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文博游热、奔县游火……文旅新玩法迭代升级 持续激发消费新活力
Yang Shi Wang· 2025-05-19 08:20
Group 1 - The theme for the 15th China Tourism Day on May 19, 2025, is "Beautiful Mountains and Rivers, Wonderful Journey," highlighting the growing trends in cultural tourism and the integration of culture and tourism [1] - The "cultural tourism" and "rural tourism" sectors are experiencing significant growth, with new trends such as "cultural tourism+" emerging, stimulating consumer spending and potential [1] - The popularity of immersive experiences in cultural tourism is increasing, with museums and exhibitions offering night tours and interactive activities to attract visitors [6] Group 2 - Dunhuang's Mogao Caves are seeing a surge in tourism, with daily ticket sales reaching 6,000, often selling out, prompting the release of emergency tickets and the opening of additional caves for visitors [4] - In Jiangsu's Taizhou, rural tourism is evolving from merely sightseeing to lifestyle experiences, with the Ministry of Culture and Tourism releasing 152 premium rural tourism routes [5] - Activities such as handmade wheat ear crafts, photography contests, and fishing competitions are being introduced in rural areas to enhance visitor engagement and encourage overnight stays [8] Group 3 - In Anhui's Huangshan, the ancient village of Xixinan is attracting visitors with its picturesque landscapes, offering experiences like bamboo raft rides and panoramic train tours to immerse tourists in the natural beauty [10]