Core Insights - The 8th China International Import Expo (CIIE) commenced in Shanghai, showcasing the participation of various countries and brands, with Luckin Coffee being a highlighted coffee brand [1] - Luckin Coffee is expanding its global footprint by entering markets in Brazil and Indonesia, aiming to enhance trade cooperation and cultural exchange in the coffee industry [1][2] Group 1: Global Expansion and Trade Cooperation - Luckin Coffee has signed a five-year memorandum with Brazil for the procurement of 240,000 tons of coffee beans, valued at 10 billion yuan, establishing itself as the largest buyer of Brazilian coffee beans in China [1] - In 2024, Luckin's procurement accounted for approximately 60% of Brazil's coffee bean exports to China, indicating a significant market presence [1] Group 2: Local Development and Sustainability - The company has established a "Luckin Coffee Exclusive Fresh Coconut Island" in Indonesia, planning to procure 1 million tons of high-standard fresh coconuts over the next five years, providing economic stability for local coconut farmers [2] - Luckin Coffee is also investing in local coffee processing capabilities by building its first coffee fresh fruit processing plant in Yunnan in 2024, which will support local farmers through training in coffee cultivation and processing [2] Group 3: Cultural Exchange and Community Building - Luckin Coffee is committed to promoting coffee culture through initiatives such as the Brazil Coffee Culture Festival and the establishment of Brazilian coffee-themed stores and museums [2] - The company aims to create a "value community" by connecting consumers with coffee-producing regions, leveraging its 26,000 stores to enhance cultural exchange and mutual benefits [2]