Core Viewpoint - The article discusses how the adjustment of export tax rebates for battery products in China is a pivotal moment for the domestic power battery industry, pushing companies like Honeycomb Energy to adopt new strategies for overseas expansion while maintaining a strong domestic market presence [1]. Group 1: Strategic Response to Tax Policy Changes - Honeycomb Energy's chairman, Yang Hongxin, emphasizes a dual approach to tackle the challenges posed by the reduction of export tax rebates from 9% to 6%, and the complete removal by 2027, which directly impacts profit margins [2][3]. - The "dual response" strategy involves negotiating cost-sharing mechanisms with overseas clients to stabilize the supply chain while also pursuing localized production strategies to mitigate costs [2][3]. - The company has already established localized production of electric vehicle battery packs in Thailand, with plans to upgrade to local production of energy storage and battery cells [3]. Group 2: Focus on Quality and Efficiency - The strategy is not about price wars but focuses on quality, efficiency, and cost as key factors, aiming for technological innovation and value reconstruction [4]. - Honeycomb Energy has built a technological moat with its stacking technology, achieving the highest global shipment of short-blade thermal load batteries in 2024 and breaking through a monthly shipment of over 5 GWh in 2025 [4]. - The company has also launched innovative products in the energy storage sector, including a 588Ah energy storage cell with over 10,000 cycles and an efficiency exceeding 96.5% [4]. Group 3: Performance and Market Expansion - Honeycomb Energy's overseas performance has been impressive, with total shipments of energy storage batteries reaching 41 GWh in 2025, a 53% year-on-year increase, and overseas shipments accounting for over 30% of total sales [5]. - The company has made significant inroads with international clients, with three of its top five customers being international firms, contributing to a 6% increase in overseas revenue share [5]. - The company has tailored its overseas strategy based on regional market characteristics, focusing on partnerships with key clients in the Asia-Pacific region and adapting products for local conditions [6]. Group 4: Future Goals and Industry Implications - Honeycomb Energy has set clear goals for 2026, aiming for a steady increase in overseas shipments and projecting overseas orders to reach 20 GWh [7]. - The adjustment of export tax policies is seen as both a challenge and an opportunity for the industry to transition towards high-quality development, with Honeycomb Energy serving as a model for this transformation [7]. - The company's approach highlights the importance of maintaining a strong domestic market while leveraging technological innovation and localized strategies to compete globally [7].