Core Insights - The company is focusing on adapting its business layout to changing consumer demands, emphasizing the expansion of product boundaries and targeting emerging markets such as the "first launch economy" and "silver economy" [1] - The company aims to attract customers through initiatives like "duty-free + cultural and tourism experiences" and "duty-free + national trends going abroad" to enhance shopping experiences [1] - In the first half of 2025, the company reported total revenue of 28.151 billion yuan, a year-on-year decrease of 9.96%, and a net profit attributable to shareholders of 2.6 billion yuan, down 20.81% year-on-year [1]