Workflow
全品类协同发展
icon
Search documents
格力电器:公司重视全品类协同发展
Zheng Quan Ri Bao Wang· 2025-09-26 08:15
Core Viewpoint - Gree Electric Appliances emphasizes the importance of collaborative development across all product categories, focusing on technological innovation and experiential sales channels to enhance the competitiveness of non-air conditioning products [1] Group 1: Product Development - The company has recently launched several new kitchen and small home appliance products, including the Fengshen i7 range hood, pet air purifier, and integrated water purifier [1] - Gree's air conditioning segment is benefiting from the dual-brand strategy with Jinghong, allowing more consumers to access high-quality Gree products [1] Group 2: Business Strategy - The company aims to enhance overall competitiveness by making scientific decisions regarding product and market strategies, grounded in stable operations and reasonable profitability [1] - Gree plans to leverage industry trends and its technological manufacturing advantages to inform its strategic decisions [1]