2024年2月，在天津古文化街，总书记先后走进泥人张、杨柳青年画等"老字号"门店，了解传统文化传 承发展情况，叮嘱大家要保护和利用好历史文化街区，使其在现代化大都市建设中绽放异彩。 2022年1月，总书记来到山西平遥古城考察，听取古城历史沿革、建筑布局、文化遗产保护传承等情况 汇报，强调要全面保护好历史文化遗产，统筹好旅游发展、特色经营、古城保护。 "积极发展现代服务业，用好丰富的文化资源，促进文商旅体展融合发展。" 春节前夕，习近平总书记在北京考察并看望慰问基层干部群众，为传统文化创新发展指明方向。 "加强文物保护和利用""加强对国粹传承和非物质文化遗产保护的支持和扶持""统筹好旅游发展、特色 经营、古城保护"……一直以来，总书记高度重视中华优秀传统文化的保护、传承和利用，在春节考察 足迹中饱含着深厚的文化情怀。 2025年1月，在辽宁沈阳大东区长安小区社区党群服务中心，当看到社区里的居民写春联、孩子们编中 国结时，总书记勉励大家更好地传承弘扬中华优秀传统文化。 策 划：赵净 田甜 设 计：刘璐 在云南佤族村落，同乡亲们一起制作新年传统食物大米粑粑；在北京草厂四条胡同，为一户居民家门贴 上一幅红底金色的"福 ...

Core Insights - The construction of the National Version Museum, a project personally approved by President Xi Jinping, emphasizes the importance of protecting and inheriting Chinese traditional culture [2] - Xi Jinping's visits to various historical and cultural sites highlight the government's commitment to cultural heritage and the need for deeper understanding of history and traditional culture [4][8] - The rise in popularity of museums and cultural products indicates a growing public interest in cultural heritage, supported by modern technology [5] Group 1 - The National Version Museum is located in a scenic area and was personally inspected by Xi Jinping, who expressed concern for the preservation of Chinese civilization's treasures [2] - Xi Jinping has visited over 100 historical and cultural sites since the 18th National Congress, emphasizing the need for a deep understanding of China's history and traditional culture [2][4] - The government is actively involved in the protection and promotion of cultural heritage across various regions, including significant efforts in places like Fujian and Zhejiang [2] Group 2 - The popularity of museums has surged, with long queues and high demand for cultural products, indicating a renewed interest in history and artifacts among the younger generation [5] - Modern technologies such as mobile internet, big data, and virtual reality are being utilized to enhance cultural tourism and provide new perspectives on heritage [5] - Xi Jinping's remarks on the importance of advanced culture in enriching the spiritual world of the people highlight the role of culture in national identity and pride [8]

Core Points - The Chinese government emphasizes the importance of protecting, inheriting, and promoting traditional culture, particularly in the context of the Yellow River and Yin Shang culture [1][5][8] - Recent initiatives have focused on enhancing cultural tourism and integrating it with local economies to foster community engagement and cultural pride [5][17] Group 1: Yellow River Culture - The Yellow River Museum has seen an increase in visitors, with over 420,000 visits and nearly 6,300 group visits from September 2019 to the end of 2024, indicating growing interest in Yellow River culture [4] - The museum has implemented various educational programs and community outreach to raise awareness about the importance of protecting the Yellow River [4][5] - New exhibitions, such as the "Happy Yellow River" exhibit, showcase recent river management practices and aim to enhance the international visibility of Yellow River culture [4][5] Group 2: Yin Shang Culture - The Yin Ruins in Anyang have yielded significant archaeological discoveries, including large-scale structures and roads, contributing to the understanding of Shang civilization [8][9] - The newly opened Yin Ruins Museum has attracted 2.3 million visitors, showcasing archaeological findings and emphasizing the continuity and innovation of Chinese civilization [9][10] - Future plans include enhancing the museum's offerings and participating in international exhibitions to promote Shang culture globally [10] Group 3: Traditional Chinese Medicine - The establishment of the Medical Saint Cultural Park in Nanyang aims to promote traditional Chinese medicine and its cultural heritage, attracting over 1 million visitors since its opening [11][12] - The park integrates various facilities, including a museum and educational institutions, to enhance the understanding and appreciation of traditional Chinese medicine [11][12][13] - Future developments will focus on industrial growth related to traditional medicine, aligning with cultural preservation efforts [13] Group 4: Longmen Grottoes - The Longmen Grottoes have seen a significant increase in visitor numbers, with projections of 7.7 million visitors in 2024, a 31% increase from 2023 [17] - The site is actively exploring digital preservation techniques and educational programs to engage the public and enhance cultural transmission [16][17] - The integration of cultural tourism with local economic development is a key focus, as highlighted by government initiatives [17]