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马年春节,山东文旅消费跑出“加速度”
Qi Lu Wan Bao· 2026-02-27 12:01
此次山东春节文旅的亮眼表现,正是产业适配市场需求的生动实践。未来,只要把握好旅游消费的新趋 势、新密码,文旅市场必将迎来更持久的繁荣。 山东春节文旅的火热表现,也为未来文旅消费市场发展指明了方向。 其一,体验为王将成为核心趋势,沉浸式、个性化、互动性强的文旅产品将持续走俏,露营地、主题乐园等 小众场景将迎来更大发展空间。其二,短途化、生活化的出游模式将长期延续,文旅产业需进一步深耕本 地市场,完善周边游配套,打造"家门口的诗和远方"。 其三,全链条融合成为必然,旅游与住宿、餐饮、交通的深度联动,将推动文旅消费从单一景区消费向全域 消费升级。 对于山东乃至全国文旅产业而言,唯有紧跟消费者需求变化,持续丰富产品供给、优化服务体验、挖掘文 化内涵,才能让文旅消费的"马力"持续在线。 2026年山东"加长版"春节假期消费成绩单亮眼,全省消费相关行业日均开票销售收入同比增长14.8%,其中 旅游相关消费多点开花,折射出大众旅游心理与行为的深刻变化,也为文旅消费市场的未来发展勾勒出清 晰趋势。 春节假期,山东旅游消费不再是单一的打卡观光,而是呈现出体验化、多元化、品质化的鲜明特征。 从数据来看,城市公园、游乐园服务日均营 ...
北京高校服务新时代首都发展特别报道|北京工业大学②:搭平台、促改革、求实效 加速推进科技成果转化
Core Viewpoint - Beijing University of Technology (BJUT) is actively enhancing its role in technology transfer and innovation to support the development of Beijing as an international technology innovation center, leveraging its unique position as a high-level research university in China [1][6][10]. Group 1: Technology Innovation and Transfer - BJUT has implemented a series of initiatives to improve the efficiency of technology transfer, addressing common challenges faced by universities in this area [1][6]. - The university has established a smart optimization platform for urban wastewater treatment, showcasing the integration of multiple disciplines such as control, artificial intelligence, and environmental science [1]. - BJUT has introduced concepts like "hydrogen regenerative medicine" and "hydrogen beauty," with several patents filed for related technologies, indicating a strong focus on cutting-edge research [1]. Group 2: Global Collaboration and Events - The 2025 Global University Technology Transfer Promotion Conference was held at BJUT, attracting participation from 158 universities and 520 enterprises across Asia, Europe, and North America, highlighting the university's role in fostering global academic exchange [4][6]. - BJUT has hosted the conference for three consecutive years, continuously improving its quality and outreach to enhance technology transfer effectiveness [6]. Group 3: Institutional Reforms - BJUT is a pilot institution for empowering researchers, having adopted a "power first, then transfer" reform model that incentivizes faculty to engage in technology transfer by granting them ownership of intellectual property [7][9]. - The establishment of the Technology Transfer Center and National University Science Park is part of BJUT's strategy to enhance the technology transfer mechanism and support innovation [9]. Group 4: Innovation Ecosystem Development - The "Shanhe Wanggu" innovation district, developed in collaboration with local government and enterprises, aims to create a vibrant innovation ecosystem in the southeastern part of Beijing, focusing on artificial intelligence applications [10][12]. - The innovation district consists of a core area for original technology development, a pilot area for technology transfer, and an industrial area for product development, promoting a synergistic approach to technology commercialization [12][13]. Group 5: Future Goals and Strategic Vision - BJUT aims to contribute significantly to the construction of Beijing as a major global scientific center and innovation hub by integrating education, technology, and talent development [13]. - The university plans to leverage its new campus construction opportunities to strengthen its role in national strategic technology initiatives and enhance its impact on regional technology transfer [13].