Core Insights - The upcoming May Day consumption surge presents an opportunity for Dixin Communication to capture market share, leveraging the strong resources from its parent company Huafa Group [1] - Dixin Communication has seen a significant increase in mobile retail sales, positioning itself as a benchmark case for the implementation of national subsidy policies [1][3] Group 1: National Subsidy Policy Impact - The Ministry of Commerce reports that since the implementation of the new subsidy scheme for digital products, there have been 64.866 million applications for subsidies, indicating a sustained policy effect [3] - Dixin Communication has launched subsidy services across over 600 stores nationwide, integrating resources from national subsidies, manufacturers, operators, and financial institutions to create a "four-dimensional benefit" effect [3] - The company has ensured that the national subsidy policy is effectively executed, helping consumers meet their demand for upgrading their devices [3] Group 2: Demonstration Role and Service Innovation - Dixin Communication's exemplary role in the national subsidy policy has been recognized by government authorities, with the Ministry of Commerce conducting on-site evaluations at its stores [4] - The company has introduced an "on-site purchase" service model, sending professional teams to various locations to provide comprehensive services, enhancing consumer experience [4] - By mid-April, Dixin Communication had conducted over 100 "on-site purchase" events in multiple provinces, achieving significant sales in individual events [4] Group 3: Market Trends and Strategic Positioning - The Chinese 3C retail industry is undergoing rapid restructuring, driven by both policy incentives and technological advancements, with IDC predicting smartphone shipments to reach 289 million units by 2025 [7] - Dixin Communication is adopting a "full-domain integration" strategy to build competitive barriers, with a nationwide offline presence and an online reach through e-commerce and live streaming [7] - The company utilizes a digital central system to optimize inventory dynamically and collaborates with platforms like JD.com and Meituan to expand its market advantage [7][9]