来源：最人物 整顿职场的 00后，终于出手整顿网红带货圈了。 不久前，小红书上拥有290万粉丝的李嗲和丈夫付铁寒，开启了一场"极为不专业"的直播：没有预先准备台词和剧本，没有精致的妆容和时尚穿搭，也没 有"321上链接"的叫卖吆喝声。 他们把实验室搬进直播间，全是真正的"科技与狠活"，让这场主题为"来听科普，不买也行"的直播，更像是一场线上公开课。 其他主播直播都是讲产品优点，他们却花了很多时间去细数产品的缺点，每个都扒到"底裤不剩"，不听完不让粉丝买。 "你们别急，听完缺点再买。"在这场长达13个小时——时间跨度够睡上两个整觉的马拉松式直播中，这句话被李嗲足足重复了47次。 这场不按常理出牌的"劝退式直播"最终却卖出2200万，吸引38万用户直播关注，人均停留11分52秒，打破了小红书的纪录。 就在外界欲将李嗲奉为"小红书00后带货一姐"时，她却给出了不一样的答案：直播带货不会成为她未来职业路径的主线。而直播结束后，她停更了。 因为，她想做个好网红。 最开始，李嗲做的内容，不是测评，而是丈夫付铁寒。 大三那年，当旁人还在纠结实习去向、保研出国时，他们就认定彼此是对的人。还没毕业，他们便领证结婚了。对于"英年 ...

Core Viewpoint - The cancellation of the charity live stream by Dongfang Zhenxuan and the member of Shui Mu Nian Hua, Miao Jie, was due to various challenges and public backlash, despite initial intentions to support the flood-affected region of Rongjiang [2][3][4]. Group 1 - Miao Jie reached out to Dongfang Zhenxuan to help sell local agricultural products from Rongjiang, with proceeds intended for disaster relief [3]. - The planned live stream was canceled after receiving mixed reactions from the public, leading to an apology from the founder of Dongfang Zhenxuan, Yu Minhong [2][4]. - Miao Jie acknowledged the logistical difficulties in organizing the event, citing challenges in securing sufficient quality local products in a short timeframe [4][5]. Group 2 - The promotional materials for the event faced criticism for being inappropriate, with some accusing the campaign of exploiting the disaster for publicity [4][5]. - Despite the backlash, there were differing opinions on the promotional content, with some arguing that the criticism was exaggerated [4]. - The event was initially announced with promotional posters that included elements perceived as insensitive, leading to modifications and eventual cancellation [5].