Core Insights - The article highlights the growth and development of the southern medicine industry in Yangjiang, particularly focusing on the unique products like spring sand fruit, cow power, and beneficial wisdom, which are gaining recognition and market presence. Group 1: Industry Development - Yangjiang is leveraging its geographical advantages to build a modern southern medicine industry system, integrating standardized planting, deep processing, brand marketing, and agricultural tourism [6][8]. - The total planting area for southern medicine in Yangjiang is 244,000 acres, with a production volume of 33,000 tons [9]. - The spring sand fruit industry is projected to reach a total industrial chain value of 1.438 billion yuan by 2024 [36]. Group 2: Product Highlights - Spring sand fruit, recognized as a top southern medicine, has a high content of key components beneficial for health, making it a sought-after product in the market [20][21]. - Cow power, a traditional product from Yangdong, is being transformed through scientific research, enhancing its quality and market competitiveness [56][61]. - Beneficial wisdom, known for its health benefits, is cultivated in Yangdong, with an expected annual production of 3,300 tons and a value of over 33 million yuan [90]. Group 3: Market Expansion and Branding - The introduction of spring sand fruit as one of the "Three Treasures of Guangdong" has significantly boosted its brand recognition [41][43]. - Yangjiang is actively promoting its southern medicine products through various channels, including exhibitions and e-commerce platforms, to enhance visibility and market reach [39][43]. - The establishment of modern agricultural industrial parks is facilitating the growth of the southern medicine sector, fostering collaboration between enterprises and farmers [92][102].