Core Viewpoint - The 2025 International Winter Sports Expo, celebrating its 10th anniversary, aims to enhance international cooperation in ice and snow sports, equipment, tourism, and culture, under the theme "Towards the World, Again" [1] Group 1: Event Overview - The Winter Expo is held at Shougang Park and lasts for four days, featuring over 500 renowned brands from both domestic and international markets [1] - The event includes participation from top manufacturers from ice and snow powerhouses such as Austria, Italy, Canada, Finland, and Slovenia [1] - More than 200 global top guests are involved in discussions and presentations, showcasing the dynamics and future opportunities of the global ice and snow industry [1] Group 2: Activities and Exhibitions - The expo features four main activities: exhibition displays, forum meetings, industry matchmaking, and special events, with an exhibition area of approximately 20,000 square meters [1] - Exhibitors cover all segments of the ice and snow industry, from upstream equipment manufacturing to downstream tourism services and terminal consumption [1] - Attendees can experience various ice and snow activities, including snow houses, simulated skiing equipment, and ice sports [1]