Group 1 - The core objective of the research team from South China Agricultural University is to implement the rural revitalization strategy by integrating university technological achievements with local agricultural industries [2][4] - The research team, led by Professor Liu Hongbin, aims to identify industry fundamentals and address development bottlenecks through a "technology + culture" dual-drive approach to support local agricultural modernization and high-quality development [3][5] - The team conducted a two-day field study in Heyuan City, focusing on various agricultural sectors, including traditional breeding and crop cultivation [3][18] Group 2 - The research team visited the Jingshun Duck Farm in Dahu Town, which has been exploring a "family farm + company" cooperation model since 2020, establishing stable partnerships for meat duck breeding [7][8] - Experts provided on-site recommendations for farmers to secure financial support and explore digital management methods to enhance sustainable development [10][11] - The team also visited the Hongsheng Agricultural Cooperative, which has a solid foundation in chicken breeding, offering technical guidance on disease prevention and quality improvement [13][15] Group 3 - The team examined the Dexin Food Company and Yixin Agriculture's Niudali base, which integrates planting, processing, and sales, focusing on the economic value of "medicinal food homology" [18][19] - To address the issue of limited sales channels, the team suggested leveraging digital economy trends to create a "planting + processing + e-commerce" closed-loop model [24][25] - This model aims to expand sales reach and enhance product value through branding, thereby breaking sales bottlenecks and supporting rural revitalization [26] Group 4 - The research team emphasized the importance of integrating cultural heritage with rural tourism, visiting various cultural heritage sites and discussing the fusion of intangible cultural heritage with agricultural development [34][35] - The team also assessed agricultural development companies and cooperatives in the region, providing insights for enhancing local specialty agriculture [36][37]

做优"土特产"做 强农产品品牌丨 市委书记抓乡村 振兴 （2026.01.26- 02.01）_南方+_ 南方plus 1月26日-2月1 日，广东各地聚 焦乡村振兴发 力：广州推进城 中村改造，深化 绿美建设；珠海 做优特色"土特 产"，培育乡村 人才；佛山推进 建设环两江先行 区，激活文旅融 合活力；韶关筑 牢粤北生态屏 障，推动城乡协 调发展；河源打 造城乡融合 与"绿富双赢"样 板；东莞推进全 域土地整治，打 造宜居宜业片 区；中山通过九 大集成式改革破 解发展瓶颈；阳 江做好"土特 产"文章，推动 中心镇向"城"转 型；茂名实施农 林重点项目，壮 大食品与海洋经 济；肇庆壮大县 域产业，打造美 丽乡村示范带； 清远发展生态文 旅，推动"两 山"转化；潮州 做强特色农产品 品牌，融入湾区 发展；揭阳壮大 特色产业集群， 本文收录于专辑 广州生态建设， 打造海洋创新发 展之都。 高质量推进重点 片区城中村改造 1月30日，广州 市委书记冯忠华 到海珠区，深入 城中村和重点项 目、平台、企业 调研。冯忠华强 调，要优化空间 结构、功能布 局、风貌设计， 高质量推进康鹭 等重点片区城中 村改造。 珠海市委书 ...

Core Insights - The article highlights the growth and development of the southern medicine industry in Yangjiang, particularly focusing on the unique products like spring sand fruit, cow power, and beneficial wisdom, which are gaining recognition and market presence. Group 1: Industry Development - Yangjiang is leveraging its geographical advantages to build a modern southern medicine industry system, integrating standardized planting, deep processing, brand marketing, and agricultural tourism [6][8]. - The total planting area for southern medicine in Yangjiang is 244,000 acres, with a production volume of 33,000 tons [9]. - The spring sand fruit industry is projected to reach a total industrial chain value of 1.438 billion yuan by 2024 [36]. Group 2: Product Highlights - Spring sand fruit, recognized as a top southern medicine, has a high content of key components beneficial for health, making it a sought-after product in the market [20][21]. - Cow power, a traditional product from Yangdong, is being transformed through scientific research, enhancing its quality and market competitiveness [56][61]. - Beneficial wisdom, known for its health benefits, is cultivated in Yangdong, with an expected annual production of 3,300 tons and a value of over 33 million yuan [90]. Group 3: Market Expansion and Branding - The introduction of spring sand fruit as one of the "Three Treasures of Guangdong" has significantly boosted its brand recognition [41][43]. - Yangjiang is actively promoting its southern medicine products through various channels, including exhibitions and e-commerce platforms, to enhance visibility and market reach [39][43]. - The establishment of modern agricultural industrial parks is facilitating the growth of the southern medicine sector, fostering collaboration between enterprises and farmers [92][102].

Core Viewpoint - The 2025 China Southern Medicine and Food Nourishment Conference will be held in Zhaoqing from November 19 to 21, showcasing local medicinal materials and creating a platform for the display of southern medicine and processing products from across the country [2][3][4]. Group 1: Event Overview - The conference aims to connect the entire industry chain and innovative concepts, moving beyond simple product displays [4]. - It will feature high-quality southern medicine resources and deep processing products from provinces such as Guangxi, Yunnan, Hainan, and Fujian, promoting collaborative development in southern medicine [8][11]. Group 2: Exhibitor Highlights - The Chinese Academy of Tropical Agricultural Sciences will present excellent tropical southern medicine varieties and research results, demonstrating the role of national research institutions in the industry chain [10][11]. - Exhibitors from Guangxi will showcase various local medicinal materials and innovative products, highlighting the depth and vitality of the southern medicine industry [14][17]. - Yunnan's exhibitors will focus on the dual-use characteristics of medicinal and edible plants, showcasing products with significant development potential [22][23]. Group 3: Product Innovations - Various innovative products will be presented, such as cinnamon oil, Luo Han Guo tea, and health foods derived from traditional medicinal materials [19][21][28]. - The conference will also feature modern interpretations of traditional southern medicine, including functional foods and beverages that integrate health concepts into daily life [64][72]. Group 4: Regional Contributions - Zhaoqing will present a comprehensive view of the entire industry chain, from raw medicinal materials to deep processing and cultural creativity, reinforcing its position as "China's Southern Medicine and Food Nourishment Capital" [49][50]. - The event will highlight the rich diversity and authenticity of Zhaoqing's southern medicine resources, including live plants and processed products [51][54]. Group 5: Cultural Integration - The conference will include a Traditional Chinese Medicine Health Culture Night Market, allowing the public to engage with southern medicine through experiential products [67][68]. - The integration of southern medicine with modern technology and health concepts will be emphasized, showcasing innovations in functional foods and health services [72][74].

Core Viewpoint - The event "Enjoying Rice Field Scenery and Tasting Xinghua Chicken Aroma" aims to promote the integration of agriculture, culture, and tourism in Xinghua Town, enhancing the local特色产业 and fostering cross-regional cooperation between Guangdong and Guangxi [2][3][4]. Group 1: Event Overview - The event officially commenced on November 8, showcasing the achievements of the "Hundred Thousand Million Project" and promoting the特色产业升级 of Xinghua Chicken [2][3][4]. - The activities include a variety of cultural and agricultural experiences, such as traditional performances and hands-on farming activities, attracting numerous visitors [10][12][15]. Group 2: Agricultural and Cultural Significance - Xinghua Town is recognized for its rich agricultural resources and cultural heritage, with the Xinghua Chicken being a key agricultural product, boasting a comprehensive output value exceeding 20 billion [9][20]. - The event features competitions focused on Xinghua Chicken breeding techniques and culinary skills, aimed at enhancing professional talent and promoting the brand [21][22][24]. Group 3: Tourism and Community Engagement - The event includes a local product exhibition, allowing visitors to purchase authentic regional goods, and features a cultural feast centered around Xinghua Chicken [25][26][31]. - Various cultural activities, including a photography contest and live performances, enrich the tourism experience and receive positive feedback from attendees [39][40]. Group 4: Future Development - The county plans to use this event as a model to promote the "Industry + Culture and Tourism" development model, aiming to enhance the supply of cultural tourism products and establish itself as a key destination in the Guangdong-Hong Kong-Macao Greater Bay Area [41][42].

Core Insights - Zhaoqing is a major cultivation area for southern medicinal herbs, with a total planting area of 1.5662 million acres and a total output of 659,900 tons in 2024, generating a total output value of 10.605 billion yuan [9][12][102] Summary by Categories Overview of Southern Medicinal Herbs - Zhaoqing is recognized as one of the primary cultivation areas for southern medicinal herbs, featuring a rich variety of species [2][8] - The southern medicinal herbs are integral to rural revitalization and contribute to farmers' income [3][4] Key Varieties and Economic Impact - The four main traditional varieties are cinnamon, Ba Jitian, He Shou Wu, and Guang Fo Shou, with significant planting areas and economic contributions [10][12] - Cinnamon has the largest planting area of 1.2709 million acres and generates an output value of 5.724 billion yuan [10][15] - Ba Jitian covers 62,800 acres with an output value of 1.085 billion yuan, while He Shou Wu and Guang Fo Shou have planting areas of 28,500 acres and 41,600 acres, respectively, with output values of 546 million yuan and 544 million yuan [11][12] Development and Sustainability - The Zhaoqing southern medicinal herb industry is experiencing significant economic benefits due to collaborative efforts [12] - The establishment of a genetic resource nursery and standardized planting demonstration areas is underway to support sustainable development in the Guangdong-Hong Kong-Macao Greater Bay Area [87][90][99] - The industry aims to achieve a target of a 10 billion yuan industrial cluster as part of the broader rural revitalization strategy [102]

Group 1 - The article discusses the integration of agriculture, culture, and tourism in Guangdong, highlighting various local initiatives aimed at rural revitalization and economic development [3][10][12] - Specific regions like Shaoguan and Meizhou are focusing on ecological product value transformation and the promotion of specialty agricultural brands, respectively [6][8] - The Guangdong provincial government aims to enhance the quality of the forestry industry, targeting a total output value of 941.6 billion yuan in 2024, representing a year-on-year growth of 5.21% [13][14][16] Group 2 - The use of AI technology in livestock farming is transforming the pig farming industry in Guangxi, reducing costs by 15% and increasing production efficiency [19][27][28] - In Conghua, experts are providing targeted technical support to enhance the quality and yield of citrus crops, which is crucial during the fruit swelling period [30][35] - The article highlights a successful cooperative in Maoming that has improved local farmers' incomes through innovative agricultural practices [37][41]

Core Viewpoint - The article highlights the success of the Lijiang Green Planting Cooperative in the Dianbai District of Maoming City, Guangdong Province, which has effectively utilized the cultivation of a medicinal plant called "Niu Dali" to drive local economic growth and rural revitalization through innovative agricultural practices and community engagement [4][6][44]. Group 1: Development and Innovation - The cooperative was established eight years ago and has focused on enhancing internal quality and external capabilities, becoming a model for increasing farmers' income and promoting rural revitalization [5][6]. - The cooperative has adopted a technology-driven approach, introducing advanced agricultural machinery and establishing a complete industrial chain from planting to processing, including automated drying and sorting equipment [9][10][11]. - Standardized production practices have significantly improved both the yield and quality of the Niu Dali crop, with an annual processing capacity of 2,360 tons and a self-cultivated area of 1,360 acres [12][14]. Group 2: Brand Building and Market Expansion - The cooperative is actively building the "Yili Jiang" brand, focusing on quality certification and marketing to enhance product value and market competitiveness [19][20]. - The cooperative has expanded its market reach through participation in agricultural exhibitions and the establishment of e-commerce platforms, with products now sold across Guangdong, Guangxi, and Fujian provinces [21][22][23]. - New business models, including eco-tourism and leisure agriculture, have been explored to extend the industrial chain and increase brand influence [24][25][26]. Group 3: Community Engagement and Economic Impact - The cooperative employs a "cooperative + base + farmer" model to closely link the interests of small farmers, providing comprehensive services from seed supply to quality management and unified sales [29][32]. - In 2021, the cooperative was recognized as a "National Demonstration Cooperative" by the Ministry of Agriculture and Rural Affairs, impacting 218 local farmers and increasing their average annual income by over 20,000 yuan [36][37]. - The cooperative has created job opportunities for 111 individuals, with 64 becoming members, and provides seasonal employment for 80-100 workers, benefiting eight surrounding administrative villages [38][39]. Group 4: Future Plans - The cooperative aims to continue exploring new industrialization models, creating a modern agricultural park that integrates planting, processing, sales, leisure tourism, and educational activities to contribute further to rural revitalization [43][44].

Core Viewpoint - Hainan's Baisha Li Autonomous County is focusing on the development of the southern medicine industry while balancing ecological protection and livelihood improvement, positioning southern medicine as a key industry for local economic growth [1][2]. Industry Development - The county has implemented the "Baisha Li Medicine Protection and Development Regulations," which includes 18 articles detailing government responsibilities, management systems, talent cultivation, and inheritance related to Li medicine [2]. - Baisha County has designated southern medicine as its leading industry, with significant financial investments, including nearly 30 million yuan in rural revitalization funds for under-forest planting [2][3]. - The area has established a standardized demonstration base for the planting of Yizhi (a type of southern medicine) covering 5,700 acres, which has expanded to a scale of approximately 10,000 acres in surrounding towns [3]. Economic Impact - The Yizhi planting area in Qingsong Township has reached 41,700 acres, with an annual production of about 1,200 tons, making it the largest Yizhi planting township in China [3]. - The county is also cultivating various southern medicine species, including Yizhi (125,000 acres), and has expanded its edible fungus planting base to 13,000 acres, generating an annual output value exceeding 158 million yuan [3]. Value Chain and Processing - A southern medicine sorting center has been established to enhance the processing of agricultural products, increasing their added value by 10% to 15%, which translates to approximately 9 million yuan [5]. - The center processes over 3,000 tons of agricultural products annually, with products being sold domestically and exported to countries like Thailand, Malaysia, South Korea, and Japan [5]. Integration of Sectors - The establishment of a Li medicine experience area aims to integrate traditional Li medicine with tourism, enhancing its value and attracting visitors [6]. - The full industry chain development of Li medicine has led to significant economic benefits for local communities, with collective economic income exceeding 1 million yuan for several villages [6]. Future Outlook - The county plans to accelerate the development of the southern medicine industry, focusing on planting, processing, and integration with tourism to transform ecological advantages into sustainable economic benefits [7].

Core Viewpoint - Hainan's Baisha Li Autonomous County is focusing on the development of the southern medicine industry while balancing ecological protection and livelihood improvement, positioning southern medicine as a key industry for local economic growth [1][2]. Industry Development - The county has implemented the "Baisha Li Medicine Protection and Development Regulations," which includes 18 articles detailing government responsibilities, management systems, talent cultivation, and inheritance related to Li medicine [2]. - Baisha County has designated southern medicine as its leading industry, with significant financial investments, including nearly 30 million yuan in rural revitalization funds for under-forest planting [2][3]. - The area has established a standardized demonstration base for the planting of Yizhi (a type of southern medicine) covering 5,700 acres, which has expanded to a scale of approximately 10,000 acres in surrounding towns [3]. Economic Impact - The annual production of Yizhi in Qingsong Township is about 1,200 tons, making it the largest township for Yizhi cultivation in China [3]. - The county is also cultivating various southern medicine species, including Yizhi (125,000 acres), and has expanded its edible fungus planting base to 13,000 acres, generating an annual output value exceeding 158 million yuan [3]. Value Chain and Processing - A southern medicine sorting center has been established to enhance the processing of agricultural products, increasing their value by 10% to 15%, with an estimated added value of 9 million yuan [4][5]. - The center can dry over 3,000 tons of agricultural products annually, with products sold to major markets in China and exported to countries like Thailand, Malaysia, and Japan [4][5]. Integration of Sectors - The establishment of a Li medicine experience area aims to integrate traditional medicine with tourism, enhancing the value of Li medicine and attracting visitors [6]. - The county has seen significant economic benefits from the development of the Li medicine industry, with collective economic income exceeding 1 million yuan for several villages and providing temporary employment for over 60,000 people [6][7]. Future Outlook - The county plans to accelerate the development of the southern medicine industry, focusing on sustainable practices that convert ecological advantages into economic benefits [7].