Group 1 - The core viewpoint of the articles highlights a significant increase in travel bookings and interest in cultural tourism during the upcoming National Day holiday in China, with a year-on-year growth of 73% in travel reservations and a 40% increase in searches for "border attractions" [1][2][3] - The report indicates that certain provinces, such as Xinjiang, Heilongjiang, Yunnan, Guangxi, Jilin, and Inner Mongolia, are experiencing a surge in popularity for border and port tourism, with Xinjiang's travel order volume increasing by 103% [1] - The data shows a remarkable rise in hotel searches near border areas, with increases of 417% for hotels near the Yunnan Mohan port, 263% for hotels near the Xinjiang Horgos port, and 700% for hotels near the Inner Mongolia Erenhot border scenic area [1] Group 2 - The trend of "cultural tourism integration" is becoming prominent, with a growing interest in museum visits, archaeological tours, and industrial tourism, leading to increased hotel and food searches within a 3-kilometer radius of these attractions [2][3] - The peak travel period for the National Day holiday is expected to last from September 27 to October 12, with the top 10 destinations for cultural tourism growth including Hainan, Xinjiang, Inner Mongolia, and Yunnan [2] - The company plans to collaborate with high-end hotels, scenic spots, airlines, and travel agencies to enhance the quality of travel offerings and promote destinations that showcase the integration of agriculture, culture, and tourism [3]

Core Insights - The travel demand during the "May Day" holiday is significantly increasing, with a 326% year-on-year rise in search interest for travel on Meituan Travel as of April 27 [1] - There is a notable trend towards "reverse tourism" and "border tourism," with substantial increases in hotel and food search volumes near border areas [1][2] - The travel industry is expected to see optimistic growth in 2025, with predictions of record highs in domestic travel numbers, total spending, and inbound/outbound tourism [2] Group 1: Travel Demand Trends - The search interest for "May Day holiday travel" has surged by 326% year-on-year [1] - Post-holiday, there is a 90% increase in ticket and hotel bookings compared to the previous year, indicating a strong impact from the extended holiday period [1] Group 2: Border Tourism - Significant increases in search volumes for hotels and food near border areas, such as a 465% rise for hotels near Shenzhen Futian Port and a 500% increase for hotels near Alashankou in Xinjiang [1] - The influx of international freight trains has positively influenced local tourism consumption in Xinjiang, with food searches up by 486% [1] Group 3: Emerging Travel Preferences - "Avoiding crowds" has become a primary travel demand, with a 200% increase in search interest for "less crowded destinations" [2] - Older travelers are increasingly opting for off-peak travel to enhance comfort and cost-effectiveness [2] - The expansion of high-speed rail networks is making travel more accessible to lower-tier cities, contributing to the popularity of high-speed rail tourism [2] Group 4: Future Outlook - The China Tourism Research Institute forecasts a more optimistic tourism economy in 2025, with expectations for record highs in key tourism metrics [2]