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2026年企业数字化转型领导者“十要十不要”
3 6 Ke· 2025-12-15 06:10
Core Viewpoint - Digital transformation is often misunderstood by company leaders, leading to superficial or incomplete efforts. A deeper understanding of digitalization is essential for effective transformation [1][3]. Group 1: Misunderstandings and Issues - Many traditional company leaders equate digital transformation with merely purchasing advanced software systems, neglecting the unique aspects of their own organizations [2]. - There is a tendency to expect immediate financial returns from digital initiatives, which can lead to budget cuts or project cancellations when short-term results are not visible [4]. - Leaders often either delegate digital transformation entirely or interfere excessively in technical decisions, resulting in confusion and misalignment [4][5]. Group 2: Methodological and Cultural Challenges - Companies frequently lack a clear digital strategy and implementation roadmap, leading to ad-hoc approaches that fail to address real business needs [5]. - There is a common oversight of the human and cultural aspects of transformation, with many leaders failing to establish cross-departmental teams or address the resulting shifts in power and interests [6]. - A lack of a data-driven culture and reliance on traditional management practices hinder effective digital transformation [6]. Group 3: Recommendations for Leaders - Leaders should personally engage in learning about digitalization, lead transformation efforts, and actively participate in decision-making [7]. - It is crucial for leaders to maintain a long-term perspective, avoid rushing for quick wins, and embrace the complexities of digital transformation [7][8]. - Successful transformation requires a fundamental shift in leadership mindset, focusing on collaboration and data-driven decision-making [8].