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2万门票是“割韭菜”还是“真良心”?北大教授与网友,在胖东来开放日上吵翻了
3 6 Ke· 2025-10-22 09:02
Core Viewpoint - The article discusses the controversy surrounding the recent open day event hosted by the company "胖东来," which charges 20,000 yuan for participants to learn about its retail success, highlighting the divided opinions on its value and implications for the business community [2][3][4]. Group 1: Commercial Judgments - The first divergence is about the nature of the 20,000 yuan fee, with supporters viewing it as an "investment in the future" while critics see it as an "expensive ticket" that is not accessible to struggling small businesses [6][7]. - The second divergence concerns whether the event is about "teaching" or "deifying" the founder, with supporters believing it promotes local business models while critics argue it reinforces a cult of personality around the founder [8][9]. - The third divergence focuses on whether the fee serves as a "filter" for genuine learners or is merely a "marketing gimmick," with supporters believing it ensures commitment while critics question the validity of such a screening process [9][10]. Group 2: Deeper Truths - The first deeper truth questions whether participants can learn the "essence" of the company's philosophy, emphasizing that while surface-level practices can be copied, the underlying values and principles are much harder to replicate [13][14][17]. - The second deeper truth warns that being placed on a "pedestal" comes with risks, as the company will face heightened scrutiny and expectations, making any misstep potentially damaging [18][19][20]. - The third deeper truth posits that charging for the event reflects a responsible business practice, creating a commitment from both the organizer and participants, which can enhance the learning experience [21][22][23]. Group 3: Final Insights - The article concludes that the true value of the open day lies not in replicating the company's model but in encouraging participants to reflect on their own business values and practices, potentially leading to significant personal and organizational growth [24][25][26].