Core Insights - NIO achieved a record monthly delivery of 40,397 vehicles in October 2025, marking a significant milestone in its growth trajectory [1][3] - The company has successfully established a multi-brand strategy, with NIO, Ladao, and Firefly brands contributing to the overall delivery increase [2][6] - The strong performance is attributed to high-end models like the Ladao L90 and the new ES8, which have driven both sales volume and profitability [4][5] Delivery Performance - In October, NIO delivered 17,143 vehicles under the NIO brand, 17,342 under the Ladao brand, and 5,912 under the Firefly brand [1] - Cumulatively, NIO has delivered 913,182 vehicles, with the NIO brand accounting for 779,319 units [1] Market Positioning - The new ES8 achieved 10,000 deliveries within 41 days of launch, setting a record for electric vehicles priced above 400,000 yuan [1][4] - The Ladao L90 has become the best-selling large electric SUV, with 33,348 units delivered in three months [4] Strategic Development - NIO's growth reflects a long-term investment in technology, product definition, and supply chain management, indicating a robust competitive framework [2][3] - The company is transitioning into a new phase of accelerated growth, supported by a solid foundation built over the past decade [8] Financial Outlook - The strategy of focusing on high-value products rather than price wars has positioned NIO for sustainable profitability [4][5] - The recent delivery figures have bolstered market confidence, enhancing the company's prospects for achieving profitability in Q4 [7] Brand Strategy - NIO's multi-brand approach has proven effective, with each brand catering to different market segments and contributing to overall sales [6] - The successful execution of this strategy has created a competitive advantage, allowing NIO to respond to diverse consumer needs [6] Future Focus - NIO aims to maintain its strategic focus on core technologies, user experience, and operational efficiency to ensure sustainable growth [8] - The company recognizes that achieving 40,000 monthly deliveries is just a milestone, and further efforts are needed to reach long-term goals [8]