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美团旅行:今年国庆假期“国门游”火爆 相关搜索量同比上涨40%
Zhong Guo Jin Rong Xin Xi Wang· 2025-09-22 06:47
Group 1 - The core viewpoint of the articles highlights a significant increase in travel bookings and interest in cultural tourism during the upcoming National Day holiday in China, with a year-on-year growth of 73% in travel reservations and a 40% increase in searches for "border attractions" [1][2][3] - The report indicates that certain provinces, such as Xinjiang, Heilongjiang, Yunnan, Guangxi, Jilin, and Inner Mongolia, are experiencing a surge in popularity for border and port tourism, with Xinjiang's travel order volume increasing by 103% [1] - The data shows a remarkable rise in hotel searches near border areas, with increases of 417% for hotels near the Yunnan Mohan port, 263% for hotels near the Xinjiang Horgos port, and 700% for hotels near the Inner Mongolia Erenhot border scenic area [1] Group 2 - The trend of "cultural tourism integration" is becoming prominent, with a growing interest in museum visits, archaeological tours, and industrial tourism, leading to increased hotel and food searches within a 3-kilometer radius of these attractions [2][3] - The peak travel period for the National Day holiday is expected to last from September 27 to October 12, with the top 10 destinations for cultural tourism growth including Hainan, Xinjiang, Inner Mongolia, and Yunnan [2] - The company plans to collaborate with high-end hotels, scenic spots, airlines, and travel agencies to enhance the quality of travel offerings and promote destinations that showcase the integration of agriculture, culture, and tourism [3]
“五一”假期“反向旅游”再度走热 “国门游”火爆
Xin Hua Cai Jing· 2025-04-28 05:32
马蜂窝数据显示,"避开人潮"成为今年假期出行的主要诉求,"小城游"再度成为"顶流"。"人少小众目 的地"搜索热度近一月环比暴涨200%。"与过去不同的是,如何在传统旅游城市中挖掘小众秘境和新鲜 玩法,成为年轻旅行者的新目标。以重庆为例,游客在打卡网红景点之余,也将目光投向了更值得探索 的周边秘境,周边奉节搜索热度环比大涨163%,拥有816核工程、白鹤梁水下博物馆的涪陵搜索热度上 涨93%。"马蜂窝相关负责人表示。 "今年"五一"假期,越来越多的年长者主动避开热门节假日的出游高峰,并通过错峰或反向出游的方 式,追求更舒适、更具性价比的出游体验。"途牛旅游网相关负责人说,随着高铁网络的不断拓展,其 覆盖范围已延伸至更多低线城市和县城,极大地提升了出行便捷性,高铁游也因此成为越来越多游客的 热门选择。 中国旅游研究院预测,综合研判城乡居民出游意愿、旅游供应链恢复程度、旅游投资创新等先行指标以 及旅游市场、宏观经济和社会发展政策等趋势性指标,2025年旅游经济预期更加乐观,国内出游人次、 旅游总花费以及入出境旅游人数、旅游外汇收入等主要指标有望创下历史新高。 (文章来源:新华财经) 新华财经北京4月28日电(记者丁 ...