Core Viewpoint - Guizhou Moutai's chairman Zhang Deqin expressed strong support for the regulation prohibiting alcohol at official receptions, emphasizing the need for the Chinese liquor industry to return to its roots and maintain quality and cultural integrity [2][3]. Group 1: Company Actions and Changes - At this year's shareholder meeting, Guizhou Moutai replaced traditional table meals with a self-service format and did not serve its flagship Flying Moutai liquor, instead offering blueberry juice developed by its subsidiary, priced at approximately 21 yuan per bottle [2]. - The company also changed the customary gift of Moutai liquor for shareholders to blueberry juice, reflecting a shift in its approach to hospitality [2]. Group 2: Regulatory Context - The revised "Regulations on Strict Economy and Opposing Waste by Party and Government Organs" mandates that government agencies adhere to strict standards for official receptions, prohibiting high-end dishes, cigarettes, and alcoholic beverages [3]. - According to existing regulations, state-owned enterprises are limited to a maximum of 600 yuan per person for business meals, which includes alcohol, with specific price caps on different types of wine [3]. Group 3: Industry Implications - Moutai's decision to forgo alcohol at its shareholder meeting is seen as a potential industry trendsetter, with other liquor companies considering similar actions in light of the new regulations [3]. - Some industry experts noted that Moutai remains a necessity in high-end business receptions, indicating that demand for Moutai may persist despite regulatory changes [4].