Core Insights - Haier's washing machine proposal for multi-tub washing machines has been officially included in the IEC international standards, marking a significant achievement in the home appliance industry [1][2] - The journey from initial skepticism to leading the standard-setting process reflects Haier's innovative capabilities and commitment to addressing consumer needs [1][2] Group 1: Innovation and Development - In 2015, Haier identified consumer demand for separate washing of clothes and developed the world's first dual-tub washing machine after overcoming technical challenges over six years [1] - The proposal for a new standard faced initial resistance due to established washing habits in Europe and the U.S., which questioned the necessity of multi-tub machines [1] Group 2: Standardization Process - After persistent efforts, Haier's "Healthy Partition Washing" concept gained recognition, leading to the formal establishment of the international standard for multi-tub washing machines [2] - The standard outlines key performance indicators and testing methods for multi-tub washing machines, filling a significant gap in industry standards and facilitating the product's entry into international markets [2] Group 3: Market Implications - The adoption of this standard by various countries serves as a "passport" for multi-tub washing machines, indicating a shift from product output to rule output for Chinese companies [2] - The widespread application of this standard is expected to create broader market opportunities for multi-tub washing machines globally, enhancing consumer experiences with healthier, more efficient, and smarter washing solutions [2]

Core Viewpoint - The International Electrotechnical Commission (IEC) has released the first international standard for multi-tub washing machines, led by Haier, marking a significant achievement for Chinese enterprises in the global standard system [1][5]. Group 1: Standard Development - The IEC multi-tub washing machine international standard fills a gap in the industry and has been adopted as a national standard by many countries [1][5]. - Haier's initiative to establish this standard reflects its transition from a participant to a leader in the global standardization process [1][5]. - The standard defines key performance indicators for multi-tub washing machines, including water usage, electricity consumption, washing efficiency, rinsing, and moisture content [5]. Group 2: Technological Innovation - Haier was the first to introduce a dual-tub washing machine, the "Twin Cloud Dress," after overcoming technical challenges over six years and more than 100 iterations [3][4]. - The innovative design features a steel frame structure and dual-tub balance technology, addressing issues of vibration and noise common in traditional multi-tub designs [3][4]. - The development of the "Healthy Partition Washing" concept by Haier aligns with the IEC's sustainable development goals, enhancing the product's acceptance [4]. Group 3: Market Impact - The establishment of the international standard is expected to enhance the global influence of Chinese home appliance companies, particularly as they increase R&D investments and expand globally [5]. - The success of Haier in leading the standard-setting process signifies a growing recognition of Chinese brands in the global market [5]. - As the technology revolution and industrial transformation accelerate, Chinese enterprises are anticipated to play a more significant role in the global supply chain [5].