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共谋跨境出海新机遇!亚马逊全球开店华中区域卖家大会召开
Sou Hu Cai Jing· 2025-08-22 06:55
Core Insights - The "Amazon Global Store Central China Four Provinces Industry Belt Accelerator Project" was launched to enhance local service systems, product and brand innovation, and global opportunity expansion for businesses in Central China [1][3] - The project aims to support over a thousand factories or brand owners to go online on Amazon within three years, leveraging government support and focusing on industry development, talent training, and seller growth [1][3] Group 1: Project Overview - The project focuses on upgrading local service systems, empowering product and brand innovation, and expanding global opportunities [1] - Amazon has established offices in Wuhan and Zhengzhou since 2024, enhancing regional service capabilities and promoting cross-border e-commerce development [3] Group 2: Market Potential - Central China is experiencing unprecedented strategic opportunities for cross-border e-commerce due to the clustering effect of industry belts, improved government policies, and the application of cutting-edge technologies like generative AI [3] - The annual import and export volume of cross-border e-commerce in Henan Province has grown from over 76 billion in 2016 to over 260 billion in 2024, with an average annual growth rate exceeding 24% [5] Group 3: Success Stories - A company named Shuangbin achieved over tenfold sales growth after joining Amazon by implementing a dual-brand strategy targeting different customer segments [5] - Shuangbin has developed numerous patents and collaborated with overseas designers to create new products, marking a successful transition from OEM to brand development [5]