Core Points - The Eastern Airlines Northwest Branch is actively enhancing its first-time passenger services in response to the Civil Aviation Northwest Administration's "scene-led" service upgrade initiative [1] - The company has developed a comprehensive implementation plan focusing on five key application scenarios: first-time transfers, first-time arrivals, international first-time passengers, first-time military personnel and their families, and first-time educational travel services [1][5] - The aim is to improve the precision and warmth of the "first-time" service, ensuring a pleasant travel experience for more passengers [1] Group 1 - On September 3, 2025, a flight crew provided exceptional service to a first-time passenger who was a retired military veteran, including a special drink and a commemorative card, which left a lasting impression on the passenger [3] - On September 11, 2025, a check-in staff member assisted a nervous first-time young traveler by guiding him through the check-in process and ensuring a smooth transition to the boarding gate, which the traveler greatly appreciated [4] - The Eastern Airlines Northwest Branch is committed to continuously optimizing its diverse service measures for first-time passengers, particularly in collaboration with Xi'an Airport, to create a seamless travel experience [5]