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沪上阿姨上市后,背后投资大佬首次公开……
创业家· 2025-06-03 09:58
Core Viewpoint - The article discusses the successful strategies employed by companies like "沪上阿姨" and "锅圈食汇" to achieve rapid expansion and significant market presence, emphasizing the importance of high goals and operational efficiency in scaling business models [2][9][19]. Group 1: Company Performance - "沪上阿姨" was listed on the Hong Kong Stock Exchange on May 8, with an initial price of 113.12 HKD per share, opening at 190.6 HKD, reflecting a 68.5% increase from the issue price [2]. - "锅圈食汇" expanded its store count from over 3,000 to 10,000 within three years, achieving a successful listing in just six years since its establishment [4]. Group 2: Business Strategy - The methodology for scaling from hundreds to thousands of stores is termed "refusing to be small and beautiful, moving towards 'high-end'" which involves setting high goals, large aspirations, and rapid execution [7][19]. - The concept of "market value to finance" is introduced, where a target of 30 billion in revenue corresponds to a profit of 1.5 billion, establishing a framework for achieving a market value of 1,000 billion [9][10]. Group 3: Operational Framework - The operational strategy includes a four-step process: from financial targets to business execution, validating business models against market support, and aligning organizational capabilities to meet ambitious goals [10][11][19]. - A "pressure testing" approach is recommended, where operational capabilities are tested against high targets to identify and resolve organizational weaknesses [13][14][19]. Group 4: Future Outlook - The article highlights the importance of adapting to changing market conditions, particularly in the context of global trade dynamics and technological advancements, suggesting that companies must evolve or risk obsolescence [21][22].
沪上阿姨上市,背后投资大佬首次公开……
创业家· 2025-06-01 09:58
Core Viewpoint - The article discusses the successful listing of "沪上阿姨" on the Hong Kong Stock Exchange and highlights the growth strategies of companies like "锅圈食汇" in the current challenging business environment [1][4]. Group 1: Company Performance - "沪上阿姨" was listed on May 8 at an issue price of HKD 113.12 per share, opening at HKD 190.6, representing a 68.5% increase from the issue price [1]. - "锅圈食汇" expanded its store count from over 3,000 to 10,000 within three years, achieving a significant milestone by listing on the Hong Kong Stock Exchange just six years after its establishment [4]. Group 2: Growth Strategy - The methodology for scaling from hundreds to thousands of stores is termed "refusing to be small and beautiful, moving towards 'high-end'" [6]. - The first step in achieving high goals is "market value to finance," where a target net profit margin of 5%-6% is set against projected sales to determine necessary revenue [9]. - The second step is "finance to business," where sales targets are translated into operational metrics, such as the number of stores and average sales per store [10][11]. - The third step involves validating business models against market conditions, ensuring that the operational assumptions are feasible [11]. - The fourth step is "market to organization," focusing on internal capabilities to meet market demands [11]. Group 3: Setting Aspirations - High goals should be translated into "big wishes" that resonate with stakeholders, similar to how Alibaba's Jack Ma framed his ambitious sales targets [12]. - For "锅圈食汇" and "沪上阿姨," the big wish is to make franchisees the happiest in China, aiming to create numerous millionaires and billionaires [12]. Group 4: Speed and Pressure Testing - The article emphasizes the importance of speed in execution, with successful chains achieving rapid expansion, such as opening 300 new stores monthly [13]. - A "pressure testing" methodology is introduced to identify and address organizational weaknesses under high operational demands [13][14]. - The pressure testing process involves setting ambitious targets, quantifying challenges, requesting resources, and aligning timelines across departments [16][17]. Group 5: Preconditions for Success - The success of the pressure testing approach relies on having a solid single-store model, ensuring that a majority of franchisees can recoup their investments within 18 months [18]. - The article concludes that to scale from hundreds to thousands of stores, companies must focus on high aspirations while ensuring operational excellence and product-channel alignment [18].