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CBME国际孕婴童展落幕 颜值、体验成流量担当
Yang Guang Wang· 2025-08-04 05:27
Core Insights - The 24th CBME International Baby, Maternity & Children Products Expo concluded on the 18th of this month in Shanghai, with the emerging stroller brand kidpop gaining significant attention due to its innovative products and immersive experience design [1] - The event attracted over 10,000 visitors and connected with more than 450 domestic and international channel customers, highlighting the acceleration of kidpop's global strategy [1] Group 1: Product Launch and Brand Engagement - The kidpop booth featured the popular Pula stroller, which had a daily queue of over 2 hours at its photo spot, showcasing the dual appeal of aesthetics and experience [3] - The Pula stroller's new summer colors were inspired by "ice cream specials," featuring low-saturation colors that resonate with contemporary parental aesthetics, which were well-received by professional buyers [3][5] - The brand's themed photo area, featuring custom canvas bags, became a phenomenon, with limited supplies being quickly claimed, indicating strong consumer recognition of the brand's cultural values [5] Group 2: Market Trends and International Expansion - The CBME attracted numerous cross-border professional buyers, with observations that many Chinese maternal and infant products are topping overseas e-commerce platforms, reflecting a trend of "micro-innovation" in Chinese products [6] - The Pula stroller exemplifies this trend, with its playful design and modern color palette appealing to both domestic and international markets [7] - Since launching its cross-border business in 2024, kidpop has seen rapid growth, establishing preliminary cooperation intentions with over 50 overseas distributors and entering 11 countries' stroller markets [7]
美归还的中国国宝,刺痛了多少中国人
凤凰网财经· 2025-06-17 13:28
Core Viewpoint - The article emphasizes the significance of cultural heritage and the increasing interest of Chinese people in their historical artifacts, particularly through museum visits and the return of lost treasures [4][6][11]. Group 1: Cultural Heritage and Artifacts - The Smithsonian Institution returned the lost artifacts "Wuxing Ling" and "Gongshou Zhan" to China after 79 years [2][3]. - Over 10 million cultural relics have been lost from China since 1840, many of which are now housed in major museums like the British Museum and the Metropolitan Museum of Art [4]. - The return of these artifacts symbolizes the historical memory of the Chinese nation and its journey towards cultural revival [6]. Group 2: Public Interest in Museums - There is a growing trend among Chinese people to visit museums, especially during holidays, with over 70 million visitors reported during a recent holiday [9]. - Major attractions included the Terracotta Army Museum with over 420,000 visitors, the Forbidden City with over 650,000, and the Chengdu Museum with over 2.06 million [9]. - Cambridge professor Martin expressed admiration for the Chinese people's connection to their cultural artifacts, highlighting the stories each piece tells [11]. Group 3: The Importance of Art and Aesthetics - The article discusses the emotional and historical significance of various artifacts, such as the Jiahu bone flute and the Terracotta Warriors, which connect modern viewers to ancient civilizations [13][17]. - The narrative emphasizes that understanding these artifacts enriches one's appreciation of Chinese history and culture [20][28]. Group 4: Promotion of "The Complete Book of Chinese National Treasures" - The article promotes "The Complete Book of Chinese National Treasures," which features over 1,000 artifacts from 50 museums, aiming to provide a comprehensive view of 10,000 years of Chinese civilization [28][70]. - The book is described as a treasure trove for art lovers, offering high-quality images and detailed descriptions of each artifact [36][70]. - It is marketed as an essential resource for both children and adults to enhance their understanding of Chinese culture and history [144][145].