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米哈游、游戏科学双双“隐身”,国产游戏谁才是新王? | CJ观察
Xin Lang Cai Jing· 2025-08-02 00:33
Core Insights - ChinaJoy 2023 showcased a split between traditional gaming experiences and innovative mobile gaming environments, highlighting the evolution of the gaming industry in China [1][2][16] Group 1: Industry Trends - The presence of major domestic gaming companies like Perfect World and Century Huatong at ChinaJoy indicates the event's importance for showcasing recent achievements [2][11] - The absence of MiHoYo and Game Science, notable players in the industry, raises questions about their future participation in traditional gaming expos [2][11] - The event saw a significant increase in exhibitors, with 743 companies participating compared to over 600 last year, reflecting a growing interest in the gaming sector [16] Group 2: Game Highlights - The game "Shadow Blade Zero" attracted considerable attention, with long queues for gameplay, indicating strong player interest in new domestic AAA titles [5][9] - "Lost Soul," another game showcased, is nearing its final release version, set to launch on August 29, demonstrating the ongoing development of new titles [9] - "Ming Dynasty: Abyss of the Void" faced criticism for optimization issues but has seen a recovery in player reviews following recent updates, highlighting the importance of community feedback [9][11] Group 3: Technological Innovations - Huawei's participation with over 50 native HarmonyOS games signifies a shift towards multi-device gaming experiences, expanding beyond traditional platforms [13][15] - The introduction of immersive gaming experiences through various devices, including smart TVs and cars, showcases the potential for cross-platform gaming in the future [15] - The HarmonyOS ecosystem is being viewed as a new opportunity for game developers, indicating a shift in the competitive landscape of mobile gaming [15] Group 4: Competitive Landscape - The success of the BW exhibition, which attracted 400,000 attendees, suggests a growing competition for audience attention in the gaming and anime sectors [16][17] - The emergence of alternative events like BW and initiatives by platforms such as Xiaohongshu to capture the youth market indicates a need for ChinaJoy to innovate and engage younger audiences [16][17]