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刨猪宴不能只是个简单的“吃饭项目”
Xin Lang Cai Jing· 2026-01-31 23:42
继重庆合江"呆呆妹"的刨猪宴爆红后,全国各地纷纷跟进。日前,漳州平和的"茶王哥"也在县全域旅游 集散服务中心办起一场闽南风味的刨猪宴。500个名额被迅速抢空,现场热闹非凡。 一锅热气腾腾的刨猪汤,一碗刚从锅中捞起的猪肉,与亲朋好友围坐在四方桌前共享美食的欢笑场景, 是许多地方岁末年初的鲜活记忆。当刨猪宴从平常无奇的乡土餐桌逐渐进入文旅开发的视野时,我们不 禁思考:这场以杀猪菜为核心的民俗盛宴,能否超越单纯的口腹之享,成为一桌真正助力地域文旅发展 的特色大餐? 若仅停留在"大块吃肉、大碗喝酒"的浅层体验,狂欢过后很可能是一片狼藉,刨猪宴恐难逃昙花一现的 命运。文旅融合的目的,在于将独特的文化资源转化为可持续的吸引力。这恰恰为刨猪宴的升级指明了 方向——它不应只是一场味蕾的盛宴,更应成为一个地域文化集中展示与深度体验的立体舞台。 在这方面,闽南地区深厚的民俗传统,提供了绝佳的"文化底料"。比如,平和县山格镇的"抬猪公"习 俗,以庄重的仪式感表达对风调雨顺、国泰民安的祈愿;长泰区陈巷镇山重村的"赛大猪"活动,则以竞 技形式展现家族人丁兴旺、勤劳富足等。 将刨猪宴打造为文旅大餐,更需具备产业链思维。它不能只是一个简单 ...
瑞安城市文化推介展示活动在京开幕
Xin Lang Cai Jing· 2025-12-27 15:38
Group 1 - The event "Reading City" showcasing cultural heritage from Ruian, Zhejiang Province, opened at the National Museum of China, highlighting local cultural treasures [1][3] - Ruian was awarded the title of "Book Fragrance National Museum Liaison Point" during the opening ceremony, emphasizing the collaboration between local culture and a national platform [1][3] - The exhibition featured three main areas: intangible cultural heritage works, Ruian Ouyou porcelain crafts, and works by renowned local artists, showcasing the rich cultural ecology of Ruian [1][3][4] Group 2 - The event included performances by representatives of various intangible cultural heritage artisans, such as Wang Hesheng and Ma Guo, demonstrating the skills and artistry of local traditions [4] - The organizers, including the International Communication Group of China News Service and the local government, aim to deepen collaboration in exhibition planning, cultural product development, and social education [3][4] - The event serves as a testament to the importance of local cultural treasures as integral parts of national memory and a vibrant witness to the continuity of Chinese civilization [3]
足球与造梗齐飞,“苏超”爆红!南京发布:这是经济第二大省的“凡尔赛”
第一财经· 2025-05-28 15:07
Core Viewpoint - The "Su Super" league, representing 13 cities in Jiangsu Province, has become a significant cultural and economic driver, enhancing local tourism and community engagement since its launch on May 10, 2025 [2][3][4]. Summary by Sections Event Overview - The "Su Super" league has quickly gained attention, with an average attendance of 8,798 per match, surpassing the average of 6,467 for the national league [3]. - The opening match attracted 18,000 spectators, and ticket demand has surged, with fans willing to pay 100 yuan for a ticket on resale platforms [3]. Cultural Impact - The league has sparked a "meme competition" among fans, showcasing local culture and history through themed matches, such as the "Early Tea Derby" and "Gourmet Derby" [3][4]. - The league serves as a platform for cities to promote their cultural heritage, food, and intangible cultural assets [4][5]. Economic Influence - The league's success has led to a threefold increase in night tourism at the Xijin Ferry scenic area in Zhenjiang and doubled online sales for local food brands [5]. - All 13 cities in Jiangsu are projected to enter the top 100 cities by GDP in 2024, with nine cities in the top 50, highlighting the economic strength of the region [5][6]. Demographic and Geographic Context - Jiangsu's favorable geographic conditions and rich cultural history contribute to its high population density and diverse regional cultures [6]. - The league is seen as an effective vehicle for showcasing the unique cultural characteristics of Jiangsu, akin to how a province can represent a large European country [6].