多元业态消费

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哈市香坊区培育多元业态消费新场景
Sou Hu Cai Jing· 2025-07-11 07:12
Core Viewpoint - The consumption boom in Xiangfang District, Harbin, is driven by government subsidies and diverse business integration, significantly boosting the local economy and enhancing consumer experiences [1][3]. Group 1: Government Consumption Subsidies - A government consumption subsidy event titled "Benefits Wind Weaving Beautiful Life" was held from March 7 to 16, providing 1.3 million yuan in subsidies across supermarkets, department stores, and gasoline sectors, resulting in 38,122 transactions and a total transaction amount of 10.44 million yuan [3]. - The district has implemented targeted subsidy policies in key areas such as home appliances, digital products, and home improvement materials, with over 40 market entities currently applying for these policies [3]. Group 2: Innovative Consumption Models - The "Ticket Root Economy" initiative was launched to enhance consumer experiences, involving nearly 70 local businesses in hospitality, dining, and automotive sectors, offering diverse promotional activities [4]. - From January to May, retail sales of automobiles and home appliances increased by 25.6% and 94.1% year-on-year, respectively, contributing to a 5.6% growth in total retail sales of consumer goods [4]. - The district plans to continue innovating consumption models and optimizing the consumption environment to empower high-quality economic development [4].