Core Points - The agreement between China and Malaysia on mutual visa exemption for holders of ordinary and official passports will take effect on July 17, 2025, marking a new phase in bilateral relations and enhancing people-to-people exchanges and economic cooperation [3] - The agreement allows for visa-free entry for Chinese and Malaysian passport holders for stays not exceeding 30 days, with a cumulative stay of 90 days within 180 days, for various purposes including tourism and business [3] - As of July 2023, China has established mutual visa exemption agreements with Singapore, Thailand, and Brunei among the ten ASEAN countries, with 47 countries benefiting from unilateral visa exemption policies to China [4] Industry Insights - Malaysia has emerged as a top travel destination for Chinese tourists this summer, with hotel bookings increasing by 43% year-on-year [4] - Kuala Lumpur, Tawau, and Langkawi are the most popular cities for Chinese travelers, with Kuala Lumpur being the top city for outbound travel from China according to recent data [4] - In the first four months of 2023, 1.4 million Chinese tourists visited Malaysia, a 37.8% increase compared to the same period in 2024, with projections suggesting that the total number of Chinese tourists to Malaysia could reach 5 million this year [4]

第二届"你好！中国"旅游展由吉隆坡中国文化中心指导，马中民俗文旅总商会主办，中国驻马来西亚大 使馆和马来西亚国家旅游促进局作为支持单位。(完) 马来西亚国家旅游促进局董事会副主席杨顺兴说，马中两国互为彼此的重要旅游客源地，马方始终高度 重视中国市场，将一如既往地支持和推动马中两国旅游业共建共享、合作共赢，不断优化高层互动、行 业互促、产业互惠的实践机制，培育更多马中合作创新业态和优质项目，与中方一道携手开创两国民 众"你来我往、常来常往"的良好局面。 辽宁省文化和旅游厅副厅长华玉介表示，辽宁省作为本次展览的主宾省，将开展旅游推广周等一系列精 彩活动，希望更多马来西亚游客与辽宁热情相拥；同时也期待与马来西亚旅游业界同仁深入交流、密切 合作，携手推动辽宁与马来西亚的文旅合作再上新台阶。 中新网吉隆坡6月14日电 (记者陈悦)第二届"你好！中国"旅游展(马来西亚)13日在吉隆坡开幕。中国驻马 来西亚大使馆郑学方公使表示，欢迎包括马来西亚在内的各国游客走进中国、乐在中国、爱上中国。 本次展览于13日到15日举行，展览面积约3000平方米，设有逾200个展位，集中推广和展示中国旅游资 源和文化魅力。 郑学方表示，在两国 ...