Core Insights - The 23rd Guangzhou International Auto Show opened on November 21, showcasing SAIC Roewe's global debut of the Doubao Deep Thinking Model and its application scenarios, alongside the Roewe M7 DMH luxury sedan equipped with this system, highlighting significant advancements in AI interaction capabilities in the automotive sector [1] Group 1: AI Technology and User Experience - The Doubao AI vehicle system features capabilities such as reasoning, emotional understanding, and a shift from traditional command-response to intention-driven interactions, marking a breakthrough in AI cognitive and emotional interaction technology in the automotive field [1] - The Doubao Deep Thinking Model is projected to have 159 million monthly active users and a 49.2% market share by Q3 2025, making it the leading AI model in China, with SAIC Roewe being the first automotive brand to fully integrate this model from the technical foundation to user interaction [4] - The AI system includes three core capabilities: fuzzy semantic understanding covering 15 scenarios, memory continuity for context-aware conversations, and complex vehicle control supporting over 300 functions, allowing users to operate multiple features with a single command [4] Group 2: Enhanced User Engagement and Practical Applications - Following the OTA update on November 17, the voice function usage rate of the Roewe M7 DMH increased from 60% to 90%, demonstrating significant user engagement improvements [6] - The system has developed four high-frequency travel scenarios, with features like "High-Level Child Interaction" and "Warm Travel Guardian" gaining popularity, showcasing the practical value of the intelligent system in family travel and vehicle safety [6] - In the "High-Level Child Interaction" scenario, the system can engage in long-term interactions with children, adjusting content based on age, while the "Warm Travel Guardian" mode utilizes extensive automotive knowledge and real-time data to respond to user inquiries about vehicle status [6] Group 3: Product Performance and Market Positioning - The Roewe M7 DMH, a key model for the brand, is equipped with the DMH 6.0 super hybrid system, offering a pure electric range of 160 kilometers and a comprehensive range of 2050 kilometers, showcasing advanced technology [8] - The vehicle features unique comfort configurations, including the mCDC intelligent dynamic suspension and pressure-relief seats, enhancing the driving experience [8] - Recent results from the "True 2L Ultra-Low Fuel Consumption Challenge" indicated that over half of the participants managed to keep fuel consumption below 2 liters per 100 kilometers, validating the M7's energy efficiency [8] Group 4: Service and Market Expansion - In addition to product strength, SAIC Roewe has expanded its service network by adding 238 new channels this year, with expectations to exceed 600 service points by year-end, enhancing the user purchase experience [9] - The Guangzhou Auto Show will continue until November 30, providing a platform for showcasing the latest advancements in smart connectivity and new energy, serving as an important observation window for industry technology evolution and market consumption upgrades [9]