Investment Rating - The investment rating for the company is "Buy-A" with a target price of 306.25 CNY for the next six months [6]. Core Insights - The company reported strong performance in Q2 2025, achieving revenue of 9.855 billion CNY, a year-on-year increase of 30.90%, and a net profit of 1.002 billion CNY, up 41.35% year-on-year [1]. - The company maintains high growth across its three main business segments, with a notable increase in all-terrain vehicle (ATV) sales and a strong product structure improvement [1][2]. - The company is focusing on high-end products and expanding its international market presence, particularly in North America and Europe [4][13]. Revenue and Profitability - In Q2 2025, the company achieved revenue of 5.605 billion CNY, reflecting a year-on-year growth of 25.45% and a quarter-on-quarter growth of 31.87% [1]. - The ATV segment saw sales of 101,800 units in H1 2025, a 25.06% increase year-on-year, generating revenue of 4.731 billion CNY, up 33.95% year-on-year [1]. - The motorcycle segment experienced a slight decline in sales volume but still achieved revenue growth in the domestic market [2]. - The electric two-wheeler segment reported a remarkable growth of 651.72% in revenue, reaching 872 million CNY in H1 2025 [2]. Cost Control and Profit Margins - The company maintained a gross margin of 27.35% in Q2 2025, despite a decrease compared to the previous year, primarily due to tariffs and initial investments in the electric two-wheeler segment [3]. - The period expense ratio improved significantly to 15.26%, down 4.99 percentage points year-on-year, attributed to reduced sales expenses and increased revenue scale [3]. Long-term Growth Drivers - The company has a strong market position in the ATV sector, being the market leader in Europe, and is expanding its product offerings in the UTV and SSV segments [4]. - The domestic mid-to-large displacement motorcycle market is entering a new product cycle, with significant sales growth expected [13]. - The electric two-wheeler business is also gaining traction, with a focus on high-end and smart products, and an expanding distribution network [14].