政策内容看,更加侧重将对外开放与科技转型置于更关 ...