Core Viewpoint - Audi E5 Sportback has successfully launched with over 10,153 orders within half an hour, marking a strong entry for the new AUDI brand in the luxury electric vehicle market in China [1] Group 1: Product Features and Design - The Audi E5 Sportback combines traditional and modern technologies, showcasing Audi's century-long expertise in luxury vehicle manufacturing [3] - The design merges coupe and wagon styles, featuring a futuristic look with 942 LED lights, appealing to China's new generation of electric vehicle users [5] - The interior design emphasizes structured architectural aesthetics, integrating natural wood materials with advanced technology [5] Group 2: Performance and Technology - The E5 Sportback is equipped with a dual motor system producing 787 horsepower and 800Nm of torque, achieving 0-100 km/h in just 3.4 seconds [7] - The upgraded quattro system offers intelligent all-wheel drive capabilities, with nearly 60% of users opting for the quattro versions [7] - The vehicle's production adheres to strict quality standards at the AUDI manufacturing base in Shanghai, utilizing advanced technologies for battery and assembly [8] Group 3: Smart Features and User Experience - The E5 Sportback features the new AUDI OS operating system powered by Qualcomm Snapdragon 8295, providing an iPhone-like user interface [11] - Audi has partnered with local suppliers to enhance smart driving features, introducing a comprehensive perception system for various driving scenarios [12] - The vehicle includes a unique human-machine interaction ecosystem, allowing for over 50 quick access functions [11] Group 4: Market Strategy and Positioning - Audi aims to establish itself in the top three of the B-class luxury sedan market, with plans to launch two additional electric models in the next two years [16] - The E5 Sportback is priced starting at 235,900 yuan, with promotional offers to lower the purchase threshold for consumers [13] - Audi is expanding its dealership network and enhancing customer service experiences to strengthen emotional connections with users [15]