农产品电商
Search documents
他用一年一百六十八场助农直播作答
Xin Lang Cai Jing· 2026-01-26 21:05
□吴昊江 四川日报全媒体记者 田姣 郭雨荷 赵丹 1月21日一大早,资阳市安岳县通贤镇帽石村,室外温度不足5摄氏度,但村里电商中心已经挤满 了来"直播卖货"的村民,他们的背篓里装着竹刷把、鸡鸭鹅蛋、萝卜干、花生和橘皮等各式农 家"土货"。工作人员忙着登记相关信息,为即将开始的直播作准备。 9点35分,"四川关支书"直播间准时开播。"各位粉丝朋友们大家好,欢迎来到我们的直播间!"镜 头前,帽石村党支部书记、村委会主任关祖苹身穿黑色皮衣、系着条纹领带,熟练地向网友打招 呼。他身后,村民正带着各类农产品有序排队。 帽石村村民李仲益这次带来了一背篓自己编的竹刷把,经关祖苹"带货",几分钟便被抢购一空。 李仲益依然记得第一次通过直播间卖出60把刷把、收到300元货款时的激动心情。"我已经90岁 了,还能挣钱,还能把竹刷把卖到外省去!"截至目前,关祖苹的直播间已帮李仲益卖出5000多把 竹刷把,收入近2.5万元。 过去的一年,这样的助农直播,关祖苹一共开展了168场,总销售额达1500万元。其中,帮村民销 售土特产和手工制品118万元,带动灵活就业15人,直播助农惠及群众3000余人。 直播带货也有成本。关祖苹透露,仅去 ...
西和县:电商销售破7亿 助农增收促振兴
Xin Lang Cai Jing· 2026-01-22 08:53
西和县:电商销售破7亿 助农增收促振兴 每日甘肃网1月22日讯 据陇南日报西和报道(通讯员梁云霞)冬日时节,西和县八盘梨基地里暖意融 融,一场热火朝天的原产地直播正在进行。镜头前,主播一边细致讲解"甘味"农产品八盘梨的种植管 理、采摘标准与储存工艺,一边现场开箱品鉴,清脆的口感、丰盈的汁水通过屏幕传递给万千网友,直 播间里赞叹声不断。这场直播正是西和县以电商为支点,撬动产业转型与农民增收的生动缩影。 渠道方面,构建"线上线下融合"格局。开展原产地直播、"村支书直播间"等活动95场,直播带货销售额 达2011万元;线下组织企业参与兰洽会、重庆火锅博览会等展销活动8场,在重庆举办专场推介,借助 东西部协作机制及域外门店,实现农产品外销超2300万元。 基础保障上,实施电商人才"培优"工程,全年培训1427人次,深化校地合作培育专业力量;创新"邮快 合作"模式破解物流瓶颈,民营快递进村覆盖率达65%,偏远村设公益性物流岗位120个,全年电商物流 产值4882万元。 目前,西和县已培育亿元级电商企业1家、千万级6家,电商云仓入驻96家企业、1045款产品,新备案跨 境电商企业7家,形成完整电商生态链。2025年,全县 ...
提振城乡消费,“青耘中国”直播助农活动天津专场收官
Bei Jing Ri Bao Ke Hu Duan· 2026-01-17 13:52
Core Viewpoint - The "Qingyun China" live-streaming event aimed at promoting local agricultural products and cultural tourism resources in Tianjin, enhancing farmers' income and boosting urban-rural consumption [1] Group 1: Event Overview - The event was held on January 16, themed "New Year Goods Festival," and was co-hosted by various governmental and media organizations [1] - It innovatively combined intangible cultural heritage performances with e-commerce, creating a multi-layered communication matrix [3] Group 2: Product Promotion - The live-stream showcased a variety of local products, including historical rice varieties and famous snacks, serving as vibrant carriers of Tianjin's cultural essence [3] - The event featured immersive experiences, allowing participants to appreciate the cultural and historical significance of the products [3] Group 3: Youth Engagement - A themed e-commerce forum titled "Qingyun Assist Farmers: Tianjin Colors Bloom" was successfully held, marking the official launch of the "Qingyun Tianjin" brand [4] - Young hosts were awarded certificates as "Qingyun Tianjin Agricultural Product Recommendation Officers," encouraging them to promote local quality products [4] Group 4: Cultural Exploration - Participants engaged in a deep exploration of the cultural heritage at the Liao Fan Good and Honest Culture Park, gaining insights into the region's rich cultural background [5] - The event combined technology and culture, enhancing the understanding of Tianjin's unique charm and comprehensive strength among young hosts [5]
贺娇龙抢救无效不幸离世,年仅47岁
Xin Lang Cai Jing· 2026-01-14 17:36
原标题:贺娇龙同志不幸离世,年仅47岁 2026年1月14日23时12分,新疆维吾尔自治区农产品品牌建设与产销服务中心主任贺娇龙同志因伤抢救 无效,不幸离世,年仅47岁。 1月11日15时许,因工作需要,贺娇龙在博乐市进行农产品电商销售活动前期拍摄时,意外坠马致头部 严重受伤,随即被送往博州人民医院救治。博州党委、政府迅速安排,组织当地医疗资源全力抢救,并 积极联系国内相关学科专家进行会诊,自治区卫健委选派专家赶赴当地参加抢救。1月13日,贺娇龙转 入新疆医科大学第一附属医院接受重症医学救治,1月14日,因伤势过重,抢救无效,不幸离世。 贺娇龙,女,汉族,中共党员,1979年12月出生,四川射洪人。曾荣获全国三八红旗手、2022年度三农 人物、自治区先进工作者等荣誉。2020年,贺娇龙任昭苏县副县长时,通过社交账号开展助农直播带 货,同年11月因雪地策马宣传旅游视频走红网络。2023年贺娇龙调到现单位工作后,推动400余家涉农 企业完成电商改革。近年来,贺娇龙积极从事新疆文旅推介和直播助农活动,个人不收取任何报酬,所 有直播打赏均用于公益事业。(记者 刘毅) 客户端截 图 ...
贺娇龙同志不幸离世,年仅47岁
第一财经· 2026-01-14 16:34
2026.01. 14 据新疆日报,2026年1月14日23时12分,新疆维吾尔自治区农产品品牌建设与产销服务中心主任贺 娇龙同志因伤抢救无效,不幸离世,年仅47岁。 推荐阅读 约3000名沃尔沃电车车主被警告:不要充满电 微信编辑 | 雨林 第 一 财 经 持 续 追 踪 财 经 热 点 。 若 您 掌 握 公 司 动 态 、 行 业 趋 势 、 金 融 事 件 等 有 价 值 的 线 索 , 欢 迎 提 供 。 专 用 邮 箱 : bianjibu@yicai.com (注:我们会对线索进行核实。您的隐私将严格保密。) 1月11日15时许,因工作需要,贺娇龙在博乐市进行农产品电商销售活动前期拍摄时,意外坠马致 头部严重受伤,随即被送往博州人民医院救治。博州党委、政府迅速安排,组织当地医疗资源全力抢 救,并积极联系国内相关学科专家进行会诊,自治区卫健委选派专家赶赴当地参加抢救。1月13日, 贺娇龙转入新疆医科大学第一附属医院接受重症医学救治,1月14日,因伤势过重,抢救无效,不幸 离世。 贺娇龙,女,汉族,中共党员,1979年12月出生,四川射洪人。曾荣获全国三八红旗手、2022年 度三农人物、自治区先进工 ...
齐鲁农超获评山东省农业强省建设先进集体
Xin Lang Cai Jing· 2026-01-11 17:16
Core Viewpoint - Shandong Qilu Agricultural Super Technology Co., Ltd. has been recognized as an advanced collective in the construction of a strong agricultural province in Shandong, following its previous accolade as a digital economy industry innovation center, highlighting its significant role in agricultural development and rural revitalization [1][2] Group 1: Recognition and Achievements - The recognition was approved by the Shandong Provincial Party Committee and the Provincial Government, aimed at honoring outstanding entities in the agricultural strong province construction [1] - Shandong Qilu Agricultural Super has integrated six functions: government services, e-commerce operations, promotion, digital technology, cultural creativity, and supply chain transactions, playing a crucial role in precise matching of agricultural product sales and empowering agricultural digital transformation [1][2] Group 2: Platform Development and Impact - The "Qilu Agricultural Super" platform, guided by the Shandong Provincial Department of Agriculture and Rural Affairs, has been included in 15 official documents, emphasizing its importance in promoting rural revitalization and high-quality development of the county economy [2] - The platform has gathered over 5,600 agricultural enterprises and specialty products from 16 cities in Shandong Province, achieving a consolidation effect of "one platform gathering all good products in the province" [2] - The recent recognition will further enhance the operational model of the platform, contributing to Shandong's transition from an agricultural province to a strong agricultural province [2]
庄子峁就是咱的直播间
Ren Min Ri Bao· 2026-01-09 01:22
杨清艳以前在外地做食品批发生意,一次回村,她发现家家有货,却没人会卖,"峁上的爷爷奶奶,不 知道自己手里都是宝。" 直播开始,"三奶奶"手中的板栗南瓜先占据了画面中间。后面一阵急促扑腾——"八爷"怀里的土鸡响亮 地"咯"了一声。 "新年到了,咱直播间里也是喜气洋洋。"镜头外,直播带头人杨清艳说,"去年卖得不错,今年准备再 进一步,带老乡搞订单种植,精准销售!" 这几年,在甘肃省环县耿塬畔村庄子峁村民小组,一群平均年龄超过65岁的"老把式"成了"村播"主角, 不仅起了艺名,还通过电商平台让农产品走出大山。借助直播,庄子峁人均年收入首次超过2.1万元, 农庄种植养殖销售额达300多万元。 《人民日报》(2026年01月09日05版) 责编:秦雅楠、卢思宇 返乡后,杨清艳注册账号、组直播团,带着十几名村民陆续开播。镜头里,乡亲们在锅台边熬酱油、煎 饼子,吸引了越来越多观众。"土货和乡愁充满吸引力,庄子峁就是咱的直播间!"杨清艳说,自从参加 了县里的直播电商人才培训班,大家的带货技能不断精进。 目前,环县有17个村开始发展类似庄子峁的新农人直播带货模式,累计培养新农人近千人。为助力土货 出山,当地不仅补贴农特产品物流 ...
民宿经济带活乡村农文旅
Jing Ji Ri Bao· 2026-01-08 21:43
Core Insights - The article highlights the development of Huizhou's Boro County as a popular destination for urban tourists, driven by its rich ecological and cultural resources [1][2][3] Group 1: Tourism Development - Boro County has become a favored short-trip destination for tourists from the Guangdong-Hong Kong-Macau Greater Bay Area, particularly after the completion of the scenic "Ring Road" connecting Nan Kun Mountain and Luo Fu Mountain [1][2] - The county's unique attractions, such as the Xian Gang Reservoir, have been enhanced with the completion of a 27-kilometer paved trail, promoting activities like walking and cycling [1] - The number of visitors to Boro County has increased by over 30% since 2025, with a threefold rise in homestay bookings, and more than half of the visitors coming from Shenzhen [2] Group 2: Agricultural and Cultural Integration - The collaboration between Shenzhen's Futian District and Boro County aims to improve rural infrastructure and public services, transforming the area into a desirable destination for urban residents [2][3] - Innovative promotional strategies, such as the "1 street + 1 department" model, have successfully linked Boro County's agricultural products and cultural tourism resources to Shenzhen's core markets, resulting in sales exceeding 1.6 million yuan [2] - The integration of agricultural, cultural, and tourism sectors is expected to enhance the local economy and improve the livelihoods of residents, aligning with national goals for rural revitalization [3]
归农商城丨归农电商:地域特色农产品名片
Sou Hu Cai Jing· 2026-01-07 09:50
Core Insights - Regional specialty agricultural products serve as cultural symbols and economic pillars for local communities in China, showcasing the country's diverse heritage and natural beauty [1][3][4] Group 1: Regional Agricultural Products - Each region in China has unique agricultural products that reflect local history, culture, and geography, such as Northeast rice, Jiangnan tea, Northwest goji berries, and Southeast seafood [1][3] - Specialty products like Sichuan hotpot base and Shanxi aged vinegar embody the passion and craftsmanship of their respective regions, enhancing their market competitiveness [3] Group 2: Cultural Significance - Regional products act as cultural transmitters, connecting people to the traditions and stories of their origins, thus fostering curiosity and interest in local tourism [3][4] - Globalization has positioned these regional specialty products as important cultural ambassadors for China, allowing the world to appreciate the country's agricultural diversity and cultural soft power [3][4] Group 3: Economic Impact - The development of regional specialty products not only enriches local cuisine but also promotes tourism, as consumers are drawn to experience the local culture associated with these products [3][4] - The exploration of these products can lead to a deeper understanding of the cultural narratives and histories behind them, contributing to their global recognition [4]
“悦·遵义”2025遵义市数商兴农庆丰收消费季活动正式启动
Sou Hu Cai Jing· 2025-12-31 04:47
Group 1 - The core event is the launch of the "2025 Zunyi Online Sales Quality Products Directory," which includes 1,000 products from 205 companies across six categories: specialty foods, liquor, tea, fresh produce, industrial consumer goods, and intangible cultural heritage creative products [3] Group 2 - The event features four themed exhibition areas with 48 booths showcasing over 1,000 quality products from Zunyi, including specialty agricultural products and liquor [4] - The two-day consumption season includes product displays, live streaming sales, and a sharing session for e-commerce industry experts [4] Group 3 - Experts and influencers from the Zhuhai e-commerce sector are invited to give talks on market insights, digital marketing for agricultural brands, and strategies for Zunyi products to enter international markets [6] - A roundtable discussion focuses on leveraging the Zhuhai channel to expand the reach of Zunyi products, facilitating one-on-one exchanges and product selection negotiations for e-commerce practitioners from both regions [6]