Core Insights - The article highlights the significant growth of China's ice and snow economy, with participation in ice sports reaching 292 million people during the 2024-2025 season and the total scale of the ice economy surpassing 1 trillion yuan for the first time in 2025 [6][10] - The government is actively promoting the development of sports events, ice and snow economy, and outdoor sports as part of its strategy to boost service consumption and unleash domestic demand [5][10] Ice and Snow Economy - The ice and snow economy in Heilongjiang province saw a total scale of 301.18 billion yuan in 2025, marking a 13.2% increase [6] - During the recent Spring Festival, Heilongjiang received 30.09 million tourists, generating 38.79 billion yuan in revenue, reflecting year-on-year growth of 14.6% and 15.3% respectively [6] - The province is enhancing its tourism services, including the introduction of new facilities and improved transportation links to attract international visitors [9] Sports Events Economy - The Jiangsu Province football league, known as "Su Chao," attracted over 2.43 million spectators in 2025, with an average attendance of 28,000 per match, significantly boosting local tourism and consumption [12][13] - The success of "Su Chao" has inspired other regions to develop local sports events, with various provinces implementing policies to support this growth [15] - The integration of sports events with cultural and tourism sectors is seen as a key strategy for economic development, with recommendations for improved collaboration and planning [16][17] Government Initiatives - The National Sports Administration emphasizes the vast potential for sports industry development and plans to continue promoting high-quality growth [10][17] - Policies are being developed to enhance the sports economy, including support for local events and international competitions, as well as fostering youth and community sports activities [17]

Core Viewpoint - The Beijing-Tianjin-Hebei (Jing-Jin-Ji) coordinated development has transitioned from a blueprint to reality, with a strong momentum for high-quality growth as it enters a new phase of deep integration and efficiency improvement during the "14th Five-Year Plan" period [1] Group 1: Industrial Development - Zhangjiakou has been actively promoting high-quality development by enhancing industrial collaboration and ecological environment sharing, focusing on the integration of cultural tourism and accelerating economic growth [3][4] - The city has prioritized industrial collaboration as a strategic breakthrough, enhancing its vitality and innovation capabilities through the transfer and upgrade of industries [4][6] - Key industries being developed include sports culture tourism, ice and snow, big data, new energy, modern manufacturing, and green agriculture, with significant achievements in smart computing and renewable energy [6] Group 2: Ecological Environment - Zhangjiakou has made substantial progress in ecological construction, achieving significant improvements in air quality, water quality, and forest coverage during the "14th Five-Year Plan" period [9][10] - The city has implemented comprehensive governance projects for river basins, achieving a 100% compliance rate for water quality monitoring and enhancing the ecological environment [9] - The city aims to continue promoting high-quality ecological development while exploring paths for green electricity consumption and carbon neutrality [10] Group 3: Tourism and Cultural Integration - Zhangjiakou is leveraging its strengths in sports and culture to enhance the Beijing-Zhangjiakou sports culture tourism belt, with plans to host various international and national events [12][15] - The city aims to develop a comprehensive outdoor sports destination and enhance its ice and snow economy through innovative products and improved infrastructure [13][15] - Efforts will be made to deepen cultural tourism integration by promoting historical and natural attractions, enhancing tourism routes, and expanding regional cooperation with Beijing [15]

Core Viewpoint - The development of Chongli, a small city ignited by the Winter Olympics, is transitioning from a seasonal economy to a year-round vibrant tourism and sports hub, showcasing the potential of winter sports and cultural activities as sustainable economic drivers [2][5]. Group 1: Post-Olympic Development - Chongli aims to transform the legacy of the Winter Olympics into a dynamic source of high-quality development rather than a static monument [2]. - The "Snow Ru Yi" venue has evolved to host not only athletes but also high-end forums, student study tours, and art exhibitions, with 39 venue renovation projects and over 30 new cultural and sports tourism initiatives implemented in the past five years [2][3]. - Chongli has become a leader in hosting professional snow sports events, with the number of international A-level competitions ranking among the top globally [3]. Group 2: Tourism Growth - By 2025, Chongli is expected to receive over 10 million tourists, which is 2.3 times the number at the end of the 13th Five-Year Plan [3]. - The integration of various seasonal activities has redefined Chongli's tourism offerings, including spring flower viewing, summer cycling, autumn racing, and winter snow sports [5]. Group 3: Cultural and Culinary Events - The "Hebei New Year Food Carnival" in Chongli featured over 40 food and cultural stalls, showcasing local delicacies and traditional crafts, enhancing the festive atmosphere [4]. - The event included performances and interactive experiences, promoting local cuisine and culture to visitors [4]. Group 4: Infrastructure and Economic Impact - The Zhangjiakou Olympic Park has welcomed over 3.5 million visitors and hosted nearly 2,800 events in three years, with projected revenue exceeding 160 million yuan by 2025 [5]. - The region's development is supported by significant investments in infrastructure, including the completion of key transportation projects that enhance connectivity with the capital [12]. Group 5: Industry Innovation - The Lidakex company is innovating in the snow sports equipment sector, integrating traditional craftsmanship with modern design, achieving a 60% market share in the national snow rental market [6]. - The Zhangjiakou Xueyi Equipment Industrial Park has launched eight companies, creating a comprehensive supply chain for snow sports equipment [6].

Core Viewpoint - The 20th National Congress of the Communist Party of China emphasizes "promoting trade innovation and development" as a crucial measure for achieving Chinese-style modernization, with Heilongjiang Province positioned as a key player in transforming its unique ice and snow resources into competitive advantages in service trade [1] Group 1: Ice and Snow Economy as a Foundation - The booming ice and snow economy provides a solid industrial base for the structural upgrade of service trade in Heilongjiang Province [2] - The expansion of market scale creates a significant demand-side pull effect, driven by increased inbound tourism, which boosts traditional service trade and fosters demand for high-value services such as high-end ice and snow equipment and professional training [2] Group 2: Full Industry Chain Advantages - Heilongjiang's ice and snow industry has developed a complete industrial ecosystem that includes upstream equipment manufacturing, midstream operations, and downstream service support, creating a "full-chain resonance" that lowers transaction costs and promotes knowledge and technology spillover [2] Group 3: Integration and Innovation - The practice of the ice and snow economy in Heilongjiang has extended beyond traditional tourism to include deep integration with sports, culture, and technology, creating significant synergies between tourism service trade and related sectors [3] Group 4: Building a Service Trade System - The ice and snow economy inherently possesses a high proportion of service trade attributes, with differentiated tourism experiences, professional training, and innovative cultural content being key components [4] - Ice and snow sports and tourism serve as important mediums for cultural exchange and economic cooperation, enhancing Heilongjiang's participation in international service markets through events like the Asian Winter Games [4] Group 5: Transforming Cold Resources into Competitive Advantages - The integration of cultural, commercial, and tourism elements aims to create a matrix of high-value core service products, leveraging Harbin's international influence and unique cultural resources for modern expression and IP development [5] - Upgrading events like the Harbin International Ice and Snow Festival into comprehensive international service trade platforms enhances their role as trade hubs [6] Group 6: Advancing Technology and Knowledge Services - The focus is on shifting from a cross-border tourism consumption model to a higher-value trade structure by enhancing technology research and standard-setting, and promoting the export of Heilongjiang's technology systems to international markets [6] - Establishing a professional service trade system that includes training and event organization services for international markets is a priority [6] Group 7: Institutional Opening and International Standards - The strategy includes aligning with international high-standard economic and trade rules, particularly in areas such as cross-border personnel movement and data security, to create a stable and transparent business environment [6]

Core Viewpoint - The integration of traditional Chinese New Year customs with winter sports is driving the growth of the ice and snow economy, showcasing its vibrant potential and new dynamics during the festive season [1][3][7]. Group 1: Ice and Snow Consumption Growth - Ice and snow consumption is becoming a significant growth point in the Chinese New Year market, enhancing traditional celebrations and stimulating local economies [3][4]. - Popular destinations like Harbin's Ice and Snow World and Sun Island Snow Expo have become key attractions, blending cultural elements with winter sports [3][4]. - The influx of tourists, particularly from southern regions, highlights the appeal of ice and snow experiences during the holiday season [3][4]. Group 2: Participation and Market Dynamics - The vision of engaging 300 million people in winter sports is being realized, transforming ice and snow activities from niche interests to mainstream trends [5][6]. - The number of visitors at ski resorts, such as Yabuli Ski Resort, has increased, with over 62,000 visitors during the holiday period, marking a 3.6% year-on-year growth [6]. - The demand for professional training and equipment rental is rising, indicating a shift in consumer expectations towards more serious engagement in winter sports [6]. Group 3: Industry Integration and Development - The ice and snow economy is evolving beyond mere sports and tourism, embracing a "ice and snow +" model that fosters multi-faceted integration and high-quality development [8]. - Local governments are promoting unique ice and snow experiences, such as the "Ice and Snow, Warm Sun, Hot Spring Carnival" in Ganzi Prefecture, which enhances the tourism appeal [8]. - Policies supporting the ice and snow economy, including promotional activities and transportation conveniences, are further energizing the market [9].

Core Viewpoint - The Ministry of Education and the Ministry of Culture and Tourism are collaborating to enhance the matching of talent in the ice and snow economy with the cultural and tourism industry, aiming to support high-quality employment for college graduates in 2026 [1] Group 1: Talent Supply and Demand Activities - A series of talent supply and demand matching activities for the "Ice and Snow + Cultural Tourism" industry are being organized across various regions [1] - The first event, a recruitment fair in Xinjiang, attracted over 20,000 graduates and offered positions in areas such as scenic area operations, ice and snow sports, cultural design, and digital cultural tourism [1] Group 2: Regional Initiatives - During the winter break, similar activities are being conducted in Heilongjiang and Jilin provinces [1] - Heilongjiang's theme is "Promoting Ice and Snow, Integrating Industry and Education, and Promoting Employment," featuring policy promotion in scenic areas, job recruitment, and employment guidance lectures [1] - Jilin province has launched the "Ice and Snow Dream Building, Cultural Tourism Talent Gathering, and Cloud Employment" initiative, which includes creating a cloud recruitment platform and organizing enterprise visits and employment guidance sessions [1]

Core Viewpoint - A "Colorful Ice House" made from plant pigment ice has been unveiled at Harbin Ice and Snow World, combining technology and ice art to enhance visitor experiences [5][6]. Group 1: Product Innovation - The core material of the Colorful Ice House, "plant pigment ice," is created from plant resources such as wood powder, leaves, and flowers, using green reagents to extract pigments [6]. - This innovative material is environmentally friendly, as it can transform into natural nutrients after melting in spring, promoting an ecological cycle [6]. Group 2: Artistic and Technological Integration - Ice artists and engineers collaborated to intricately design the Colorful Ice House, allowing it to present a bright and warm visual effect during the day without relying on lighting [6]. - The harmonious integration of architectural shape and color showcases artistic innovation supported by technology [6]. Group 3: Future Applications and Impact - The project represents a vivid practice of green technology, with potential applications in ice landscapes, garden decoration, and environmental education, contributing to the sustainable development of the ice and snow industry [6]. - As winter tourism increases, the Colorful Ice House has become a striking feature of Harbin's ice culture, embodying both ecological value and aesthetic significance [6].

Group 1 - The ice and snow economy is rapidly developing, transforming from a seasonal limitation into a significant growth driver for consumption and industry upgrades [1][2] - From November 1, 2025, to January 31, 2026, ski resorts across the country are expected to receive a total of 118 million visitors, with inbound tourist numbers reaching 1.255 million, marking a year-on-year increase of 89.2% [1] - Key highlights of the recent ice and snow season include sustained popularity and consumer enthusiasm, with regions like Beijing Yanqing and Hebei Chongli actively promoting high-quality outdoor sports destinations to enhance consumer experiences [1][2] Group 2 - The ice and snow industry is unlocking new consumption scenarios and fostering new industrial momentum, turning previously limited "cold resources" into a powerful engine for comprehensive consumption [2] - Various exciting events and activities are being held, contributing to the growing vibrancy of the ice and snow economy, which is increasingly seen as a valuable asset [1][2]

Core Insights - The ice and snow economy is rapidly developing as a new growth point for service consumption, encompassing ice sports, culture, equipment, and tourism [1] Group 1: Industry Growth - From November 1, 2025, to January 31, 2026, ski resorts across the country are expected to receive a total of 118 million visitors, with inbound visitors reaching 1.255 million, marking a year-on-year increase of 89.2% [4] - The current ice and snow season showcases three highlights: sustained popularity and consumer enthusiasm, the promotion of high-quality outdoor sports destinations in areas like Beijing Yanqing and Hebei Chongli, and enhanced consumer experiences [6] Group 2: Economic Transformation - The ice and snow economy is increasingly vibrant, transforming from a "cold resource" limited by season and climate into a "hot engine" driving overall consumption and empowering industrial upgrades [8][10] - The industry is unlocking new consumption scenarios and cultivating new industrial momentum, indicating a shift from traditional views of winter sports to a more integrated economic model [10]

Group 1 - The "ice and snow economy" is experiencing significant growth, with an expected 5.2 billion participants in ice and snow leisure tourism and a projected revenue exceeding 630 billion yuan in 2024-2025 [1] - Ski resorts are seeing a substantial increase in consumer spending, with seasonal spending expected to reach 78.613 billion yuan [1] - The demand for ice and snow equipment manufacturing is rising, with exports of ski goggles projected to increase by 41.1% to 69 million yuan in 2025, driven by the Winter Olympics [1] Group 2 - The ice and snow industry in China is projected to grow from 270 billion yuan in 2015 to 980 billion yuan in 2024, with expectations to surpass 1 trillion yuan in 2025 [2] - Various regions are leveraging their unique climates and cultural elements to enhance ice and snow tourism, contributing to the overall economic growth [2] - Special events like the "Ice and Snow Carnival" during the Spring Festival are anticipated to further stimulate the ice and snow economy and invigorate consumer markets [2]