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车展对话丨广汽集团冯兴亚:向科技型企业转型是战略目标
Bei Ke Cai Jing· 2025-04-24 10:59
Group 1 - The Ministry of Industry and Information Technology's (MIIT) regulatory requirements for intelligent driving promotion are necessary, as all currently sold vehicles are equipped with L2-level intelligent driving assistance technology. It is essential for manufacturers to educate consumers about the functionalities and limitations of these technologies to prevent misconceptions about assisted driving being equated with autonomous driving [1][11]. - The automotive industry is entering the second half of intelligentization, which raises higher demands for data processing capabilities, computing power, and algorithms. The strategic goal of the company is to transform into a technology-oriented enterprise [2][8]. - The company officially launched the GAC Starling AI panoramic map at the 2025 Shanghai Auto Show, focusing on four major scenarios: "Sky, People, Home, and Car," to build an "AI+" full-scenario intelligent travel ecosystem [3][10]. Group 2 - The company is planning to enter the pickup truck market, which accounts for 10% of global automotive sales, with a focus on international markets. The GAC PICKUP 01 concept vehicle was unveiled to signal this new strategic direction, with plans for mass production around 2027 [6]. - The "Panyu Action" initiated by the company aims to shift from strategic control to operational control, implementing integrated brand operations and digital transformation projects. Reforms are progressing systematically, with plans for personnel system reforms and global recruitment for vacant positions [7][9]. - The company emphasizes that safety is a fundamental baseline and cannot be separated from intelligent driving discussions. The "Starling Safety Guardian System" outlines the company's understanding of safety and specific measures to ensure it [12].