Investment Rating - The investment rating for the company is "Buy" with a target price not specified [5] Core Views - The company is focusing on deepening its presence in domestic niche markets while exploring emerging consumer demands, alongside optimizing its overseas market strategies [1][2] - The company has reported a revenue of 300 million with a year-on-year decrease of 15% for Q2 2025, and a total revenue of 600 million for the first half of 2025, reflecting a slight increase of 0.5% year-on-year [1] - The overseas sales revenue for the first half of 2025 was 420 million, down 5.68%, accounting for 73.5% of total revenue, while domestic sales increased by 22.65% to 150 million, making up 26.48% of total revenue [1] Financial Performance - The company has adjusted its revenue forecast for 2025-2027 to 1.3 billion, 1.4 billion, and 1.5 billion respectively, with net profits expected to be 90 million, 110 million, and 140 million [4] - The earnings per share (EPS) are projected to be 0.6, 0.8, and 0.9 yuan for the years 2025, 2026, and 2027 respectively, with corresponding price-to-earnings (P/E) ratios of 33, 26, and 21 [4] Market Strategy - The company is actively upgrading its OEM/ODM business strategy to align with the global manufacturing industry's shift towards intelligent transformation, focusing on personalized customer needs [2] - The company is leveraging technological advancements in smart fitness equipment, transforming from a "single exercise tool" to a "health management solution" to meet consumer demands for effective fitness solutions [3] Sales Channels - The company is expanding its online and offline sales channels, focusing on penetrating various market segments including commercial, home, outdoor, and winter sports [3]