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锅气翻腾鹅肉香,连长有了“新农活”
Xin Lang Cai Jing· 2026-02-25 17:54
Core Viewpoint - The article highlights the innovative approach taken by the 131st Regiment to promote local agricultural products through social media, particularly focusing on the efforts of Yang Fei, who has taken on the role of a "vlogger" to showcase the regiment's unique offerings [1][2][3]. Group 1: Promotion of Local Products - The 131st Regiment encourages local farmers to develop distinctive agricultural practices, leveraging its urban-rural location to enhance product quality [1]. - Yang Fei, as a "team leader vlogger," has been instrumental in promoting the regiment's ecological products, such as the locally raised geese and homemade chili peppers, through engaging video content [2][3]. - The videos have successfully attracted visitors to the regiment, increasing awareness and sales of local specialties [3]. Group 2: Community Involvement and Support - The initiative has garnered support from local community members, with Yang Fei receiving assistance from fellow workers in filming and promoting the videos [4]. - A partnership with the Kuytun Jiangyun Cultural Consulting Company has provided professional support in script planning, filming, and editing, further enhancing the promotional efforts [4]. - The collective effort of the regiment's leadership and community members has revitalized the development of local specialty industries, fostering a sense of unity and purpose [5].
助昭觉好物从山间到餐桌
Xin Lang Cai Jing· 2026-02-02 23:09
Core Viewpoint - The establishment of the Yongliang East-West Cooperation E-commerce Service Center in Zhaojue County has significantly boosted local agricultural products sales and farmer income through e-commerce initiatives [1] Group 1: E-commerce Development - The Yongliang East-West Cooperation E-commerce Service Center was created to promote local specialties such as native chickens, black pigs, and bitter buckwheat, especially during the peak sales season around the Spring Festival [1] - Over the past year, the center has helped approximately 500 local farmers develop related planting and breeding industries, leading to stable income growth [1] Group 2: Sales Performance - By August 2025, the center's live streaming room will be upgraded to showcase the harvesting and processing of local specialties like highland mushrooms, with over 30 online and offline live streaming events organized [1] - The online sales revenue has exceeded 4.2 million yuan, with a repurchase rate of 40% for key products such as highland mushrooms and grains [1] Group 3: Comprehensive Support Services - Ningbo is also developing a live video shooting base for agricultural specialty products at the center, providing one-stop services including e-commerce operations, technical support, talent training, and brand incubation for local agricultural and cultural tourism enterprises [1] - The initiative aims to create a complete "production-supply-broadcast-sales" ecosystem [1]