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物美超市杭州调改再落两子 10月16日钱塘滨江两区门店重装开业
Sou Hu Cai Jing· 2025-10-13 12:10
Core Insights - Two "self-adjusted" stores of Wumart in Hangzhou will officially reopen on October 16, enhancing the retail experience for local communities, students, and office workers [1][3] - The market's recognition of Wumart's adjustment model continues to rise, with significant increases in customer traffic reported at previously opened stores [3] Group 1: Store Openings and Market Response - The new stores are located in Qiantang District and Binjiang District, with the Binjiang store being the first of its kind in the area [1] - Wumart has already opened seven adjusted stores in Hangzhou, covering seven districts, with a notable increase in daily customer flow at these locations [3] Group 2: Store Upgrades and Product Offerings - The reopening will feature a 70% refresh of the product lineup, closely aligning with the product structure of the successful "Fat Dong Lai" model [3] - The new offerings will include more Jiangsu and Zhejiang flavors in key categories such as cooked food, baked goods, and fresh produce, catering to local consumer preferences [3] Group 3: Employee Welfare and Service Enhancement - Employee salaries will increase by 30% to 50% compared to pre-adjustment levels, with benefits including 10 days of paid annual leave and profit-sharing opportunities [3] - Wumart aims to enhance service quality through improved employee welfare, thereby optimizing the overall shopping experience for customers [3] Group 4: Strategic Goals - Wumart plans to leverage the reopening of these two stores to further implement its "one city, one policy" strategy, focusing on local consumption characteristics and supply chain advantages [3] - The company is committed to meeting the growing demand for quality consumption in Hangzhou and enhancing the overall commercial service quality in the city [3]