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4653亿,化妆品卖爆了
3 6 Ke· 2026-01-20 01:12
Group 1 - The core viewpoint of the articles indicates that the cosmetics retail sector in China has shown signs of recovery, with retail sales increasing after a decline in previous years [1][4][10] - In December 2025, cosmetics retail sales reached 38 billion yuan, marking an 8.8% year-on-year growth, while the total retail sales for the year amounted to 465.3 billion yuan, reflecting a 5.1% increase [1][4][6] - The overall retail sales of consumer goods in China for 2025 were reported at 501.2 billion yuan, with a growth rate of 3.7%, indicating that the cosmetics sector outperformed the broader market [2][4][6] Group 2 - The cosmetics retail sector has demonstrated resilience, with a consistent upward trend in sales since July 2025, achieving six consecutive months of year-on-year growth [7][10] - The growth in cosmetics retail sales is attributed to a combination of factors, including a relatively low base from the previous year and the impact of promotional events like Double Eleven [2][4][6] - The market share of domestic brands in the cosmetics sector has increased to 57.03%, while foreign brands have seen a decline to 42.97% [11][12] Group 3 - The online sales channel for cosmetics has grown by 9.36%, accounting for 56.06% of total sales, while offline sales increased by 2.38% [11] - The skincare and makeup categories are leading in market size, with sales of 472.48 billion yuan and 169.25 billion yuan respectively, both showing growth [12] - The import of beauty and personal care products has shown a decline in total value, indicating a shift in consumer preference towards domestic products [13] Group 4 - The cosmetics industry is facing challenges, with a significant number of companies going bankrupt or ceasing operations, highlighting a competitive market environment [16][17] - Despite the challenges, there is optimism for 2026, with industry experts emphasizing the importance of innovation and product quality for growth [16][18] - Companies are increasingly looking to expand into overseas markets, particularly in Southeast Asia, to mitigate domestic competition [16][18]
《化妆品安全风险监测新规》8月起施行!行业洗牌加速,头部企业迎发展机遇
Sou Hu Cai Jing· 2025-07-31 16:55
自8月1日起,《化妆品安全风险监测与评价管理办法》正式施行。这一新规通过建立全链条风险监测体系,对化妆品原料、生产、流通等各环节实施动态监 管。监管机制的升级将推动行业加速洗牌,头部企业凭借技术积累和合规能力优势,有望在新一轮竞争中占据先机。行业集中度提升趋势日益明显,市场格 局面临重新调整。 构建系统性风险防控机制 新办法共包含六章33条内容,核心建立"国家统筹、地方落实、技术支撑"的监测体系。国家药监局负责制定全国监测规划,重点关注五大类风险物质。这些 物质包括可能危害人体健康的成分、对儿童等敏感人群构成威胁的物质、原料及包装材料引入的污染物、标准制修订相关项目,以及其他需要重点监测的风 险因素。 监测采样环节采用"神秘购物"模式,原则上在经营环节以消费者购买方式进行。采样人员不得事先告知经营者采样目的,确保监测结果的客观性。检验检测 发现风险线索后,相关部门将启动调查处理程序。对于造成人体伤害或存在健康危害证据的化妆品,监管部门将依法采取风险控制措施。涉嫌违法行为的生 产经营者将面临立案调查。 推动行业高质量转型发展 监管压力下,头部企业的技术壁垒和资源整合能力愈发突出。Wind资讯统计显示,2024年 ...