Core Insights - Beihome has partnered with Jinjigroup and Yikang Holdings to implement its C2M (Customer to Manufacturer) model in Nanjing for the first time [1][2] - The land parcel is located in the core area of Gulou District, Nanjing, and was acquired by Jinjigroup for a total price of 340 million yuan [2] Group 1: Project Details - The land is a rare low-density residential site in the core area, close to metro lines and various commercial and medical resources [2] - Jinjigroup will leverage its 33 years of development experience in Nanjing for comprehensive project development and operation [2] - Beihome will utilize big data and AI algorithms to identify customer needs and provide precise product positioning solutions [2] Group 2: Market Context - The recent "Housing Seven Articles" policy has led to a significant increase in residential land transaction amounts in Nanjing, indicating a resurgence in the housing market [2] - The G41 land parcel is the first low-density residential land released in the area, providing space for high-quality residential planning [2] - Beihome aims to enhance the living experience for Nanjing residents through its C2M model in collaboration with Jinjigroup and Yikang Holdings [2] Group 3: Company Background - Beihome, a subsidiary of Beike Group, is not a developer but a data-driven residential development service platform [2] - The company focuses on providing C2M product solutions and integrated marketing services based on big data analysis and AI algorithms [2] - As of August 2025, Beihome has launched 15 projects across various cities, including Nanjing, with multiple cooperation models [2]