中国特色商学教育
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中国商科教育的下一个发展方案
Sou Hu Cai Jing· 2025-11-28 11:40
Core Insights - The forum held on November 27, 2025, focused on how Chinese business education can adapt to current challenges and reform itself [1] - The discussion highlighted the need for business education to evolve from merely teaching established models to fostering critical thinking and problem-definition skills among students [3] Group 1: Changes in Business Education - Business education is facing a shift where traditional management models are becoming less relevant due to rapid changes in industry logic driven by AI [3] - Students express confusion over the applicability of classic management tools in the current business environment, indicating a need for updated curricula that address modern challenges [3] - The focus of business education should be on cultivating the ability to ask the right questions rather than providing standard answers [3] Group 2: Trends in Talent Choices - Recent trends show that many business graduates are opting for sectors like hard technology, rural revitalization, and the silver economy, rather than chasing internet trends [5] - Entrepreneurship competitions among MBA students are increasingly focusing on projects that integrate technology with real-world applications, such as AI in renewable energy [5] Group 3: Defining Chinese Business Education - Chinese business education is transitioning from being a follower of Western models to defining its own unique approach based on a deep understanding of the Chinese market [7] - There is a growing emphasis on addressing local challenges, such as consumer resilience in lower-tier markets and the digital transformation of traditional industries [7] Group 4: Real-World Applications - Success stories from recent graduates illustrate the practical impact of business education, such as a student who improved the income of tea farmers through systematic thinking and digital solutions [8] - These narratives reinforce the idea that the future of Chinese business education lies in solving real-world problems and addressing local needs [8]